0:00man pointing at phone case detail
The scene opens with a medium close-up shot of a Caucasian man in his late 20s to early 30s, with short brown hair, wearing a light grey long-sleeved shirt. He is holding a forest green Pela phone case in his left hand, slightly angled towards the camera. His right index finger is pointing to the textured surface of the phone case. The camera is slightly below eye level, looking up at him. The background is a soft, out-of-focus cream-colored wall with a hint of a green potted plant on the left and a framed minimalist leaf print artwork on the top right. Lighting is soft and even, suggesting indoor artificial light. The overall color palette is muted and natural, with greens, greys, and creams. Text overlay reads: 'What are these little'.
0:01close up green phone case texture
This is a tight close-up shot of the back of a forest green Pela phone case, lying flat on a light grey and white checkered fabric surface. The case has three prominent black camera lenses and a smaller flash circle, characteristic of a modern smartphone. The surface of the case exhibits a slightly mottled, textured appearance with tiny speckles, indicating its plant-based composition. The lighting is bright and even, highlighting the subtle texture. The overall color palette is earthy green and muted greys. Text overlay continues: 'fibers in there?'.
0:02two men at dining table
A medium wide shot captures two Caucasian men seated at a dining table. The man on the left, with brown hair and wearing a grey shirt, is looking towards the man on the right, who has short reddish-blonde hair and wears a maroon t-shirt. In front of each man on the table is a white card, with 'Made in USA' visible in front of the man in grey. A bottle of maple syrup with a small Canadian flag attached is positioned between them, alongside a plate of waffles. The table has a light-colored checkered tablecloth. The background consists of a cream-colored wall with two framed art prints depicting abstract green foliage. A green potted plant is visible on the left. The lighting is soft and warm, creating a cozy atmosphere. The color palette includes natural greens, warm browns, and the deep maroon of one man's shirt.
0:02man discussing microplastics
A medium close-up focuses on the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is actively talking and gesturing with both hands, holding a light blue/grey Pela phone case in his left hand. A white card with 'Made in Canada' is propped up in front of him on the table. The background is a soft, blurred cream wall with a vibrant bunch of orange and yellow flowers to his right. The lighting is soft and warm, illuminating his face and the phone case. His expression is engaged and informative. The colors are predominantly warm maroons and creams, contrasted with the subtle blue of the phone case. Text overlay: 'so basically when you have a phone case, it's very smooth, full of microplastics.'
0:05man explaining plant based texture
A medium close-up continues to feature the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is holding the light blue/grey Pela phone case in his left hand, and his right hand is gently caressing the surface of the case, demonstrating its texture as he speaks. The white 'Made in Canada' card remains in front of him. The background is consistent: a blurred cream wall and orange flowers. His expression is focused and demonstrative. The soft, warm lighting emphasizes the details of his hands and the phone case. Text overlay: 'But here you can literally tell in the texture,'.
0:09close up textured phone cases
A close-up shot of two Pela phone cases side-by-side on a light grey and white checkered fabric. The case on the left is light blue/grey and features a subtle, etched mountain landscape design. The case on the right is forest green. Both cases clearly show their distinctive textured surfaces, with small fibrous specks visible, emphasizing their plant-based material. The lighting is bright and even, highlighting the product details. The color palette is muted, featuring the grey-blue and forest green cases against the neutral fabric. Text overlay: 'literally tell in the texture,'.
0:09man explaining plant products
A medium close-up returns to the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is holding the light blue/grey Pela phone case and gesturing with both hands as he explains the product's composition. The 'Made in Canada' card is in front of him. His expression is articulate and informative, conveying his enthusiasm for the product's natural materials. The background is a blurred cream wall with orange flowers. The lighting is soft and consistent. Text overlay: 'the kind of plant-based products that they use to make it.'
0:12man comparing phone cases origin
A medium close-up shot features the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. He is looking directly at the camera, then turns his head slightly to the left while talking and gesturing. In front of him is a white card labeled 'Made in USA', along with a plate of waffles and a bottle of maple syrup with a Canadian flag. The background is a cream-colored wall with two framed art prints. The lighting is bright and even. His expression shifts from direct address to a more conversational, slightly critical look as he compares phone case origins. The color palette is muted and neutral, with pops of red from the syrup bottle and Canadian flag. Text overlays: 'I mean nearly 100% of phone case options here are made in China. Except one brand Pela Case.'
0:17close up retro cassette phone case
A close-up shot focuses on a hand (presumably belonging to the man in grey) holding up a black Pela phone case with a retro cassette tape design. The case features three camera lenses in a black square module. The cassette design is highly detailed, showing a 'STEREO', '60', and '2X30 MIN' label, along with realistic tape reels. The 'pela' logo is visible in small white text at the bottom. The background is blurred, showing a hint of the man's grey shirt and a patterned wall. The lighting is clear and highlights the intricate design. Text overlay: 'Pela Case.'
0:18close up cowboy boots phone case
A close-up shot of a hand holding up a light beige Pela phone case with a distinctive pattern of various blue cowboy boots, starfish, and shell-like shapes. The case has three camera lenses in a dark square module. The 'pela' logo is visible in small white text at the bottom. The background is blurred, showing a hint of the man's grey shirt and a patterned wall. The lighting is bright and even, accentuating the vibrant, playful design. Text overlay: 'They're made'.
0:19close up mountain landscape phone case
A close-up shot of a hand (presumably belonging to the man in maroon) holding up a light blue/grey Pela phone case featuring an etched mountain landscape design with trees and a river. The case has three camera lenses in a dark square module. The 'pela' logo is visible in small white text at the bottom. The background is blurred, showing a hint of the man's maroon shirt and orange flowers. The lighting is clear and highlights the subtle, intricate artwork. Text overlay: 'in Canada, eh?'.
0:20man discussing cost of plastic
A medium shot captures the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. He is smiling and talking directly to the camera, gesturing with his hands. A white 'Made in USA' card is prominently displayed in front of him, along with a plate of waffles, a bottle of maple syrup, and a small Canadian flag. The background is a cream wall with two framed abstract art prints and a potted plant. The lighting is bright and even, casting a warm glow. His expression is engaging and slightly ironic. The color palette is warm and inviting, with natural wood tones, greens, and the brown of the syrup. Text overlay: 'Which is close enough to US I guess. And yeah, those plastic cases are cheaper, but at what cost?'.
0:25man focus transition
The scene features the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. The image briefly blurs and then quickly refocuses on him, creating a dynamic transition effect. He is mid-sentence, looking towards the man in maroon, with a slightly questioning expression. The setting and props (waffles, syrup, 'Made in USA' card, Canadian flag) remain consistent. The lighting is soft and natural. Text overlay: 'I don't know, dude.'
0:26man gesturing about toxic materials
A medium close-up focuses on the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is speaking directly to the camera, holding the light blue/grey Pela phone case in his left hand and gesturing emphatically with his right hand. The 'Made in Canada' card is propped in front of him. His expression is serious and passionate, conveying concern about harmful materials. The background is a blurred cream wall with orange flowers. The lighting is warm and highlights his features. The dominant colors are maroon, creams, and the light blue of the case. Text overlays: 'I don't even know what some of those cases are made out of. Child labor, toxic chemicals, billions of microplastics.'
0:34man focus transition acknowledgement
The scene features the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. The image briefly blurs and then quickly refocuses on him. He nods slightly and has a knowing expression as he acknowledges the previous speaker's point. The setting and props remain consistent. Text overlay: 'Exactly.'
0:35man discussing phone touch and case
A medium close-up of the Caucasian man with short brown hair, wearing a grey t-shirt, talking directly to the camera. He holds a forest green Pela phone case in his left hand, picking it up and putting it down on the table to emphasize his points. The 'Made in USA' card is in front of him. His expression is confident and didactic, explaining the user's interaction with the phone case. The background is a blurred cream wall with framed art. The lighting is soft and even. Text overlays: 'And on average, people spend 3 hours touching their phones. You're not even touching your phone, you're literally touching the case.'
0:39man demonstrating case flexibility
A close-up shot focuses on the hands of the Caucasian man in the grey shirt, demonstrating the flexibility of a forest green Pela phone case. He bends and twists the case, showcasing its pliable, soft material. The top of his grey shirt is visible, and the background is a softly blurred light wall. The lighting is bright and direct, clearly showing the product's attributes. The color palette is simple, dominated by the green case and grey shirt. Text overlay: 'Pela cases are made from plants, so they're nontoxic'.
0:42man pointing at case material
A medium close-up on the Caucasian man in the grey shirt. His face is partially visible at the top of the frame, looking down slightly. His hands are holding the forest green Pela phone case, and his right index finger points to its surface, drawing attention to its material. The background is a blurred, light-colored wall. The lighting is clear and focused on the product. The scene emphasizes the texture and material of the case. Text overlay: 'and have half the amount of microplastics.'
0:44man emphasizing less plastic
A medium close-up of the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He holds the light blue/grey Pela phone case and raises his right index finger, making a point as he speaks. The 'Made in Canada' card is visible in front of him. His expression is earnest and direct. The background shows blurred orange flowers and a cream wall. The lighting is soft and consistent. Text overlay: 'That is a lot less plastic in your life.'
0:45man explaining case durability
A medium close-up of the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is speaking directly to the camera, holding the light blue/grey Pela phone case and gesturing with both hands. He briefly demonstrates dropping the case a small distance to show its resilience. The 'Made in Canada' card is in front of him. His expression is confident and reassuring, highlighting the case's protective qualities. The background is a blurred cream wall with orange flowers. The lighting is warm and steady. Text overlays: 'And just because it's made out of plants it's not protective. It's durable and will still protect your phone from drops.'
0:53man catching phone case
A rapid, dynamic shot captures the Caucasian man in the grey shirt reaching out his right hand to catch the forest green Pela phone case. The action is quick and energetic, suggesting a playful challenge or demonstration. The background is blurred, focusing on the swift movement. The lighting is bright and clear, capturing the action effectively. Text overlay: 'some of these brands out here'.
0:54man debunking extreme drop tests
A medium shot shows the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. He is talking directly to the camera and gesturing emphatically with his hands, holding the forest green Pela phone case. A white 'Made in USA' card is in front of him, along with waffles, syrup, and a Canadian flag. His expression is animated and slightly skeptical, questioning extreme marketing claims. The background is a cream wall with framed art. The lighting is consistent and warm. Text overlays: 'some of these brands out here dropping their phones off three story buildings. But who is actually doing that in real life?'.
0:59man discussing case warranty and phone value
A medium shot captures the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. He is talking directly to the camera, gesturing with his hands and holding the forest green Pela phone case. He places the phone case down briefly and picks it up again to emphasize a point. The 'Made in USA' card, waffles, syrup, and Canadian flag are on the table. His expression is confident and persuasive, highlighting the value of the phone itself over just the case. The background is a cream wall with framed art and a plant. The lighting is warm and consistent. Text overlays: 'And these are the same companies that will guarantee you a 7-year case warranty. Who cares about the case? I care about my phone.'
1:45man explaining screen guarantee
A medium close-up of the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is talking directly to the camera, holding the light blue/grey Pela phone case and pointing his right index finger upwards to emphasize a key feature. The 'Made in Canada' card is in front of him. His expression is enthusiastic and confident, promoting the screen guarantee. The background is a blurred cream wall with orange flowers. The lighting is soft and warm. Text overlays: 'Pela is the only company that gives you a screen guarantee. When you use their case and screen protector,'.
1:51phone falling down stairs
A dynamic shot showing a smartphone, encased in a light pink/purple Pela case, tumbling down a wooden staircase. The stairs have white risers and natural wood treads and railings. The camera appears to be tracking the phone's descent. The lighting is natural and indoor. The focus is entirely on the phone and the action of falling, creating a sense of impact and durability. Text overlay: 'screen breaks,'.
1:52phone on ground after fall
A low-angle shot of a smartphone, still in its light pink/purple Pela case, lying on the ground. The ground appears to be a mix of small pebbles and dirt, possibly under a car or in a parking lot, suggesting a real-world drop scenario. A dark, blurred object (possibly a car tire or undercarriage) is visible in the background. The lighting is natural and dim, emphasizing the phone's vulnerability. The color palette is dark and earthy, highlighting the case's contrasting color. Text overlay: 'to repair it up to $500'.
1:53man explaining repair guarantee
A medium close-up returns to the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is speaking directly to the camera, holding the light blue/grey Pela phone case and gesturing with both hands, conveying the confidence of the brand in its product. The 'Made in Canada' card is in front of him. His expression is enthusiastic and trustworthy. The background is a blurred cream wall with orange flowers. The lighting is soft and warm. Text overlays: 'to repair it up to $500 bucks because that's how much they believe in their cases.'
1:57man discussing material nicer than plastic
A medium close-up of the Caucasian man with short brown hair, wearing a grey t-shirt, talking directly to the camera. He holds the forest green Pela phone case in both hands, gesturing slightly to highlight its material. The 'Made in USA' card is in front of him. His expression is confident and approving, emphasizing the superior feel of the product. The background is a blurred cream wall with framed art. The lighting is soft and even. Text overlays: 'And these materials? Way nicer than plastic.'
1:58man describing unique texture
A medium close-up of the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt. He is speaking directly to the camera, holding the light blue/grey Pela phone case and gently stroking its surface with his right hand, emphasizing its unique texture. The 'Made in Canada' card is in front of him. His expression is thoughtful and appreciative. The background is a blurred cream wall with orange flowers. The lighting is soft and warm. Text overlay: 'Way nicer than plastic.'
2:00man demonstrating flexibility and softness
A medium shot of the Caucasian man with short brown hair, wearing a grey t-shirt, seated at the dining table. He is talking directly to the camera, holding the forest green Pela phone case and demonstrating its flexibility by bending it in his hands. He then describes its texture. The 'Made in USA' card, waffles, syrup, and Canadian flag are on the table. His expression is engaging and demonstrative. The background is a cream wall with framed art. The lighting is warm and consistent. Text overlays: 'Nobody has anything else like it. It's flexible and soft. It's kind of like a mix between silicone and leather.'
2:05man complaining about slimy plastic cases
A medium shot of the Caucasian man with reddish-blonde hair, wearing a maroon t-shirt, seated at the dining table. He is talking directly to the camera, holding the light blue/grey Pela phone case, and uses expressive, slightly disgusted hand gestures to describe the sliminess of plastic cases. The 'Made in Canada' card, waffles, syrup, and Canadian flag are on the table. His expression is animated, showing discomfort. The background is a cream wall with orange flowers and framed art. The lighting is soft and warm. Text overlays: 'Oh, and those plastic cases get so slimy after holding them for a while. It's, you know, gross.'
2:10man showing new designs montage
The scene begins with a medium shot of the Caucasian man in the grey shirt, talking and gesturing. The shot then transitions to a clean, white background displaying a grid of nine different Pela phone cases, each with a unique and colorful design (e.g., floral, geometric, vegetable print, gummy bears). The cases are evenly spaced, showcasing a wide variety of artistic options. The lighting is bright and studio-like, emphasizing the product range. Text overlays: 'And they come out with new designs every week. So there's hundreds to choose from.'
2:13men showing their phone cases by artists not ai
A medium shot of the two Caucasian men seated at the dining table. The man in grey holds up his forest green Pela phone case, and then the man in maroon holds up his light blue/grey Pela phone case. They are talking and smiling, with the 'Made in USA' and 'Made in Canada' cards in front of them. The background is a cream wall with framed art and flowers. The lighting is warm and consistent. Their expressions are proud and happy as they present their cases and discuss their artistic origin. Text overlays: 'Ooh. And I like mine too. They're designed by artists, not AI.'
2:19man praising north america
A medium shot of the two Caucasian men seated at the dining table. The man in grey is talking and gesturing with his hands. Then the man in maroon places his hand on his chest, looking upwards dramatically as he speaks. The 'Made in USA' and 'Made in Canada' cards are in front of them. The background is a cream wall with framed art and flowers. The lighting is warm and consistent. Their expressions are cheerful and patriotic. Text overlays: 'And they're made close enough to the US. God bless North America, eh?'
2:24pela case cassette logo overlay
A close-up shot focuses on a hand holding up a black Pela phone case with a retro cassette tape design. The case features three camera lenses in a black square module. The cassette design is highly detailed. A white 'pela' logo is prominently overlaid in the center of the screen, subtly translucent. The background is blurred. The lighting is clear and highlights the design and logo. Text overlay: 'God bless North America, eh?'
2:26pela case cowboy boots logo overlay
A close-up shot of a hand holding up a light beige Pela phone case with a distinctive pattern of various blue cowboy boots, starfish, and shell-like shapes. The case has three camera lenses in a dark square module. A white 'pela' logo is prominently overlaid in the center of the screen, subtly translucent. The background is blurred. The lighting is bright and even, accentuating the design and logo.
2:27pela case mountain landscape logo overlay
A close-up shot of a hand holding up a light blue/grey Pela phone case featuring an etched mountain landscape design with trees and a river. The case has three camera lenses in a dark square module. A white 'pela' logo is prominently overlaid in the center of the screen, subtly translucent. The background is blurred. The lighting is clear and highlights the artwork and logo.
