0:00products floating intro
The scene opens with a dynamic array of health and wellness products, including bottles, pouches, and tubs of various supplements and personal care items, appearing to float and gently tumble against a vibrant, solid green background. The products are scattered across the lower two-thirds of the frame, occupying space as if defying gravity. The lighting is bright and even, highlighting the product packaging with soft reflections, suggesting studio lighting. The dominant color is a lively green, creating a fresh and energetic atmosphere. White text, 'What if you had just about any', appears centered in the upper third of the screen, starting to animate in, giving a sense of anticipation.
0:02products and phone reveal
Building on the previous scene, numerous health and wellness products continue to float and rotate against the bright green backdrop. The arrangement shifts slightly, and a modern smartphone, encased in a matching vibrant green cover, slides into view from the bottom, settling horizontally at the lower edge of the frame. The screen of the phone is dark, indicating it's not yet active. The text from the previous scene expands to read 'health and wellness product you need right in your pocket?' centered in the upper mid-frame, suggesting the convenience of mobile access. The products are still the main focus, showcasing a diverse range of items from vitamins to skincare.
0:03products in pocket
The perspective dramatically shifts to a close-up, downward-looking shot inside the front pocket of blue denim jeans. Various small health and wellness products are nestled within the fabric, including small bottles and packets. The texture of the denim is clearly visible, with its characteristic weave and creases. The lighting is soft and ambient, revealing the items without harsh shadows. The color palette is dominated by the deep blue of the jeans and the assorted colors of the product packaging. White text, 'With the iHerb app, you kind of do.', is overlaid in the upper left corner, emphasizing the convenience of having products readily accessible.
0:04hands holding phone
A medium close-up shot focuses on a person's hands holding a green smartphone. The hands, with neatly manicured nails, are actively interacting with the phone, likely typing or swiping, though the screen content is not fully discernible. The background is a blurred, solid dark green, providing a subtle contrast to the bright phone and hands. The lighting is even and soft, highlighting the skin tone and the phone's texture. White text, 'With the iHerb app, you kind of do.', remains overlaid in the upper left corner, reinforcing the message of the product. The overall mood is practical and user-focused.
0:05woman reacting to app
A young woman is captured in a medium close-up, looking directly at the camera with an expressive, slightly surprised and pleased facial expression. She holds a small, white product bottle in one hand and her green smartphone in the other, which she appears to be holding lower in the frame. Her curly dark brown hair is styled in a high ponytail. She wears a bright orange crewneck sweatshirt and large, blue hoop earrings. The background is a solid dark green, featuring a subtle curved arch element on the right side. A white speech bubble graphic containing the word 'Sweet' is positioned next to her head, indicating her positive reaction. The lighting is soft and flattering, emphasizing her vibrant attire and engaging expression. The mood is cheerful and authentic.
0:06iherb app showcase
This is a medium close-up shot of a person's hands holding a smartphone, showcasing the iHerb mobile application interface. The phone, encased in a vivid green cover, is held vertically in the center of the frame. The app displays product listings, specifically 'Kids Melatonin Gummies' and 'Omega-3 Fish Oil', complete with product images, ratings, and an 'Add to cart' button. The hands are engaged with the screen, gently scrolling or tapping. The background is a solid, bright green, providing a clean and consistent brand aesthetic. White text, 'Over 50,000 products', is displayed prominently in the upper third of the screen, highlighting the product variety available. The lighting is bright and even, making the app interface clear and legible.
0:08floating product pregnancy 1
A single white plastic bottle, labeled 'THORNE Basic Prenatal', floats and gently rotates against a solid, bright green background. The bottle has a pink and white label with floral graphics. The lighting is bright and even, creating a clean, studio-like aesthetic with no visible shadows. White text, 'Healthy pregnancy', is displayed in the upper mid-frame, identifying the product's category. The movement is fluid and controlled, emphasizing the product's features. The dominant color is the vibrant green background, which makes the white and pink bottle stand out.
0:08floating products pregnancy 2
Two health products float and gently tumble against the solid, bright green background. The 'THORNE Basic Prenatal' bottle from the previous scene is joined by a second, smaller white bottle with a green cap, labeled 'CHILDLIFE Liquid Calcium with Magnesium'. Both bottles are rotating slowly. The lighting is consistent, bright and shadowless, maintaining the clean studio aesthetic. White text, 'Healthy pregnancy', persists in the upper mid-frame, grouping these products together under the same category. The motion of the bottles is smooth and synchronized, creating a visually appealing product display. The bright green background continues to provide a fresh and clean canvas.
0:09floating products baby
Against the vibrant green background, two products float and rotate. The 'CHILDLIFE Liquid Calcium with Magnesium' bottle from the previous scene remains, accompanied by a new product: a smaller, transparent bottle with a white label and a purple top, labeled 'NATROL KIDS Melatonin Gummies'. This new product is positioned slightly above and to the left of the Childlife bottle. The lighting remains bright and even, casting no harsh shadows. The overlaid white text in the upper mid-frame now reads 'Baby', indicating a category shift. The products drift subtly, maintaining a dynamic yet controlled presentation. The contrast between the product colors and the green background is strong and appealing.
0:10floating products joints
The scene continues on the bright green background with two products floating and rotating. The 'CHILDLIFE Liquid Calcium with Magnesium' bottle is still present, now paired with a flat, white and gold foil pouch labeled 'California Gold Nutrition CollagenUP Hydrolyzed Marine Collagen Peptides'. This pouch is positioned prominently to the left of the Childlife bottle. The products maintain their gentle, fluid motion. White text, 'Joints', is now centered in the upper mid-frame, indicating another product category. The lighting is consistent and even, ensuring clear visibility of product details and text. The overall visual is clean and highlights the products effectively against the green backdrop.
0:10floating products beauty
Against the unchanging vibrant green background, two distinct products float and rotate gently. A pink pump bottle, labeled 'MEDIX 5.5 Retinol + Ferulic Acid', is positioned in the upper right quadrant, while a dark blue bottle with a light blue cap, labeled 'EFX KRE-ALKALYN pH Correct Creatine', occupies the lower left. The products continue their slow, controlled rotation. The white text 'Beauty' appears in the upper mid-frame, identifying the category associated with the pink bottle. The bright, even studio lighting ensures both products are clearly visible without shadows. The dynamic arrangement and vibrant colors contribute to an engaging and appealing visual.
0:11floating products workout
Two health and wellness products float and rotate against the bright, solid green background. The 'MEDIX 5.5 Retinol + Ferulic Acid' pink pump bottle is still visible in the upper right. Now, a dark blue bottle with a light blue cap, labeled 'EFX KRE-ALKALYN pH Correct Creatine', is in the lower left. The products maintain a smooth, ethereal floating motion. The white text in the upper mid-frame now updates to 'Workout', identifying the category for the creatine product. The lighting remains bright and even, highlighting the product details and making the green background pop. The overall presentation is clean and focused on showcasing individual products and their categories.
0:11packaging box delivery
A medium close-up shot focuses on a person's hands placing a brown cardboard box onto a brightly lit surface. The box has the 'iHerb' logo printed in white on the top, along with a green and white 'GUARANTEED FRESH' stamp. The surface appears to be part of a conveyor belt or a packing station, with vivid orange and green cubic elements forming the background, suggesting a logistical or fulfillment environment. The hands are fair-skinned and carefully position the box. The lighting is very bright and even, creating minimal shadows and emphasizing the clean, organized nature of the operation. White text, 'One of the many ways', is overlaid in the upper left corner, connecting this action to the broader service.
0:13iherb logo and products
The final scene presents a dynamic, wide shot of numerous health and wellness products, including bottles, pouches, and tubs of various sizes and colors, floating and tumbling against a vibrant, solid green background. The products are scattered across the entire frame, moving in a synchronized yet chaotic manner. In the center, the prominent 'iHerb' logo in white text appears and then below it, the tagline 'We make wellness better' also appears. The lighting is consistent and bright, highlighting the glossy packaging of the products and creating a sense of energy and abundance. The green background evokes health and nature, while the diverse array of products signifies a comprehensive selection. The overall movement gives a feeling of completeness and widespread availability.
