0:00teens getting ready bathroom The scene opens with a medium shot of two young women, likely teenagers, in what appears to be a hallway or entryway of a home. The framing is from behind their shoulders, looking slightly down at them as they face away from the camera. The younger woman on the left, with brown hair, wears a grey hoodie and blue plaid pajamas, while the other, with longer brown hair, wears a black top and red plaid pajamas. They are standing in front of a mirrored console table with two white lamps and a decorative mirrored sunburst wall accent above it. The lighting is warm and artificial, suggesting indoor evening or morning. The floor is polished hardwood. A white door with glass panes is visible in the background to the left. The women appear to be adjusting their hair or clothing, with one raising her hands towards her head. Text overlay at the bottom reads: "How my daughters got past the 'moody teen' stage". The overall atmosphere is casual and domestic, setting up a problem statement.
0:02teens bunk bed computer The camera is positioned slightly below eye level, looking up at two teenage girls in a dimly lit bedroom under what appears to be a bunk bed or raised platform. One girl, with long brown hair, is seated at a desk, focused on a 'SAMSUNG' computer monitor, wearing a dark top. The other girl, with lighter brown hair pulled into a ponytail and wearing a black and white jacket, is peering over the top of the monitor, leaning in towards the first girl, with a slight look of concern or questioning on her face. The background is a mix of muted blue and purple lighting from LED strips, creating a cozy but slightly intense atmosphere. A white structural pole is visible on the right, and a globe sits on a table below it. The scene suggests a moment of shared concentration or quiet interaction. Text overlay at the bottom reads: "After my girls became teenagers".
0:04teens bedroom argument 1 The scene is set in a brightly lit bedroom, featuring two teenage girls engaged in a tense interaction. The camera is positioned at eye level, capturing a medium wide shot. One girl, with long straight hair and wearing a grey t-shirt and light pink pants, is seated on the floor to the left, gesturing with her hands as if speaking animatedly. The other girl, with hair tied back and wearing a white open shirt over a black top and dark pants, is seated on a white bed on the right, holding a red plush toy. Both display expressions of frustration or disagreement. The room has light colored walls and white furniture, including a decorative headboard. A white sheer curtain hangs behind the bed, adorned with artificial greenery and flowers. A 'Pikachu' plush toy is visible on a white stand to the far left. The overall lighting is soft and natural, contributing to a clean but slightly agitated atmosphere. Text overlay at the bottom states: "their mood swings were unpredictable".
0:08teen bedroom argument 2 The scene shifts to a slightly different angle within the same brightly lit bedroom, capturing a medium shot of one of the teenage girls from the previous scene. She has brown hair tied back in a ponytail and is wearing a white open shirt over a black top and dark pants. She is sitting on the white bed, her legs bent, and she vigorously throws a red plush toy to the floor. Her facial expression shows clear frustration and anger. The white sheer curtain and decorative headboard are still visible in the background, along with a 'Pikachu' plush toy on the left. The scene emphasizes her emotional outburst. Text overlay at the bottom reads: "they'd get upset from comparing themselves to other girls".
A close-up shot focuses on a young woman, likely a teenager, seated in the passenger seat of a car. She has light brown hair and wears a grey hooded sweatshirt with the hood up, partially obscuring her face. Her expression is melancholic, with a slight pout and a downward gaze, suggesting sadness or moodiness. Her hand is gently resting on her cheek. The car interior is visible, with a beige leather seat and headrest behind her. Outside the car window, blurred trees and a building are visible, indicating movement or a parked location. The lighting is natural, casting soft shadows. The overall mood is somber and reflective. Text overlay at the bottom reads: "then they get angry over the smallest things".
0:10teens bedroom argument 3 This is a wide shot of a brightly lit bedroom, showing two teenage girls in a continued argument. The camera is positioned high, looking down into the room. One girl, with long straight hair and wearing a grey t-shirt and light pink pants, is standing to the left of a white bed, gesturing dramatically with both hands towards the other girl. The second girl, with hair tied back and wearing a white open shirt over a black top and dark pants, is seated on the bed on the right, with a red plush toy beside her, listening with a distressed expression. The room features white walls, sheer white curtains adorned with greenery, and a prominent white, ornate headboard. A large, decorative chandelier hangs from the ceiling. The floor is a light-colored carpet. The wide shot emphasizes the space between them and their heightened emotional state. Text overlay at the bottom reads: "I felt like I was walking on eggshells in my own house".
0:13mom worried on couch A medium close-up shot focuses on an adult woman, likely the mother, seated on a beige couch, expressing deep concern. She has dark hair and wears a light purple long-sleeved top. Her chin is resting on her hand, and her eyes are looking down with a worried, thoughtful expression. In the background, partially out of focus, one of the teenage girls (with brown hair and a white top) is seen standing in a doorway, gesturing with her hands as if still agitated or speaking. A mirrored console table with lamps, similar to the first scene, and a white brick fireplace with framed photos are visible. The lighting is soft and natural, emphasizing the mother's contemplative mood. Text overlay at the bottom states: "And was worried that things would never get better".
0:16mom researching online A medium shot captures the adult woman, now in a different setting, intently looking at a laptop. She has dark hair and is wearing a black long-sleeved top with a silver necklace and an Apple Watch. She leans over a light-colored, speckled kitchen counter, with her chin resting on her hand, displaying a focused and studious expression. The background shows white kitchen cabinets and a dark doorway leading to another room, where a framed picture is visible. The lighting is bright and even, typical of an indoor kitchen setting. Text overlay at the bottom reads: "But then I came across this study". The scene signifies a turning point where a solution begins to be sought.
0:18screen recording research This is a screen recording of a digital document or webpage, displaying academic text. The primary focus is on an introductory paragraph about "Hidden Hunger" in India, specifically highlighting that "Hidden Hunger" refers to deficiencies in micronutrients like iron, zinc, and vitamins. The text is black on a white background, with standard font. A blue highlight box is drawn around the section explaining micronutrient deficiencies. A larger text overlay in white at the bottom reads: "it talks about how these issues in teens could come from deficiency nutrient deficiencies, it." This scene directly presents the scientific basis for the problem and impending solution.
0:20teen eating restaurant A medium close-up shot captures a teenage girl seated at a wooden table in a restaurant, actively eating a meal. She has light brown hair and is wearing a white hooded sweatshirt. She is using a fork and knife to cut into a piece of meat on her white plate, which also contains roasted vegetables, mashed potatoes, and a cornbread muffin. A red plastic cup with a straw is visible to her left. Through the large glass window in the background, a dark blue evening sky, city lights, and reflections of outdoor dining structures or other buildings can be seen. The lighting is warm and inviting inside the restaurant. Her expression is calm and focused on her food. Text overlay at the bottom reads: "even if they eat healthy". This scene visually supports the idea that even with a balanced diet, deficiencies can exist.
0:22mom talking to teen couch A wide shot shows the adult woman (mother) and one of her teenage daughters seated on a brown leather couch in a brightly lit living room. The mother, with dark hair and wearing a light blue button-down shirt and beige pants, is actively speaking and gesturing towards her daughter. The daughter, with light brown hair and wearing a green hooded sweatshirt and black pants, is reclining on the couch, wearing large over-ear headphones and looking at her phone. A silver laptop is visible on the coffee table in front of them. The background features large windows with sheer white curtains, allowing natural light to flood the room. A black table lamp with a crystal base is on a side table to the right. The scene depicts an attempt at communication. Text overlay at the bottom reads: "So I asked my doctor about it".
0:24teens kitchen product reveal A medium shot in a well-lit kitchen shows two teenage girls at a granite island. The girl on the left, with brown hair tied in a high ponytail and wearing a black lace-trim tank top and black shorts, holds a green container in one hand and a white container in the other, smiling and showing them to the other girl. The girl on the right, with long light brown hair and wearing a light pink t-shirt, is seated and attentively watching, with a slight smile. On the counter between them are sliced apples, berries, and a knife, suggesting food preparation. Stainless steel appliances and white cabinets are visible in the background. The scene has a bright, clean aesthetic and a positive, collaborative mood. Text overlay at the bottom reads: "and she recommended this multivitamin for teens called First Day".
0:26product gummies in hand A close-up shot from an overhead perspective shows an open white container pouring out numerous amber-colored gummy vitamins into an open hand. The hand has manicured nails with a light polish. The background is a blurred, bright green lawn, suggesting an outdoor setting with good natural lighting. The gummies appear soft and translucent. Text overlay at the bottom reads: "It's a gummy multi created by Harvard and Yale experts". This shot directly showcases the product in an appealing and natural light.
0:28screen recording expert bios This is a screen recording of a website featuring two expert profiles. The website has a clean, white background with black text. The 'first day' logo is visible at the top. The first profile shows a headshot of 'Dr. Ed Giovannucci, MD, MPH, ScD' from 'Harvard University', with a short biography. Below it, a text overlay partially obscures the second profile, which shows a headshot of 'Dr. Lei Chen, MD, MHS' from 'Yale University'. The overlay text reads: "It's a gummy multi created by Harvard and Yale experts". The scene establishes the scientific credibility behind the product.
0:30screen recording supplement facts This is a screen recording of a website page displaying "Supplement Facts" for the multivitamin. The text is black on a white background, with the 'first day' logo at the top. The image of the supplement facts panel details the nutrients, serving size (2 gummies), calories (15), and various vitamin and mineral percentages. A blue highlight box is drawn around the list of vitamins and minerals. A text overlay at the bottom, partially obscuring the bottom of the page, states: "and has the 9 nutrients teens often lack". The scene provides specific product information and reinforces the problem/solution.
0:32screen recording product benefits This is a screen recording of a website page highlighting product benefits. The background is white with simple grey icons and black text. Three main benefits are listed: "Organic Fruits & Veggies" (with a pear and apple icon), "No Artificial Flavors/Colors" (with a droplet and star icon), and "Vegan" (with a leaf icon). A text overlay at the bottom partially covers the "Vegan" icon, reading: "I love they don't have any artificial colors, flavors or sweeteners". The scene emphasizes the product's natural and clean ingredients.
0:35screen recording clinical studies This is a screen recording of a website page listing scientific and clinical studies. The page has a white background with black text and bullet points. Several studies are listed, citing various research institutions and topics related to nutrition, e.g., "National Center for Chronic Disease Prevention and Health Promotion" and "Department of Molecular Biology". A text overlay at the bottom, partially obscuring the last bullet point, reads: "and their formulas based on clinical studies". This scene further builds credibility by showing the research backing the product.
0:38teen taking gummies kitchen A medium close-up shot of a teenage girl in a kitchen, taking the gummy vitamins. She has long brown hair and is wearing a black lace-trim tank top. She holds a white container in her left hand and takes a gummy from it with her right hand, putting it into her mouth. A green cylindrical container is on the granite countertop beside a tray of sliced mango. A large stainless steel refrigerator is visible in the background, adorned with various magnets and photos. The lighting is bright and natural, creating a cheerful atmosphere. The girl has a positive, relaxed expression. Text overlay at the bottom reads: "My daughters have been taking Teens Daily Kickstart". This scene shows the product in use, reinforcing the solution.
0:40overhead gummies on table An overhead close-up shot shows a female hand sorting amber and pinkish-red gummy vitamins on a light wooden table. The hand is placing the gummies into a small white cup. To the left, a teal cylindrical container (likely the product packaging) and a small wooden planter with a green plant are visible. The lighting is bright and natural, creating a clean and appealing aesthetic. Text overlay at the bottom reads: "for 3 months and they love their gummies". This shot further highlights the product and its appeal.
0:42teens chatting on bed A medium wide shot captures two teenage girls sitting on a white bed, happily interacting. The girl on the left, with long light brown hair and wearing a light pink t-shirt and light blue floral pants, is holding a silver laptop and smiling towards the other girl. The girl on the right, with brown hair tied in a high ponytail and wearing a black lace-trim tank top and black shorts, is holding a smartphone and laughing. Both girls appear cheerful and relaxed, indicating an improved mood. The background features white sheer curtains and a decorative white headboard. The overall lighting is soft and bright, contributing to a pleasant atmosphere. Text overlay at the bottom reads: "I'm so glad they're finally getting their nutrients". This scene visually demonstrates the positive outcome of the product.
0:45mom and teen tennis court A medium shot shows the adult woman (mother) and one of her teenage daughters walking side-by-side on an outdoor tennis court, both holding tennis rackets. The daughter, with light brown hair and wearing a white baseball cap, white hooded sweatshirt, and a pleated light green tennis skirt, is smiling brightly. The mother, with dark hair and wearing a dark green long-sleeved top and black pants, is also smiling. Tall green trees and a clear blue sky are in the background, providing natural, bright lighting. The court is orange with white lines. The scene conveys a sense of shared activity, happiness, and improved family dynamic. Text overlay at the bottom reads: "and I wish I would have found them sooner".
0:47teen doing cartwheel with product The scene opens with a dynamic shot of a teenage girl, with long brown hair, wearing a grey tank top and light blue cargo pants, performing a cartwheel on a textured concrete patio. She moves from a handstand position, with her legs high in the air, to landing on her feet. As she lands and stands up, she smiles directly at the camera, holding a green cylindrical product container (First Day supplement). The background shows a modern house exterior with a large window, a lush green lawn, and tall palm trees under a bright blue sky. The lighting is sunny and vibrant. Text overlay at the bottom reads: "if you have teenagers then you need to try First Day". The scene exudes energy, happiness, and confidence, associating these qualities with the product.
