0:00man talking to camera warning A close-up shot of a Black man speaking directly to the camera. He has a dark, well-maintained beard and dark hair, and is wearing a white crew neck t-shirt. His expression is serious but engaging, with his eyebrows slightly furrowed as he delivers a 'fair warning'. The background is softly blurred, showing a dark green, possibly moss-covered wall or plant on the left and a plain light-colored wall on the right. The lighting is soft and even, illuminating his face without harsh shadows. White text overlays appear on the lower third of the screen, initially reading 'Fair warning.' and then changing to 'Don't ask for Beard Club!'. His mouth moves in sync with the dialogue.
0:02product kit display with inset An overhead shot looking down into a cardboard box filled with 'Beard Club' beard growth products. The products include various bottles (shampoo, growth oil, growth spray) and a 'Derma Roller' in a bright yellow package, all featuring the distinctive 'B' logo in black and yellow. The items are neatly arranged on a bed of brown paper shredding. In the top-left corner, there is a small inset video showing the same man from the previous scene, still speaking and gesturing, maintaining continuity. The primary shot of the box is well-lit, highlighting the product details. White text overlay 'You don't want these beard growth kits.' appears at the bottom.
0:04man applying beard spray A medium close-up shot of a Black man, likely the same narrator, applying a black spray bottle product to his beard on the right side of his face. He is wearing a dark t-shirt. His eyes are directed upwards and slightly to the right, and his mouth is slightly open in an exaggerated expression, as if reacting to the product. The background is a soft-focus indoor setting with light-colored walls and a hint of window blinds. The lighting is natural and diffuse. White text overlay 'They work too good!' appears at the bottom.
0:06hands demonstrating derma roller A close-up shot focused on a pair of hands holding and demonstrating a black derma roller and a black spray bottle. The hands are dark-skinned. The derma roller, a small cylindrical tool with tiny needles, is held firmly. The spray bottle is positioned as if applying product to the derma roller. The background is blurred, showing a white sink basin and other bathroom items, suggesting a grooming environment. The lighting is bright and clear, highlighting the details of the products and hands. White text 'First off,' appears at the bottom.
0:07man using derma roller on beard A close-up shot of the same Black man from previous scenes, now using the black derma roller on the side of his beard on his right cheek. He wears a dark t-shirt. His eyes are wide open, looking directly at the camera with a surprised and slightly exaggerated expression, indicating the product's effect. His mouth is slightly agape. The background is an indoor setting with a light wall and a partial view of blinds through a doorway, out of focus. The lighting is soft and even. White text overlay 'Your beard's gonna grow way too fast!' is visible at the bottom.
0:09man pointing to beard patch A close-up shot of the initial Black man, now pointing with his right index finger to a slightly less dense area of his beard on his cheek, near his chin. He looks directly at the camera with a confident, slightly mischievous smile, as if sharing a secret. He is wearing the same white t-shirt. The background is softly blurred, showing a dark green, possibly moss-covered wall or plant on the left and a plain light-colored wall on the right, similar to the opening scene. The lighting is bright and uniform. White text 'Those little patches you have, are gonna get filled in.' appears at the bottom.
0:11bearded man looking up A medium close-up shot of a white man with a long, thick, well-groomed dark beard and short dark hair with faded sides. He wears black-rimmed glasses and a black hoodie. He is looking upwards and slightly to the left with a confident, almost serene expression. The background is a plain, light-colored wall with a white door frame visible on the right, out of focus. The lighting is soft and ambient, creating a calm atmosphere. White text 'Second,' appears at the bottom.
0:12bearded man stroking beard A medium close-up shot of the same white man with the long beard and glasses, wearing a black hoodie. He is now looking down and then slowly brings both hands up to gently stroke his beard, caressing it with an expression of contentment and pride. His eyes are closed for a moment as he savors the sensation. The background remains the plain, light-colored wall with the white door frame, slightly out of focus. The lighting is consistent, providing a soft, diffused glow. White text overlays appear at the bottom, reading 'it's gonna be too soft.' then 'I'm talking so soft that you won't be able to walk into a yoga studio without women wanting to run their hands to your beard.'
0:17narrator touching beard A close-up shot of the initial Black man, wearing a white t-shirt, now gently touching and caressing his own beard with his right hand. He maintains direct eye contact with the camera, a confident and knowing smile on his face, implying that his beard is also soft and appealing. The background is the same softly blurred indoor setting with the dark green element on the left. The lighting is bright and even. The white text 'without women wanting to run their hands to your beard.' continues from the previous scene.
0:20bald man looking up and smiling A close-up shot of a bald Black man with a full, dark beard, looking upwards and smiling gently. His eyes are dark brown, and his expression is one of calm satisfaction. He has a small gold stud earring in his left ear. He is wearing a light olive-green collared shirt. The background is a clean, bright white, out of focus. The lighting is soft, emphasizing his features. White text 'And third, you're gonna look too good.' appears at the bottom.
0:22extreme close up beard texture An extreme close-up shot focusing on the textured details of the bald Black man's dark, curly beard. Individual hairs are visible, some with a subtle gray highlight, indicating a rich, dense beard. The lighting is bright and even, highlighting the volume and health of the beard. The background is an abstract, softly blurred light color, providing no specific context but keeping focus on the beard itself. White text 'thicker, fuller,' appears at the bottom.
0:24bald man trimming beard A medium shot of the bald Black man (from scene 10) in an indoor setting, likely a bathroom, looking into a mirror. He is meticulously trimming his beard with a small, black electric trimmer held in his right hand. He wears the same light olive-green collared shirt. His expression is focused and serious, concentrating on shaping his beard. The background shows a mirror reflection and hints of a light-colored wall. The lighting is bright and functional. White text 'straight up commanding attention.' appears at the bottom.
0:25extreme close up beard notice An extreme close-up shot of the bald Black man's face, similar to scene 10, but now his gaze is directly into the camera with a subtle smirk and a slight nod, implying confidence and the 'attention-commanding' nature of his beard. He touches his beard lightly with his hand. The focus is on his beard and lower face. The background is a clean, bright white, softly blurred. The lighting is soft and even. White text 'People will notice!' appears at the bottom.
0:27beard club website screen recording A screen recording of the 'Beard Club' website, presented as a mobile interface. The page features a prominent image of a man with a reddish-brown, well-groomed beard, being sprayed with a product. Above this, it proudly states '20,000+ 5-STAR REVIEWS' with five yellow stars. The main text overlay in large, bold, yellow letters reads 'BEARD GROWTH, GUARANTEED'. Below this, smaller text reads 'No results using our regimen? You'll get a full refund with our Growth Guarantee.' A clear call-to-action button, 'TRY A GROWTH KIT', is displayed in yellow. The navigation bar at the top shows 'BEARD CLUB' logo and menu icons. White text from the narrator appears over the screen recording: 'And if you somehow don't see results. You get your money back!'
0:30man talking to camera sale offer A close-up shot of the initial Black man, wearing a white crew neck t-shirt, speaking directly to the camera. He gestures with his hands to emphasize his points. His expression is lively and confident, occasionally raising his eyebrows. The background is softly blurred, showing the dark green, possibly moss-covered wall or plant on the left and a plain light-colored wall on the right. The lighting is soft and even. White text 'And on top of that, they have a massive sale going on right now where you can save big on anything you buy! But who would wanna do that, right?' appears at the bottom. A bright yellow rectangular overlay appears at the top center of the frame, first briefly blank, then displaying '35% OFF | FRIDAY35' in bold black text.