0:00opening text overlay A vibrant, smoothly transitioning gradient background dominates the frame, shifting from a bright, warm pink at the top to a softer, peachy orange at the bottom. Centered horizontally and vertically in the middle of the screen is bold, black sans-serif text that reads "She pivoted her entire business" which then changes to "without the risk.". The text is clean and highly legible against the gradient. There are no other visual elements, graphics, or characters in this scene. The camera is static, focusing entirely on the text and background.
0:02talking head explaining pivot The scene features a medium shot of a woman speaking directly to the camera, framed within a white rounded rectangle that floats slightly above a soft pink-to-orange gradient background. She is centered in the frame. The background behind her is a light beige wall with a wooden bookshelf filled with books and a few decorative items to her right. To her left, part of a white door and a black trash can are visible. The lighting is soft and even, suggesting indoor lighting with no harsh shadows. She wears a black headset with a microphone. Text overlays appear at the bottom of the white frame, sequentially showing "Last year", "I made a", "calendar,", "and I had so much fun", "making the calendar", "that I have since completely", "pivoted my entire business.". Her expression is enthusiastic and animated as she speaks, using subtle hand gestures.
0:11split screen product display This scene is a dynamic split-screen composition. On the left side, the previous talking head shot of the woman from scene 2 is still visible, but her frame is now smaller and shifted to the left, revealing more of the gradient background. On the right side, a full-screen mobile interface of an e-commerce website is displayed. The website showcases "Home & Living" products, including a "Mid-Century Modern Persimmon Tea Towel" with an image of a calendar, an "Original Linocut Jack Rabbit Print", a "Southwest Style Desert Cactus and Quail Art Print", and a "Woodland Rabbit Wall Art". Each product has its image, title, and price in DKK. A text overlay at the bottom reads "And now I make lots of physical products.". The lighting on the woman is consistent with the previous scene, and the website display is brightly lit and clear.
0:15talking head explaining strategy The scene reverts to a medium shot of the woman speaking directly to the camera, framed within the same white rounded rectangle against the pink-to-orange gradient. Her background and attire are identical to scene 2. The lighting remains soft and even. Text overlays appear sequentially at the bottom: "What I like doing", "is creating products", "that I know", "somebody will want to", "give to somebody else.", "That's kind of my approach", "to choosing", "like peak products.", "I don't want to", "be my own warehouse.", "I don't want to", "be my own printer.", "You guys do a great", "job at fulfillment.", "Gelato helps in that way", "where it kind of", "does the thing that I signed", "up for it", "in the first place.". She continues to use expressive hand gestures and maintain a direct, friendly gaze at the camera, explaining her business philosophy and the role of "Gelato".
0:35closing text call to action A vibrant, smoothly transitioning gradient background dominates the frame, identical to Scene 1, shifting from a bright, warm pink at the top to a softer, peachy orange at the bottom. Centered horizontally and vertically in the middle of the screen is bold, black sans-serif text that reads "Create and sell products", followed by "risk-free with Gelato". The text is clean, highly legible, and appears sequentially. There are no other visual elements or characters. The camera is static, focusing entirely on the text and background.
0:38brand logo display The scene features a smooth, vibrant gradient background, transitioning from pink at the top to orange at the bottom. Centered horizontally in the middle of the screen is the "GelatoCreate" logo. The logo consists of a stylized, geometric icon resembling layered papers or folded shapes, positioned to the left of the text "GelatoCreate" written in a clear, modern sans-serif font. The icon and text are both black. A small black dot appears briefly before the logo fully resolves. The camera is static.
