0:00drawing heart close up
This scene presents an extreme close-up of a digital pen, specifically a white Apple Pencil encased in a light blue silicone grip, actively drawing and shading within a red heart outline on a tablet screen. The camera is positioned directly above the tablet, focusing tightly on the tip of the stylus as it moves across the screen. The background is a soft, muted grey, almost indistinguishable from the tablet surface itself due to the tight framing, creating a minimalist and focused environment. The lighting is bright and even, casting no harsh shadows, highlighting the vibrant red outline and the softer pink shading being applied. The action is continuous, showing the pen tip smoothly coloring the heart with a textured, crayon-like effect. The overall color palette is simple: light blue, white, bright red, and soft pink against a grey-white digital canvas. No text or graphics are visible beyond the drawing itself.
0:01drawing text and heart overhead
An overhead shot reveals an iPad lying flat on a dark grey felt desk mat. A hand holds a white Apple Pencil with a light blue grip, actively writing the word 'PAPERLIKE' in purple, stylized uppercase letters above a large, completed red heart. The heart is filled with a textured pink shading. The drawing takes up a significant portion of the bright, illuminated iPad screen. In the upper right corner of the frame, a small section of a textured, light brown object (possibly a notebook cover) is visible, adding a subtle texture to the environment. The lighting is soft and ambient, providing clear visibility of the screen and the drawing process without harsh reflections. The color palette is vibrant with purple, red, and pink against the white screen, contrasted by the dark grey felt mat. The camera maintains a static, top-down perspective, allowing a clear view of the entire drawing action.
0:03unboxing instructions overhead
The scene is an overhead shot of the same dark grey felt desk mat. A person's hand reaches into the frame from the bottom left, carefully lifting a stack of white paper instructions from within a clear plastic frame-like accessory. The frame has subtle grey markings and the 'Butterfly' brand logo visible on its lower left corner. The background also includes a blurred view of a dark keyboard and a wooden desk surface to the right. The lighting is bright and even, clearly illuminating the items. The actions are precise and gentle, indicating a careful unboxing or preparation process. The primary colors are white, clear plastic, and dark grey, with small hints of purple from the branding on the instructions. The overall atmosphere is neat and organized, typical of a product setup.
0:04placing installation frame
This is a medium shot, slightly angled from above, showing an iPad with a black bezel resting on a dark grey felt mat. A hand, coming from the upper right, gently places a clear plastic installation frame onto the iPad's screen. The frame has a white border and features grey markings, including a QR code sticker in the bottom right corner with text like 'Scan with your iPad' and 'papelike.com/on'. The lighting is bright and uniform, emphasizing the sleek design of the iPad and the new accessory. The action is slow and deliberate, ensuring precise alignment of the frame. The color palette is dominated by the dark grey of the mat, the black of the iPad, and the white/clear of the frame, giving a clean, modern aesthetic.
0:05scanning qr code setup
The scene is a close-up, slightly angled view of the iPad screen, which is currently displaying an active camera view. A hand holds the clear plastic installation frame over the iPad, aligning a QR code on the frame with the iPad's camera viewfinder. The iPad screen then transitions to a web page displaying the text 'Ready to install Paperlike™?' with a 'Start' button. The background beyond the iPad is blurred but appears to be the same dark grey felt mat and wooden desk. The lighting is bright and even, ensuring the screen content is clearly visible. The actions include careful alignment of the QR code and a quick digital transition, highlighting the interactive setup process. The color palette features the vibrant colors of the iPad camera view before the white web page with black text takes over, creating a clean and functional appearance.
0:06cleaning ipad screen
This is an overhead shot of the iPad, now resting within the clear plastic installation frame on the dark grey felt mat. A hand enters from the right side of the frame, holding a small purple cleaning cloth. The hand meticulously wipes the entire surface of the iPad screen, ensuring it is free of dust and smudges before the screen protector application. In the background, out of focus, are parts of a white keyboard and a black keyboard on a wooden desk, consistent with an office or workspace environment. The lighting is bright and even, highlighting the cleaning action. The motion of the hand is thorough and deliberate, covering the entire screen. The main colors are the dark grey mat, the black iPad screen, and the bright purple cloth, suggesting a clean and precise preparation step.
0:07peeling screen protector film side view
The camera provides a slightly angled, medium shot focusing on the lower edge of the iPad screen within the clear plastic installation frame. A person's hand, positioned at the bottom left, meticulously peels back a protective film labeled '1R' from the screen protector. A thin, transparent sheet is gradually lifted off the surface. The background remains the dark grey felt mat, with the iPad's bezel and a portion of the screen visible. The lighting is bright and directed, clearly showing the separation of the film from the protector. The action is slow and controlled, emphasizing the delicate nature of applying a screen protector. The color palette is muted, featuring the black iPad, the grey mat, and the transparent film, creating a focus on the precise task at hand.
0:08smoothing screen protector with tool
An overhead shot presents the iPad in its clear plastic installation frame on the dark grey felt mat. The iPad screen displays a video tutorial, showing a man demonstrating the screen protector application. A person's hand, entering from the right, uses a small, purple, paddle-shaped squeegee tool to gently smooth out the newly applied screen protector over the iPad surface, removing any air bubbles. The background shows parts of a white keyboard and a black keyboard on a wooden desk, consistent with a workspace. The lighting is bright and uniform, illuminating the screen and the action. The motion of the hand is deliberate and slow, ensuring proper adhesion. The primary colors are the dark grey mat, the black iPad, the white frame, the purple tool, and the colors from the video playing on the screen.
0:09peeling off white card
This is a tight close-up shot, angled slightly from above, focusing on the screen protector application. A hand, seen from the upper right, is actively peeling a white, rippled card away from the applied screen protector. The card is designed to help smooth out bubbles during installation. The background is blurred, but the dark grey felt mat is discernible. The screen protector itself appears to be a bit shiny with some small air bubbles visible beneath. The lighting is bright and close, emphasizing the texture of the white card and the minute details of the installation process. The action is a continuous, slow pull, indicating a careful and methodical step in the application. The dominant colors are white, grey, and the faint sheen of the screen protector, creating a focus on the product detail.
0:11smoothing screen protector with card
An overhead shot shows the iPad within its installation frame on the dark grey felt mat. A hand, entering from the bottom left, is using a white, flat card to meticulously smooth out the screen protector from left to right, pushing any remaining air bubbles towards the edge. The iPad screen still displays a video tutorial, showing detailed instructions for the application process. The background features the blurred wooden desk and keyboard. The lighting is bright and even, providing clear visibility of the screen protector and the smoothing action. The hand's movements are slow and deliberate, working to ensure a perfect, bubble-free application. The color palette consists of the dark grey mat, the black iPad, the white card, and the various colors from the tutorial video, creating a practical and instructional atmosphere.
0:15removing top protective film
This medium shot, angled from above, shows the iPad with the newly applied screen protector still inside its clear plastic installation frame, resting on the dark grey felt mat. A person's hand enters from the top left, carefully peeling off the final, thin protective film from the top layer of the screen protector. The film reveals a clearer surface underneath. In the upper background, the light blue packaging for the 'Paperlike' screen protector is visible, reading 'Make your iPad feel like paper'. The lighting is bright and natural, highlighting the reflective surface of the film and the tablet. The action is slow and precise, demonstrating the final step in the installation. The color palette includes the dark grey mat, the black iPad, the white frame, the clear film, and the prominent blue of the product packaging, which adds a brand element.
0:17smoothing final bubbles close up
An extreme close-up shot, taken at a low angle, focuses on the upper left corner of the iPad screen protector. A hand, entering from the upper right, uses the purple, paddle-shaped squeegee tool to smooth out tiny air bubbles that are visible beneath the newly applied film. The light catches the subtle imperfections and the glossy surface of the screen. The background is a very blurred dark grey felt mat and a glimpse of the white installation frame. The lighting is direct and intense, highlighting the bubbles and the texture of the tool. The action is precise and repetitive, ensuring all air is expelled. The color palette is dominated by the black of the iPad bezel, the dark grey of the mat, the bright purple of the tool, and the white of the tool's textured back, creating an intimate view of the finishing touches.
0:19removing last protective layer
This overhead shot shows the iPad still encased in its white plastic installation frame on the dark grey felt mat. A hand reaches into the frame from the bottom left, peeling off the final, clear protective layer from the screen protector. As the film is peeled, it reveals a perfectly smooth and clear surface underneath. The iPad screen continues to display the instructional video, which shows a close-up of a hand performing a similar action. The background includes the blurred white and black keyboards on a wooden desk. The lighting is bright and even. The action is careful and deliberate, signifying the completion of the installation. The color palette is comprised of the dark grey mat, the black iPad, the white frame, and the colors from the video playing on the screen, indicating a successful installation.
0:21holding finished ipad medium shot
The scene is a medium shot, slightly angled from above, showcasing the iPad after the screen protector has been successfully installed. A pair of hands gently lifts the iPad from the dark grey felt mat, turning it slightly to admire the finished product. The clear plastic installation frame is no longer attached. In the blurred background, the 'Paperlike' packaging is visible, along with parts of the wooden desk and a white keyboard, indicating the completed setup process. The lighting is bright and consistent. The action implies satisfaction and inspection of the new screen. The color palette is dominated by the sleek black of the iPad, contrasted with the dark grey mat, and the blue and white of the packaging, giving a clean and professional aesthetic to the completed task.
0:22tapping screen to turn on close up
This close-up shot focuses on the lower right corner of the iPad's black screen. A hand holding a white Apple Pencil with a light blue silicone grip gently taps the screen. The screen is initially black and then lights up to a bright white background, ready for use. The background is tightly framed, showing only the black bezel of the iPad and a hint of the dark grey felt mat. The lighting is soft but sufficient to clearly show the screen's transition from off to on. The action is quick and responsive, demonstrating the immediate usability after installation. The color palette transitions from deep black to crisp white, with the contrasting light blue and white of the stylus, emphasizing the device's functionality.
0:24writing on ipad with stylus overhead
An overhead shot showcases the iPad screen, now illuminated with a bright white background, resting on the dark grey felt mat. A hand, positioned from the bottom right, holds a white Apple Pencil with a light blue silicone grip and writes the phrase 'IT FEELS LIKE' in bold, somewhat rustic blue uppercase letters across the screen. The text appears as if written with a marker, complete with slight variations in line thickness, giving it a natural, handwritten feel. The upper left corner of the screen shows a faint 'Today, 17 Sept' timestamp, implying a note-taking application. The lighting is bright and even, ensuring excellent visibility of the writing process. The action is continuous and fluid, demonstrating the tactile experience of writing on the 'Paperlike' screen protector. The dominant colors are the crisp white screen, the vibrant blue text, the light blue and white of the stylus, and the dark grey of the mat, creating a clean and functional aesthetic.
