0:00build a bear store entrance
The scene opens with a wide shot inside a brightly lit Build-A-Bear Workshop, adorned with festive Christmas decorations. Garlands of colorful fairy lights, red and green, are draped around white structural columns in the foreground, creating a bokeh effect. In the mid-ground, a woman in a red Build-A-Bear apron stands near a large, inflatable Santa teddy bear. The bear is red with white trim, wearing a Santa hat, and has one arm raised in a welcoming gesture. Shelves filled with various plush toys, neatly arranged in cubbies, line the background, illuminated by warm, diffused light. A young boy quickly walks from the left side of the frame towards the center. The overall color palette is vibrant and cheerful, dominated by reds, greens, and whites, with a warm ambient glow from the numerous Christmas lights.
0:02boy choosing toy
This is a medium shot focusing on the young boy from the previous scene, now looking intently at a shelf filled with plush toys. He stands to the left of the frame, gazing upwards with a wide-eyed, slightly open-mouthed expression of wonder and excitement. Behind him and slightly to his right, an adult man is visible, smiling warmly and looking in the same direction, sharing in the boy's moment of discovery. The background is a soft blur of colorful Christmas lights, creating a magical bokeh effect. The shelf displays various soft toys, predominantly white and light-colored, hinting at a winter or holiday theme. The lighting is warm and inviting, highlighting the subjects and the festive store ambiance.
0:03reindeer plush close up
A tight close-up shot focuses on a white reindeer plush toy, which is a key product. The reindeer has large, expressive blue eyes with a hint of glitter, and a small, friendly smile. Its antlers are sparkly gold and emit a subtle, warm light, suggesting an interactive feature. It wears a light blue fur collar and a teal-colored cape with gold details, fastened with a gold medallion around its neck. To the left of the reindeer, a blue display tag is partially visible, featuring text that celebrates '10 Years of Glisten' and mentions 'Limited Edition' and 'Light Up Season Glisten!'. The background is a soft, blurred array of colorful Christmas lights, enhancing the festive and magical atmosphere. The lighting is bright and even, emphasizing the toy's details.
0:05gingerbread plush close up
The camera shifts slightly to a close-up on a small, round gingerbread man plush toy. This toy has a warm, brown color and a cheerful, embroidered smile with rosy red cheeks and small, dark eyes. A tiny red and white striped candy cane detail is embroidered on one cheek, adding to its festive charm. Similar to the previous shot, a portion of the blue product display tag is visible to the left, still showing text about 'Glisten' and its 'Limited Edition' status. The background remains a soft, out-of-focus blur of multi-colored Christmas lights, maintaining the consistent festive and inviting store ambiance. The lighting is bright and warm, accentuating the toy's soft texture and cute details.
0:07family selecting hearts
A medium shot captures a heartwarming family moment in the Build-A-Bear store. The young boy is positioned centrally, wearing his green sweater, with his right hand placed over his heart, a gentle smile on his face. To his right, a young girl, about 4-6 years old, with straight brown hair and a red bow headband, wears a red and black plaid dress. She is looking down and giggling, her hands near some small, red heart-shaped objects. Behind the children, parts of two adults are visible: the man in the grey jacket on the left and a woman with dark hair, presumably their mother, smiling broadly on the right. The background is a vibrant, blurred tapestry of colorful Christmas lights, suggesting a joyous, holiday-themed setting. The overall mood is cheerful and full of anticipation, with warm lighting enveloping the scene.
0:09boy sniffing heart scent
A close-up shot focuses on the young boy, now holding a small, clear plastic packet containing a red, heart-shaped scent disc. He brings the packet to his nose, his eyes closed in concentration, as if savoring the scent. His expression is one of blissful enjoyment. To his right, the young girl is also visible, holding a similar red heart-shaped scent disc directly to her nose, her eyes closed and a contented smile on her face. The background is a beautiful, dreamy blur of multi-colored Christmas lights, creating a festive and soft bokeh. The lighting is warm and highlights the children's faces and the small, red hearts, emphasizing the sensory experience.
0:11boy showing sound module
This is a close-up shot of the young boy and girl, framed from the chest up. The boy, on the left, holds up a small, white, circular sound module to the girl, who is on the right. Both children are smiling broadly, their faces beaming with joy and excitement. The boy looks at the girl, his expression one of happy sharing, while the girl looks at the module with bright, curious eyes. The background is a soft, out-of-focus array of colorful Christmas lights, providing a festive and cheerful atmosphere. The warm lighting emphasizes their happy expressions and the small, interactive toy component.
0:12kids kissing hearts
A delightful close-up shows the young boy and girl making playful 'kissing' faces. The boy, on the left, holds a small, red heart-shaped piece of stuffing to his pursed lips, his eyes almost fully closed in a look of exaggerated cuteness. The girl, on the right, mirrors his action, holding her own red heart-shaped stuffing to her mouth, her eyes crinkled in a joyful smile. Both children are clearly enjoying the interactive process of choosing and preparing the stuffing for their toys. The background remains a beautiful blur of festive, multi-colored Christmas lights, adding to the whimsical and cheerful ambiance. The warm, soft lighting highlights their innocent joy and playful expressions.
0:14girl with reindeer and dress
In a medium shot, the young girl is shown holding the white reindeer plush toy from earlier scenes, cradling it in her arms. She is wearing her red and black plaid dress and red bow. To her right, the adult woman, presumably her mother, is holding up a tiny, elaborate dress for the plush toy. The dress features a green skirt, a red and gold bodice, and a white fur-trimmed red cloak, resembling a festive holiday outfit. Both the girl and the woman are looking at the dress, the girl with a look of anticipation and the woman with an engaging smile. The background is still a soft, festive blur of colorful Christmas lights, maintaining the warm and joyful atmosphere. The lighting is bright and inviting.
0:16boy hugging gingerbread plush
A close-up shot features the young boy, wearing his green sweater, holding the brown gingerbread man plush toy close to his cheek. He closes his eyes and smiles contentedly, as if in a moment of pure, affectionate bonding with his newly made friend. The adult man, his father, is visible in the blurred background, smiling warmly as he watches the boy. The background is adorned with the characteristic out-of-focus colorful Christmas lights, creating a soft, magical ambiance. The lighting is warm, emphasizing the intimate and tender interaction between the child and his plush toy, as well as the father's approving gaze.
0:18father daughter with glowing reindeer
This intimate close-up shows the adult man and the young girl together. The man, on the left, holds the white reindeer plush toy in his hands, and its sparkly antlers are now visibly glowing with a soft, internal light. He looks down at the girl with a tender, loving smile. The girl, on the right, is hugging the man, her face pressed against his chest, her red bow clearly visible. Her eyes are closed, and her expression suggests deep happiness and comfort, sharing a special moment with her father and the illuminated toy. The background is a bokeh blur of multi-colored Christmas lights, providing a warm and emotional backdrop. The lighting is soft and highlights the emotional connection and the magical glow of the reindeer's antlers.
0:20children smiling logo reveal
The scene begins with a close-up of the young boy and girl, both smiling broadly and looking directly at the camera, their faces radiant with joy. The boy's face is slightly to the left, and the girl's to the right. As they smile, a circular Build-A-Bear logo featuring a yellow teddy bear head with paw prints, framed by a blue ring with 'BUILD-A-BEAR EST. 1997' text, appears directly over the boy's face. The logo briefly obscures him before slowly fading out, revealing his smiling face again. The background is a soft, out-of-focus array of colorful Christmas lights, which then transitions into a more abstract, blurred background of warm, festive colors. This transition leads into the final branding message. The lighting is bright and cheerful, emphasizing the children's happiness.
0:24build a bear branding and call to action
The final scene is a full-screen graphic display against a soft, blurred background that hints at the warm, festive colors and bokeh of the store environment. Dominating the center of the screen is the Build-A-Bear logo: a yellow teddy bear head with two paw prints, encircled by a blue ring with the text 'BUILD-A-BEAR' at the top and 'EST. 1997' at the bottom. Below the logo, in large white, sans-serif font, is the tagline 'the stuff you love.' with a small pink heart replacing the period. Further down, a call to action appears in a slightly smaller white font: 'Find a Workshop or shop now at buildabear.com'. At the very bottom of the screen, in small white text, is a disclaimer: 'Furry friends, outfits and accessories each sold separately. While supplies last.' The overall color scheme is warm and inviting, with the bright blue and yellow of the logo contrasting against the soft, out-of-focus reds, greens, and yellows of the background.
