0:00split screen jiujitsu demo and speaker
This scene employs a split-screen format. The upper half displays two male athletes engaged in a Jiu-Jitsu grappling sequence on a black mat. One man, wearing a black gi with a purple belt, is performing a sweep or takedown on another man in a light blue gi. The lighting is bright and even, casting minimal shadows. The background is a plain dark grey wall. The camera captures their dynamic movement from a medium angle. In the lower half, a male speaker in a vibrant red Jiu-Jitsu gi sits cross-legged on a black mat against a dark grey padded wall. He gestures with his hands while speaking, maintaining direct eye contact with the camera. Text overlays appear: first, the white winged 'ELITE' logo, then the phrase 'BEST JIU JITSU GI EVER' in white, reinforcing the product's claim. The overall mood is informative and dynamic, contrasting the action with the direct address.
0:04split screen gi belt and speaker
This scene maintains the split-screen format. The upper frame presents a close-up shot of a person's torso, clad in a crisp white Jiu-Jitsu gi adorned with the black 'ELITE' logo patches on the shoulders and a smaller patch on the sleeve. Hands are seen carefully adjusting a black belt around the gi. The background is blurred, suggesting a clean studio environment. Bright, soft lighting illuminates the gi, highlighting its texture. The lower frame continues to show the male speaker in the red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays provide product details: 'MADE FROM PREMIUM PEARL WEAVE FABRIC DESIGNED FOR FIGHTERS' and 'ELITE GIS WILL LAST YOUR WHOLE BELT JOURNEY'. The focus is on the gi's quality and durability.
0:10split screen fabric manufacturing and speaker
The split-screen continues in this scene. The upper frame transitions through three close-up shots of the gi manufacturing process. Initially, it shows a highly detailed view of fabric weaving, revealing intricate threads and the pearl weave texture under bright, focused lighting. This cuts to spools of white and grey thread on industrial machinery, highlighting the raw materials. Finally, a shot of wooden blocks moving rapidly within a complex textile machine illustrates the intricate steps of production. The lower frame consistently features the male speaker in his red gi, seated and actively gesturing while speaking to the camera. Text overlays include: 'NOW YOU CAN SEE WHY EACH GI TAKES ABOUT FIVE DAYS TO MAKE WITH OVER 50 DIFFERENT STEPS'. The scene emphasizes the meticulous and time-intensive craftsmanship of the gis.
0:16split screen stitching and grappling and speaker
This scene continues the split-screen format. The upper half opens with a close-up of a sewing machine stitching black fabric, showcasing the precise double-stitching process, with hands guiding the material. The lighting is direct and functional, highlighting the needle and thread. This transitions to a dynamic medium shot of two women engaged in Jiu-Jitsu grappling on a black mat. One woman, wearing a pink gi with her hair in braids, is positioned above another woman in a black gi. They are in an active roll, demonstrating the gi's durability during tough moves. The lower half consistently features the male speaker in the red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays detail: 'THESE GIS ARE DOUBLE STITCHED WITH LIGHTWEIGHT AND BREATHABLE PEARL WEAVE TO HANDLE THE TOUGHEST ROLLS'. The scene highlights both the construction quality and practical application of the gis.
0:22split screen fabric inspection and group demonstration
This scene maintains the split-screen format. The upper frame first shows a person's hands meticulously inspecting and folding a large piece of white fabric on a warm-toned wooden surface, indicating quality control. The lighting is bright and even, highlighting the fabric's texture. This cuts to a wide shot of a group of six individuals in various colored Jiu-Jitsu gis (black, blue, pink, olive green) sitting or kneeling on a black mat, attentively observing a demonstration. One instructor in an olive green gi kneels over a student in a black gi who is lying on their back, demonstrating a technique. The background consists of dark grey padded walls. The lower frame consistently features the male speaker in his red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays state: 'INSPECTED BY TEXTILE ENGINEERS FOR THE HIGHEST QUALITY AND VOUCHED FOR BY THOUSANDS OF FIGHTERS ALL AROUND THE WORLD'. This segment emphasizes the rigorous quality assurance and widespread fighter endorsement.
0:28split screen grappling and speaker shrink proof
The scene continues with a split-screen. The upper frame shows two men in Jiu-Jitsu gis grappling on a black mat. One man, in a white gi with a black belt, is on his back, while the other, in a blue gi with a white belt, is positioned over him, demonstrating a submission hold. The camera captures the intensity of the grappling from a medium-low angle, focusing on their movements. The background is a plain dark mat. The lower frame consistently features the male speaker in the red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays highlight the product's resilience: 'THIS FABRIC DOES NOT SHRINK EVEN AFTER MULTIPLE WASHES IT STAYS COMFORTABLE FOR EVERY ROLL'. The scene aims to illustrate the gi's comfort and non-shrinking properties during rigorous use.
0:32split screen grappling and speaker affordability
This scene features a split-screen. The upper frame showcases two women in Jiu-Jitsu gis grappling on a black mat. One woman, with light hair in braids, is wearing a light blue gi, while the other, with dark hair, wears a purple gi. The purple gi wearer is in the process of executing a dynamic sweep or takedown on the light blue gi wearer, who is airborne. The action is captured from a medium angle, emphasizing the fluidity and power of the move. The lower frame consistently features the male speaker in the red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays convey a message about value: 'WE BELIEVE THAT A GOOD GI SHOULD NOT COST A FORTUNE'. This segment reinforces the idea of high-quality, affordable products.
0:36split screen factory and gi stack and speaker
The split-screen composition continues in this scene. The upper frame first presents a captivating shot of an industrial weaving factory, showing a large machine with numerous spools of thread moving in intricate patterns, highlighting the scale of production. The lighting is functional, illuminating the complex machinery. This transitions to a close-up of a neat stack of folded Jiu-Jitsu gis in different colors (black, blue, white) resting on a light brown wooden surface, showcasing the finished products. The lower frame consistently features the male speaker in the red gi, sitting cross-legged and gesturing as he speaks directly to the camera. Text overlays emphasize their business model: 'THAT'S WHY WE BECAME THE SOURCE, STARTED OUR OWN FACTORY, CUT OUT THE MIDDLEMAN, AND FOR THE LAST 15 YEARS HAVE BEEN PRODUCING TOP QUALITY GIS WITHOUT THE RETAIL MARKUP'. This segment underlines the brand's direct-to-consumer approach and commitment to quality.
0:44speaker full body showing belt
The scene shifts to a full-screen, medium shot of the male speaker from the previous scenes. He is standing barefoot on a black Jiu-Jitsu mat, wearing a bright red gi with a black belt. The background consists of dark grey padded walls and a rough concrete wall on the left, giving an authentic gym aesthetic. He initially walks into the frame holding a white Jiu-Jitsu belt in his left hand. He then pauses, removes his brown belt, and ties it around his waist, before holding up the white belt towards the camera, smiling. The lighting is even and bright. Text overlays appear: 'WE CARE ABOUT THE PEOPLE STARTING THEIR JIU-JITSU JOURNEY SO WE INCLUDE A FREE WHITE BELT WITH EVERY GI PURCHASE'. The camera maintains a static position, framing him from the knees up, capturing his movements and gestures clearly.
0:51split screen product display and speaker with bag
This scene reverts to a split-screen format. The upper frame is an overhead, slightly angled shot of a black tabletop with three blue Jiu-Jitsu gis, each folded neatly and tagged, alongside three white belts and a black drawstring bag. A person's hands are visible, opening the drawstring bag and placing one of the blue gis inside, demonstrating the '3 pack capsule'. The background is a green artificial turf. The lighting is bright and direct, highlighting the product details. The lower frame shows the male speaker, still in his red gi, walking into frame on the black mat. He holds a black drawstring bag and then raises it to display it to the camera. Text overlays read: 'AND TO MAKE IT MORE AFFORDABLE WE NOW HAVE A 3 PACK CAPSULE FOR UNDER $120 THAT COMES WITH THIS DRAWSTRING BAG'. This segment focuses on the affordability and value of the multi-pack offering.
0:57speaker full screen call to action
The scene is a full-screen, medium shot of the male speaker, sitting cross-legged on the black Jiu-Jitsu mat, barefoot. He is wearing his red gi with a black belt, facing the camera and speaking directly. The background is a dark grey padded wall with a subtle 'FIGHTER' text pattern visible at the top. He gestures with his hands, making a 'three' finger count and then pointing downwards, indicating a call to action. The lighting is even and soft, providing clear visibility of his face and gestures. Text overlays present the sales information and call to action: 'ELITE SPORTS IS RUNNING THE THREE PACK FOR A LIMITED TIME SALE SO HIT SHOP NOW BEFORE WE RUN OUT'. His expression is earnest and encouraging, conveying urgency for the sale.
1:03elite logo outro
This is a simple outro scene. The screen is completely black, and at the center, the white winged 'ELITE' logo is displayed. The logo is clean and sharp against the dark background. There are no other elements, text, or graphics visible. The lighting is uniform, making the white logo stand out prominently. The scene serves as a clear branding element to conclude the video.