0:00product in hand initial A tight close-up shot focuses on a fair-skinned hand, with neatly manicured, light-colored fingernails, holding a sleek, metallic rose-gold colored deodorant case. The word "Wild" is subtly embossed vertically on the side of the case. The background is softly blurred, revealing a warm-toned bathroom setting with a glowing oval light fixture on the right, casting a soft, inviting ambiance. A light-colored wall with a recessed niche or shelf is visible on the left. White, stylized quotation marks are visible in the top left corner of the frame. The camera slowly pushes in towards the product.
0:01talking head review A medium close-up shot frames a young adult woman, likely in her late 20s or early 30s, speaking directly to the camera with a bright, enthusiastic smile. She has long, wavy, caramel-colored hair with bangs that frame her face. Her eyes are a striking light blue-green. She is wearing a soft, fluffy white bathrobe, suggesting a comfortable, personal setting like a bathroom. The background is a warmly lit, blurred bathroom interior with an oval light fixture glowing behind her on the right. Text overlays appear and evolve on screen, starting with 'I've been using Wild's deo', then expanding to 'I've been using Wild's natural plastic-free deodorant for about a year now and', and finally concluding with 'I love it!' accompanied by green leaf icons, reinforcing the product's natural aspect. Her expression conveys genuine happiness and confidence.
0:04product unboxing case An overhead shot showcases a pair of fair-skinned hands in the process of unboxing a vibrant orange cardboard box, prominently branded with the 'Wild' logo in white. The inside of the box lid features simple, graphic illustrations detailing the product's assembly. The hands carefully lift a rose-gold deodorant case, identical to the one seen previously, from its custom-fitted compartment within the packaging. A white text overlay at the bottom of the screen reads: 'It comes straight to my door every month', implying a subscription service. The background is a clean, neutral-colored surface, providing a stark contrast to the bright orange packaging. The lighting is bright and even, highlighting the product and packaging details.
0:07product unboxing refills This overhead shot, maintaining the same framing and background as the previous scene, focuses on the same pair of fair-skinned hands. The hands are now carefully removing two small, white, rectangular deodorant refills from the orange 'Wild' unboxing box. Each refill features a green label prominently displaying 'Wild by nature' and the text '100% compostable'. One refill is briefly held up closer to the camera to highlight its branding and eco-friendly claim, before both are gently placed back into their designated slots within the vibrant orange packaging. The bright, even lighting ensures all details of the refills and packaging are clearly visible.
A medium close-up shot focuses on fair-skinned hands demonstrating the assembly of the Wild deodorant. One hand securely holds the orange base of the reusable deodorant case. The other hand meticulously inserts a white, green-labeled 'Wild by nature' refill into this base. Subsequently, the sleek, metallic rose-gold top of the case is smoothly attached, completing the deodorant's assembly. A white text overlay at the bottom reads: 'It comes in these cute cases,'. The background is a blurred, light-colored surface, with the vibrant orange unboxing box faintly visible in the out-of-focus area, maintaining brand consistency. The lighting is bright and clear, emphasizing the ease of the assembly process.
0:11product application A medium shot captures a young adult woman, with a radiant smile, confidently applying the rose-gold 'Wild' deodorant to her underarm. She is wearing a simple white tank top, and her arm is raised, allowing a clear view of the product in action and its application process. Her facial expression is genuinely happy and satisfied, conveying comfort and effectiveness. The background is brightly lit and intentionally out of focus, suggesting a clean, minimalist environment that keeps the focus on the user and the product. A white text overlay at the bottom states: 'with compostable deodorant refills', subtly reinforcing a key eco-friendly feature. The lighting is bright and even, highlighting both the woman's positive experience and the product's design.
0:13animated call to action The scene transitions to an animated end card featuring a soft, peach-colored background. The lower portion of the screen is defined by a gentle, diagonal curve in a slightly darker peach tone. A rose-gold Wild deodorant case, consistent with the product shown throughout the video, is animated to rotate and subtly bounce on this darker peach section. The brand name 'Wild' is displayed prominently in elegant, white sans-serif typography above a clean white button labeled 'SHOP NOW'. The button has a subtle shadow effect, suggesting interactivity. The overall aesthetic is clean, modern, and clearly branded, serving as a direct call to action.