0:00man selfie dark hair
A young man, seen from the waist up, takes a mirror selfie using a dark-colored smartphone. He has short, dark, curly hair and a neatly trimmed dark beard. He is wearing a dark grey t-shirt with light text printed upside down. His left arm is extended, holding the phone, while his right arm is relaxed at his side. The background features a light beige wall adorned with four framed art prints, possibly album covers, arranged in a grid. A light-colored couch with a brown textured pillow is partially visible in the bottom left. Bright, soft natural light illuminates the scene from an unseen window. The overall color palette is neutral with accents from the art prints. The camera is static, capturing the man's reflection.
0:03man selfie blonde hair
The same young man is now presented with bleached blonde, short curly hair. He maintains a similar pose, taking a mirror selfie with his dark-colored smartphone. He wears a dark blue crew-neck t-shirt with 'CALIFORNIA' printed in white across the chest, reversed due to the mirror reflection. The background remains the same: a light beige wall with framed art prints and a glimpse of a light-colored couch. The lighting is bright and natural. The overall mood shifts with the new hair color, appearing more vibrant. The camera is static, capturing his reflection.
0:03man thinking about hair
The young man with dark, curly hair is shown again, seated or kneeling on a light-colored surface in the same room. He is holding his dark smartphone, initially running his fingers through his hair with a slightly perplexed expression. He then transitions to a pensive pose, resting his chin on his left hand and looking contemplatively at his phone. He is wearing the same dark grey t-shirt with upside-down text. The background features the light beige wall with framed art prints, a white table to his right, and a brown knit decorative pillow on a light couch. The lighting is bright and even. The scene conveys a sense of contemplation or decision-making. The camera is static and captures a medium shot.
0:09opening laptop at desk
A medium shot captures a person from the shoulders down, positioned at a clean white desk. The person is wearing a muted green long-sleeved shirt. Their hands are carefully opening a rose gold MacBook Air laptop, revealing its screen. In the background, two large, identical black computer monitors stand on the white desk, currently displaying a black screen. Behind the desk, a large window reveals lush green foliage and bright daylight, suggesting an outdoor view. The setting is modern and minimalist, with a focus on productivity. The lighting is bright and natural, coming from the window. The camera is static, providing a clear view of the action.
0:10typing on laptop sally beauty website
A medium shot focuses on the hands of the person typing on a rose gold MacBook Air laptop. The laptop screen is now active, displaying the Sally Beauty website homepage with various products and promotional images, including 'HYDRATED HAIR' and 'VIVID COLOR'. The color scheme of the website features bright pink and white. The person's fingers are seen pressing keys on the black keyboard. In the background, the two large black monitors are still visible, alongside the bright window showcasing green trees and natural light. The desk remains white and uncluttered. The scene highlights the user interacting with the website. The camera is static.
0:14close up laptop consultation form
A close-up shot of the rose gold MacBook Air laptop screen. The screen prominently displays the Sally Beauty website, specifically a 'Free & Fast Hair Color Consultation!' banner with pink and white branding and text like 'LICENSED COLORIST'. Various speech bubbles with questions like 'what kind of color should I try?' are visible around the main banner. A chatbot window titled 'Licensed Colorist OnDemand Chatbot' pops up on the right side of the screen, prompting the user for their name and email. Hands enter text into the chatbot fields, typing 'Anthony' and an email address. The background is blurred, showing hints of the white desk and the bright window. The scene emphasizes the interactive online consultation process. The camera is static.
0:20laptop video call consultation
A medium shot returns to the person typing on the rose gold MacBook Air laptop at the white desk. The laptop screen now shows an active video call within the chatbot window, featuring the user's camera feed alongside a 'Licensed Colorist' named Damien. Damien is visible in a small window, likely providing advice. The Sally Beauty website banner 'Free & Fast Hair Color Consultation!' is still visible behind the call window. The background remains the same, with two large black monitors and the bright window overlooking green trees. The scene depicts a live consultation in progress, highlighting the remote expert assistance. The camera is static.
0:22man touching dark hair mirror
The young man with dark, curly hair is shown once more, taking a mirror selfie with his dark smartphone in the same living room/bedroom setting. He is actively touching and styling his dark hair with both hands, looking at his reflection. He is wearing the dark grey t-shirt. The background features the light beige wall with framed art prints and the light-colored couch. The bright, natural lighting remains consistent. The action suggests he is considering or visualizing a new hairstyle or color. The camera is static, capturing his reflection.
0:26phone screen shopping cart
A screen recording of a phone displays the Sally Beauty online shopping cart. The interface shows various hair-related products with their prices, product codes (e.g., SBS-009616), and options for quantity, deletion, and saving for later. Products like 'Bonding Primer', 'Bonding Recovery', 'Extra Wide Jumbo Tint Brush', 'Hair Color Mixing Bowl', 'Professional Processing Caps', and 'Measuring Beaker' are listed. Shipping options include 'In-Store Pickup' (with 'Tigard - 15532 Sw Pacific Hwy, C4' selected), '2-Hour Delivery', and 'Ship to Me'. The top banner reads 'LICENSED COLORIST OnDemand' in red and white. The dominant colors are white, red, and black, with clear product images. The camera is static, capturing the digital interface.
0:29hair dye instructions text
A black screen presents detailed, white-colored text instructions for dyeing hair. The instructions are bulleted and include steps such as 'Mix 1-2oz of Lightener with 1-2oz of 30 volume developer...', 'Apply Lightener to the roots 1st to gain control', 'Taking ¼ inch sections horizontally and then vertically', 'Allow to process...', 'Shampoo, Recovery Treat the hair', 'Allow to sit 15 minutes covered with heat', 'Rinse well only and Towel dry hair', 'Spray with Primer and Comb through', 'Towel off excess moisture', and 'DO NOT RINSE FROM THE HAIR'. The text is clear and readable, designed to guide the user through the hair coloring process. The camera is static, displaying only the text on a dark background.
0:33walking to store feet shot
An overhead shot focuses on the ground as a person walks. One foot, wearing a light beige or tan slip-on clog with a white sock, steps into the frame. The ground is dark grey asphalt with scattered lighter flecks, characteristic of a parking lot or sidewalk. The bright sunlight casts distinct shadows on the ground. A small piece of white litter is visible on the asphalt. The motion is a steady walk. The color palette is dominated by greys and beige, with bright highlights from the sun. The camera is mounted to follow the movement of the feet.
0:34walking to store ground level
A ground-level shot shows dark grey asphalt with several crisp white lines painted on it, indicating parking spaces or a pedestrian path. The bright sunlight creates sharp shadows and reflections on the textured surface of the asphalt. The environment is clearly an outdoor, paved area, possibly a parking lot leading to a store. The color palette is stark, primarily dark grey and white with natural lighting. The camera is low to the ground, moving forward, simulating a person walking. No characters are explicitly in frame, but the perspective implies a person's movement.
0:34sally beauty store exterior
A medium wide shot captures the exterior of a 'SALLY BEAUTY' store on a sunny day. The storefront features large glass windows with a dark grey fascia and a prominent red sign with white lettering displaying the store's name. Inside, a large, vibrant pink poster of a laughing woman with bright pink hair is visible through the window, along with shelves of products. There's also a yellow promotional sign for 'BUY THREE GET ONE FREE Hair Care'. Reflections of trees and other buildings can be seen in the glass. The entrance door is visible. The overall impression is bright and inviting, typical of a retail establishment. The camera is static.
0:36picking up bag in store
A first-person perspective (POV) shot captures a hand reaching into a brown paper shopping bag with red text, possibly 'SALLY', on a pink countertop. The bag appears full, suggesting purchased items. In the background, shelves are stocked with various beauty products, bottles, and salon supplies. A fire extinguisher and a small fan are also visible. The counter has a hand sanitizer dispenser and a black card reader. The lighting is bright and even, typical of an indoor retail space. The scene conveys the act of collecting purchases from the store. The camera is static, focusing on the action.
0:38leaving store with bag
A first-person perspective (POV) shot shows a hand holding a brown paper shopping bag with red lettering, indicating a purchase from Sally Beauty. The hand moves forward, and the view transitions from the store interior to looking out through the glass doors. Reflections of outdoor elements, including cars and the street, are visible in the glass. The wooden floor of the store is in the foreground, with shelves of products receding into the background on the right. The scene depicts the act of leaving the store after making a purchase. The camera moves forward, simulating walking.
0:39mixing hair dye close up
An overhead close-up shot focuses on hands mixing hair dye ingredients in a small black mixing bowl. A measuring cup is used to pour a light-colored liquid into the bowl, which already contains a white, creamy substance. A gold-colored spoon is then used to stir the mixture. The setting appears to be a bathroom countertop, visible by the flecked white surface, a small green potted plant, and a reed diffuser in the background. The lighting is bright and overhead, creating clear details. The action is precise and focused on preparing the hair dye. The camera is static.
0:40applying hair dye in bathroom
A medium shot captures the young man, with his original dark hair, standing in a brightly lit bathroom, looking into a mirror. He is wearing a dark grey t-shirt and has a dark towel draped around his neck. He is also wearing clear plastic gloves and is actively applying white hair dye to his hair using a tint brush. His expression is focused and slightly intense. The background features a white countertop with a sink, toiletries, and a red hand towel hanging on a rack. Through an open door in the background, a glimpse of the living room with framed art prints and a potted plant is visible. The camera is static, capturing the direct action of dyeing hair.
0:43hair lightened to yellow
A close-up selfie shot of the young man in the bathroom. His hair has now been lightened to a bright, coppery yellow color, a significant change from his natural dark hair. His dark beard remains, creating a strong contrast. He is wearing the same dark grey t-shirt. His expression is neutral to slightly pleased, looking directly at the camera. The background is a white tiled wall, and reflections in a mirror behind him show more of the bathroom interior. The lighting is bright and even. The scene showcases the intermediate stage of the hair dyeing process. The camera is static, capturing a selfie perspective.
0:45new hair reveal hand over face
A close-up selfie shot of the young man, now outdoors. His hair is a cool, bright silver-blonde, contrasting with his dark beard. He is wearing a dark blue t-shirt with 'CALIFORNIA' written in white, and large, silver over-ear headphones. Initially, his hand covers part of his face, then quickly lowers to reveal his full face and new hair color. He looks directly at the camera with a confident, slightly pleased expression. The background is bright and blurred, showing hints of a building and sky on a sunny day. The scene acts as a dramatic reveal of the final hair color. The camera is static, capturing a selfie.
0:46new hair reveal smiling
A close-up selfie shot of the young man, still outdoors. His hair is now a striking silver-blonde, paired with his dark beard. He is wearing a dark blue 'CALIFORNIA' t-shirt and silver over-ear headphones. He looks directly at the camera with a clear, happy, and slightly smiling expression, seemingly very pleased with his new look. The background is blurred, showing an outdoor setting with sunlight and hints of a building. The scene emphasizes the successful and satisfying outcome of the hair coloring. The camera is static, capturing a selfie.
0:48final look touching hair
The young man with his new silver-blonde hair is back in the living room/bedroom setting, taking a mirror selfie with his dark smartphone. He is wearing the dark blue 'CALIFORNIA' t-shirt. He runs his fingers through his silver-blonde hair, smiling slightly and looking at his reflection with satisfaction. The background is the familiar light beige wall with framed art prints. The lighting is bright and natural. This scene reiterates the final, successful result of the hair transformation, showing him enjoying his new look. The camera is static, capturing his reflection.
0:54final look playful poses
The young man, still with his silver-blonde hair and dark blue 'CALIFORNIA' t-shirt, is taking mirror selfies with his dark smartphone. He strikes playful poses, sticking out his tongue in one instance and giving a peace sign with both hands in another. His expression is joyful and self-assured. The background is the same light beige wall with framed art prints. The bright, natural lighting highlights his new hair color. This final scene reinforces his satisfaction and confidence with the hair transformation, ending on a lighthearted note. The camera is static, capturing his reflection.
