0:00woman opening curtains A medium shot frames a young woman's back and shoulder as she deliberately opens light grey curtains, gradually revealing a bright, hazy cityscape outside. Her long, light brown hair, possibly styled with highlights, cascades over her shoulders, partially obscuring her face from this perspective. The lighting is soft and diffused, emanating primarily from the window, creating a gentle silhouette effect around her figure. The interior of the room is minimalist, with only the window frame and the texture of the curtains discernible. Overlaid white text includes 'discoverasr.com' at the top, followed by the 'asr ascott star rewards' logo, then 'Stay', 'Stay Longer, Save More', and finally 'with Ascott star Rewards (ASR)' appearing sequentially. The overall color palette is muted, featuring dominant greys, soft blues, and whites from the sky, contributing to a calm and serene atmosphere.
This medium-wide shot captures a family enjoying a meal around a large, rustic wooden dining table. In the foreground, a woman with short, curly blonde hair, wearing a light grey cardigan over a blue top, is serving food from a platter onto plates, smiling warmly. A man, seated opposite her, also smiles and engages in conversation, while a young boy with short brown hair, wearing a light blue shirt, looks attentively at his plate. The table is laden with various dishes, including vibrant salads, sliced meats, and small potted plants, creating a bountiful and inviting spread. The background reveals a cozy dining area with warm, ambient lighting from a lamp, enhancing the homely atmosphere. The dominant colors are the rich browns of the table and furniture, fresh greens from the plants, and the muted, comfortable tones of the family's casual attire. On-screen text appears as 'Your home base' and then 'Your home based in the city'.
0:07women doing laundry A close-up shot focuses on two young women engaged in laundry activities, conveying a playful and joyful interaction. The primary subject, a young adult with long, straight dark brown hair, wears a black tank top and light blue denim shorts. She is smiling broadly as she loads white laundry into a top-loading washing machine or dryer, her hands actively placing the clothes inside. Her friend or sister, partially visible on the left side of the frame, also smiles and playfully reaches out towards the clothes. The background consists of modern, light-colored wooden shelving units filled with various neatly organized baskets and items, suggesting a clean and functional laundry or closet space. The lighting is bright and even, highlighting the clean aesthetic. On-screen text 'with ev' and subsequently 'with everything you need' appears, emphasizing convenience. The mood is lighthearted and cheerful.
0:10people walking in city street This wide shot captures a bustling, sun-drenched narrow European city street, lined on both sides by tall, historic buildings with numerous balconies and intricate architectural details. The bright blue sky, speckled with soft white clouds, provides a striking contrast to the warm, aged stone of the buildings. Several pedestrians, including couples and families, are seen walking along the cobblestone pathway, moving away from the camera. The scene suggests an active urban environment, possibly a popular tourist destination. Green foliage from an overhead tree or balcony subtly drapes into the top of the frame, adding a natural element. The light is bright and natural, casting clear shadows and highlighting textures. The dominant colors are the warm ochres and creams of the stone, the vibrant blue of the sky, and the varied, casual colors of the people's clothing. On-screen text 'Explo' and then 'Explore the city your way' reinforces the theme of discovery and personal experience. The atmosphere is lively and inviting.
0:14man working on laptop A medium shot frames a young adult man deeply engrossed in working on his laptop. He is seated at a simple wooden table, possibly in a cafe or a co-working space, with a blurred, reddish-brown brick wall serving as the background, adding warmth and texture. He wears a crisp white collared shirt and distinctive round, clear-framed eyeglasses, which sit neatly on his face. His expression is one of serious concentration, eyes fixed intently on the laptop screen, which is not directly visible to the viewer. The lighting is warm and appears to be natural, gently illuminating his face and highlighting his features. On-screen text 'Work. Exp' and subsequently 'Work. Experience. Recharge.' appears, emphasizing the balance between productivity and personal well-being. The overall mood is focused and industrious, yet with an underlying sense of calm.
0:17people swimming in pool An overhead wide shot provides a vibrant view of several people, including both children and adults, enjoying a bright turquoise swimming pool. The water is remarkably clear, with sparkling ripples and reflections indicating bright sunlight. One child is comfortably floating on a large, bright green inner tube, holding a multi-colored beach ball, appearing relaxed and happy. Another child is actively splashing, while an adult is seen swimming on their back. The top edge of the pool, featuring white grates and a metal ladder, is visible, suggesting a well-maintained facility. The scene is full of dynamic motion and bright colors, primarily the vivid turquoise of the water, complemented by white pool features and the varied hues of swimwear and inflatables. On-screen text 'Work. Experience. Recharge.' reinforces the idea of leisure and relaxation after effort. The atmosphere is joyful and active, embodying fun and refreshment.
0:20woman on treadmill A medium shot captures a young woman from behind and slightly to the right, diligently running on a treadmill. Her long, dark hair is neatly pulled back, and she is wearing a simple, light-colored sleeveless athletic top. Her posture is focused, and her gaze is directed forward. A large window, which reveals a blurred city skyline at dusk or dawn with soft, out-of-focus lights, forms the background, suggesting an urban setting. Her reflection is faintly visible in the window. On the treadmill's console, a smartphone displaying a video or interactive interface is clearly visible, providing entertainment or tracking during her workout. The scene conveys a sense of personal discipline and urban fitness. The color palette is composed of the dark blues and grays of the outside city lights contrasting with the brighter interior lighting. On-screen text 'Work. Experience. Recharge.' reiterates the theme of balancing work with self-care and rejuvenation. The mood is determined and energetic.
0:23family breakfast in bed A medium-wide shot presents a happy family of four enjoying breakfast together in a bright, modern hotel bed. In the foreground, a man with a beard and a young girl with blonde hair tied with a yellow ribbon are lying comfortably on crisp white bedding. The man holds a peeled banana, offering a piece to the smiling girl beside him, creating a tender moment. A plate with a croissant and other fresh fruits is positioned between them. In the background, a woman reclines against soft pillows, engaged in a phone call, smiling pleasantly, reinforcing the relaxed atmosphere. A young boy is also partially visible on the right side of the bed. The room is brightly lit, likely by natural light streaming in from an unseen window, highlighting the clean and comfortable environment. The color palette is fresh, dominated by whites, light blues from accent pillows, and warm wood tones from the headboard. On-screen text 'Book 7 nights or more and sav' then expands to 'Book 7 nights or more and save up to 30% on stays worldwide', clearly communicating a promotional offer. The scene radiates happiness, comfort, and family bonding.
A wide shot showcases a family of four—a man, a woman, and two young children—walking playfully along a serene sandy beach during either sunrise or sunset. The sky is painted with soft, breathtaking hues of orange, pink, and purple, which beautifully reflect on the wet, shimmering sand. The family members are silhouetted against the vibrant horizon, their arms outstretched like airplane wings as they wade through the shallow water. Gentle waves lap at their feet, creating subtle splashes. The scene conveys a profound sense of joy, freedom, and deep family bonding, immersed in the beauty of nature. The dominant colors are the warm and pastel tones of the sky and its reflection, contrasting with the dark silhouettes of the family. On-screen text first displays 'Not a membe' before expanding to 'Not a member yet? Sign up for more rewards and benefits beyond your stay', serving as a clear call to action. The atmosphere is inspirational and idyllic, perfect for a lasting memory.
0:31end card with text A static black screen serves as the final frame, featuring elegantly styled white script text centrally positioned. Initially, 'stay your way' appears, written in a flowing, handwritten font. Shortly after, 'stay rewarded' appears below the first phrase, maintaining the same font style, and is accompanied by a small, subtle star icon to its right. The background remains entirely black, providing a stark, clean contrast that makes the white text stand out prominently. The scene is minimalist and designed to conclude the video with a clear, brand-reinforcing message. The mood is sophisticated and conclusive, emphasizing the brand's commitment to personalized experiences and member benefits.
