0:00groceries bag text
A vibrant medium shot captures a light blue Aldi branded reusable shopping bag, prominently featuring the Aldi logo with its distinct blue, red, and yellow rainbow stripe design. The bag is overflowing with a diverse assortment of fresh groceries, including bright red strawberries in a clear container, a sunny yellow bell pepper, a crisp red apple, vacuum-sealed packages of fresh salmon, a package of thin-sliced bread, a red carton of almond milk, and a black bag of 'Salt & Vinegar' chips. The background is a solid, bright sky blue. White text fades in and out, reading: 'Hey Hibbing, we're open. Come in and shop.' The lighting is even and bright, highlighting the freshness and variety of the products. The overall color palette is cheerful, combining the bright blues of the bag and background with the natural, inviting colors of the produce and packaging.
0:03animated store entrance
The scene begins with a light blue banner unrolling from the top left, displaying the dark blue text 'Everyday low prices.' with a rainbow graphic on its right. Below this, a stylized, cartoon-like illustration of an Aldi store with a flat roof, dark blue facade, and light blue window-like panels is shown. The Aldi logo is centered on the store. A small, square video insert shows a person from behind, wearing a denim jacket, walking into the store. The store illustration then smoothly slides upwards, replaced by a dynamic pattern of blue and light blue geometric shapes. The Aldi logo enlarges and centers on the screen, becoming the focal point. Another small video insert appears below, showing the same person walking down a brightly lit grocery aisle inside the store, pushing a shopping cart. The camera subtly zooms in on the Aldi logo as the elements shift. The dominant color palette consists of bright blues, dark blues, and the warm, inviting colors of the rainbow and the Aldi logo.
0:07fresh seafood display
A clear medium shot focuses on a well-organized refrigerated display case within a grocery store, specifically showcasing fresh seafood. The upper shelf contains several clear plastic packages of white fish fillets, with red 'Price as Marked' labels visible. The lower shelf is abundantly filled with numerous vacuum-sealed packages of fresh salmon fillets, easily identifiable by their vibrant orange-pink color. A dynamically appearing blue rectangular overlay with rounded corners occupies the bottom left portion of the screen, displaying the white text 'Don't miss the fresh seafood.' A price tag showing '$9.99' is visible in the bottom right corner of the shelf. The lighting is cool and functional, characteristic of a refrigerated display, enhancing the fresh appearance of the seafood. The scene's color palette is dominated by the blues of the display and text overlay, contrasted with the bright orange-pink of the salmon and the clean white of the labels.
0:09fresh produce aisle
A wide, slightly elevated shot captures a brightly lit and meticulously stocked fresh produce section of a grocery store. The scene showcases numerous bins and shelves overflowing with a colorful array of fruits and vegetables. In the immediate foreground and mid-ground, large displays feature various shades of green and yellow produce, likely apples, pears, or citrus. Further into the background, other fruits and vegetables are visible in crates and on shelves, creating a sense of abundance. Overhead signs are clearly visible, indicating sections such as 'BAGELS,' 'SWEET TREATS,' 'ORGANIC PRODUCE,' and 'SALADS.' The store floor is made of a light, clean tile. A dynamic blue rectangular overlay with rounded corners slides across the bottom-left of the screen, initially containing the white text 'And the fresh' and then expanding to include 'produce.' The lighting is bright and even, serving to highlight the fresh quality of the produce. The dominant color palette consists of the natural greens, yellows, reds, and oranges of the produce, set against the clean white and grey of the store fixtures.
0:12aldi logo text
The scene is minimalistic yet vibrant, set against a solid, bright sky blue background. The distinctive Aldi logo, a blue rectangle with stylized white 'ALDI' text and three diagonal blue lines, all enclosed within a red and yellow outline, is strategically positioned in the lower-right quadrant of the frame. White text, 'Can't wait to see you!', appears prominently in the upper-left and central areas of the screen, fading into view. A dynamic, stylized rainbow graphic, composed of curved, bold bands of color including dark blue, red, yellow, and orange, sweeps in from the lower-left, growing and moving gracefully across the screen. This animation creates a sense of movement and excitement, adding a cheerful, inviting atmosphere to the scene. The lighting is consistently bright and even. The color palette is dominated by the cheerful sky blue, brightly accented by the warm and inviting colors of the animated rainbow and the iconic Aldi logo.
