0:00dynamic intro dance
Wide shot of a person with long hair and a beard, wearing a bright neon pink long-sleeved shirt and black pants, dynamically jumping into frame with one leg raised and a green object in their hand. They land gracefully and transition into a confident pose with hands on hips, smiling broadly at the camera. The background is a modern kitchen with light wood cabinetry, a clean white countertop, a silver sink, and stainless steel appliances. To the right of the person, on the counter, several small orange pumpkins are arranged. A large, abstract, colorful painting hangs on the wall behind the counter. Natural light appears to be coming from windows visible through a doorway, complemented by bright overhead ceiling lights, creating a well-lit and vibrant atmosphere. The color palette is dominated by the energetic pink shirt contrasting with the earthy wood tones and crisp white of the kitchen.
0:02hand soap intro
Medium shot of the same energetic person, now standing stationary behind a white kitchen counter. They are facing the camera, speaking directly to the viewer, and using expressive hand gestures to emphasize their points. On the counter in front of them, from left to right, are three items: a clear glass pump dispenser bottle, a light brown cardboard box labeled 'Grove Co. Hand Soap Dispenser' featuring a lemon and floral design, and a white plastic squeeze bottle with a yellow lemon motif and 'Grove Co. Hydrating Hand Soap' visible. The modern kitchen background, complete with wooden cabinets, white countertops, and decorative pumpkins, remains consistently visible. Bright overhead lights illuminate the scene, providing a clear and inviting ambiance.
0:06hand soap showcase
Medium shot of the person, showcasing the two hand soap products. In their left hand, they hold up the clear glass pump dispenser bottle, and in their right hand, they present the white plastic squeeze bottle of hand soap refill. Both items are held at eye level, clearly visible to the camera. They are smiling broadly, promoting the products. The 'Grove Co.' cardboard box remains on the counter below them. The modern kitchen background and bright overhead lighting are consistent with the previous scene, maintaining a clean and positive visual. The color palette focuses on the products' designs against the neutral kitchen tones.
0:07reusable straw demonstration
Medium shot of the person. The scene begins with them performing another brief, energetic dance movement, hands on hips, reflecting their vibrant personality. They then pick up a small, light-colored package from the counter and tear it open to reveal a reusable silicone straw, which is a bright teal color. They hold the straw up to the camera, displaying it clearly. The 'Grove Co.' cardboard box for the hand soap dispenser is still visible on the counter. The modern kitchen environment with wooden cabinets and decorative pumpkins serves as the backdrop, and consistent bright overhead lighting ensures clear visibility of the actions and products.
0:12reusable bag demonstration
Medium shot of the person, who initiates the scene with another lively dance movement. They then pick up a white reusable tote bag, which features elegant black line art illustrations depicting various cleaning supplies (such as a spray bottle, a sponge, and citrus fruits) along with the 'Grove' text. They proudly display the bag to the camera, holding it up for full view. Following this, they reach off-frame to retrieve a rectangular, teal-and-white cleaning product, which they then conspicuously place inside the tote bag. The 'Grove Co.' hand soap box remains on the counter. The modern kitchen background and bright overhead lighting are consistent, highlighting the products and actions against a clean, contemporary setting.
0:19concluding pitch
Medium shot of the person, standing behind the counter. They have the white reusable tote bag casually draped over their left shoulder and are holding the rectangular, teal-and-white cleaning product in their right hand. They gesture with their hands while speaking passionately and excitedly directly to the camera, conveying their message about plastic-free living. Their expressions are highly animated, ranging from earnest advocacy to playful excitement, including a 'finger guns' gesture and clapping their hands together. They lean forward slightly, emphasizing their connection with the viewer. The modern kitchen background with wooden cabinets, white countertops, and decorative pumpkins is visible, under bright, consistent overhead lighting, maintaining a warm and inviting atmosphere.
0:27brand logo outro
A full-screen graphic is displayed, featuring the 'Grove Collaborative' logo prominently in white, centered against a solid dark teal background. Below the main logo, in a smaller white sans-serif font, the promotional text 'Free kit with your first order' is clearly legible. The overall design is clean, minimalist, and direct, focusing on brand recognition and a clear call to action. There are no visual distractions or additional elements.