0:00intro calendar pan The scene opens with a diagonal, high-angle shot looking down at a personalized photo calendar lying on a warm, brown wooden surface. The camera slowly pans upwards and to the left, revealing the top-right corner of the calendar. The visible portion of the calendar features a printed photograph of a blonde woman smiling warmly, alongside what appears to be a child, against a blurred outdoor background of green trees and sunlight. Overlayed on the calendar, in a light, slightly desaturated purple font, are the words 'The Watson Family'. In the center of the screen, a white text overlay reads: 'What if your calendar could do more than just mark the days?'. The lighting is soft and natural, creating a gentle, inviting atmosphere. The dominant colors are natural wood tones, muted greens and whites from the calendar, and the cheerful pastels of the photograph.
0:01calendar and markers reveal The camera quickly cuts to a slightly closer, still high-angle shot, maintaining the diagonal composition on the same warm, brown wooden surface. The focus is now on the top-left edge of a white, spiral-bound calendar page, with a few colorful markers (pink, purple, blue) visible in the blurred background. The edge of the calendar is clean and white, indicating a fresh start. The text overlay from the previous scene, 'What if your calendar could do more than just mark the days?', persists. The camera then slightly adjusts its angle to show the spiral binding more clearly, and a hand (not fully visible) gently lifts the top page, hinting at the interactive nature of the product. Lighting remains soft and diffused. The color palette includes natural wood, white, and bright pops of color from the markers.
0:04flipping jan feb mar apr may The camera is positioned overhead, focusing on the upper portion of a white spiral-bound calendar on a wooden surface. A hand, with light skin and well-manicured nails, enters the frame from the bottom right and systematically flips through the pages. Each page reveals a different month for '2026' and a personalized photo. January features a smiling toddler boy in a white shirt and jeans in a field. February shows the same toddler, possibly younger, with curly blonde hair. March presents two young boys, both blonde, holding hands in a field. April displays a blonde boy in a red striped shirt with a basset hound dog. May shows a boy by a lake. The text overlay shifts to 'What if it helped you make the days count?' and then to 'At Erin Condren our photo calendars turn every month into a memory.'. The action is smooth and deliberate, highlighting the visual appeal and personalized nature of the calendar. The lighting is bright and even. The color palette is bright and cheerful, reflecting family memories.
0:10flipping jun jul aug sep oct This scene continues the overhead shot of the white spiral-bound calendar on the wooden surface. The same hand continues to flip through the pages, revealing new personalized photos for June, July, August, September, and October. June shows a smiling blonde boy with light blue eyes, in a striped shirt, lying down. July features two young boys running happily in a lush, green field under bright sunlight. August shows a toddler with rosy cheeks eating ice cream from a cone. September shows an older boy smiling. October shows a boy with blonde hair lying on the grass. The text overlay transitions from 'At Erin Condren our photo calendars turn every month into a memory.' to 'With space to add your favourite photos, color code your schedule and capture the moments that matter most.'. The lighting remains bright and natural, emphasizing the vibrant colors of the photographs and the clean design of the calendar. The overall mood is positive and organized.
0:16writing key on calendar The shot is an overhead, slightly angled close-up of the top portion of a white, spiral-bound calendar page for 'January 2026', resting on a warm wooden table. A female hand, holding a purple pen with gold polka dots, enters the frame and begins writing neatly in the dedicated key section at the top left of the page. The hand writes small bullet points like 'Schedule doc', 'Bens 1st library', and 'Birthday'. In the blurred background, part of a personalized photo of a child can be seen from the January page. The text overlay 'At the top create your own key for birthdays, family events, or goals.' emphasizes the custom organization feature. The lighting is soft and even, typical for an indoor setting. The colors are dominated by the white paper, purple pen, and warm wood tones.
0:21calendar on wall adjusting The scene shifts to a medium shot of a personalized calendar hanging on a textured white wall. The camera is static, capturing the full view of the January 2026 calendar page. The top half features a personalized photo of two young blonde boys running in a field, beneath which is the monthly grid. A female hand enters the frame from the bottom, gently adjusting the bottom edge of the calendar page, ensuring it hangs flat and neatly. To the right, a dark, ornate picture frame is partially visible, and at the bottom right, a green potted plant adds a touch of natural color. The text overlay reads: 'At the bottom, add a favorite quote, song lyric, or message of faith,'. The lighting is soft and even, highlighting the clean design of the calendar against the bright wall. The color palette is neutral with accents of green and the cheerful tones of the photo.
0:24writing quote on calendar This overhead close-up shot focuses on the bottom section of the white calendar page, which is still hanging on the wall. A female hand, holding the same purple pen, is seen writing 'Make a...' in the bottom margin, indicating the space for personalized notes or quotes. The monthly grid with handwritten entries from the previous scene is visible above. The text overlay from the previous scene, 'whatever inspires you each day.', persists and then changes to complete the sentence: 'At the bottom, add a favorite quote, song lyric, or message of faith, whatever inspires you each day.' The lighting is consistent with an indoor, well-lit environment. The colors are primarily white and purple, with subtle light grey grid lines.
0:27final calendar flip call to action The scene is a static, medium shot with a soft, bright background, possibly a white wall, and a glimpse of a laptop screen to the right. A female hand, holding a stack of detached calendar pages, is seen from the left. The hand systematically flips through the pages rapidly, showcasing all twelve months of the year 2026. Each page reveals a different personalized photo of children and families, quickly passing through January, February, March, April, May, June, July, August, September, October, November, and December. The motion is fluid and quick, emphasizing the complete product and the passage of time marked by memories. Text overlays appear: 'It's so much more than a calendar.', '12 months of joy, connection, and inspired organization.', and finally, 'Personalize yours or design one as a heartfelt gift at Erin Condren.com today.'. The lighting is bright and clean. The color palette is predominantly white and light, with bursts of vibrant colors from the photos. This final sequence acts as a conclusive product showcase and call to action.
