0:00intro announcement with product A vibrant medium close-up shot of a young Black woman smiling directly at the camera, positioned slightly off-center to the right. She holds a white CVS branded plastic bag with her left hand, showcasing it to the viewer. Her hair is pulled back into a sleek, braided style. The background is a softly blurred indoor home setting, featuring a white textured wall art piece and a glimpse of light-colored furniture, creating a clean and bright ambiance. Overhead lighting illuminates her face, highlighting her clear skin and subtle makeup. The dominant colors are the dark plum of her cardigan, the red CVS logo, and her radiant skin tone. Large white text overlays read 'CVS AMBASSADOR 2026' and 'NEW YEAR, HEALTHIER HAIR! AD'. Below, smaller white text states, 'I'm so excited to finally announce that I'm a CVS Ambassador for 2026'. The camera is static.
0:01hair detail turn and smile The scene opens with a close-up on the back of the woman's head, showcasing her intricate braided hairstyle with two meticulously crafted buns featuring gold-toned accents. Her hair is sleek and shiny, indicating careful styling. The camera then smoothly pans slightly to the left as she turns her head, bringing her profile into view. She subtly smiles, and her right hand gently touches her hair near her ear. The background remains a softly blurred indoor setting with hints of a white wall and light furniture, consistent with the previous scene. The lighting is soft and even, highlighting the texture of her braids. White text overlays from the previous scene, 'CVS AMBASSADOR 2026 NEW YEAR, HEALTHIER HAIR! AD' and 'I'm so excited to finally announce that I'm a CVS Ambassador for 2026', persist at the top and bottom of the frame.
0:03cvs store exterior A wide shot captures the exterior of a CVS Pharmacy building on a seemingly overcast day. The building features a distinctive arched entrance with 'CVS pharmacy' prominently displayed in large red lettering and heart logo. The facade is a mix of beige and light brown tones, with large glass windows at the entrance. The foreground shows a wet asphalt parking lot with bright blue handicapped parking symbols painted on the ground. Water puddles reflect the grey sky. The overall color palette is muted, dominated by grays, beige, and the striking red of the CVS logo. A small 'AD' text overlay appears in the top right corner. The camera remains static.
0:04cvs bag and products reveal A top-down, close-up shot focuses on a white CVS branded plastic shopping bag resting on a neutral gray countertop. The bag has the red CVS heart logo and 'PLEASE REUSE THIS BAG AND CONSIDER BRINGING YOUR OWN BAG NEXT TIME' text clearly visible. A hand with neatly manicured, light-colored nails reaches into the bag and begins to pull out an assortment of self-care and hair products, partially revealing their colorful packaging. The lighting is even and bright, highlighting the products. The scene emphasizes the variety and quantity of items purchased. White text overlays at the bottom read 'and for me this year is all about self care and healthier routines', with 'AD' at the top right. The camera remains static, offering a clear view into the bag.
0:07product unboxing from bag An overhead close-up shot shows the interior of a white CVS branded plastic bag on a neutral gray surface. A female hand, with neat, light-colored nails, methodically pulls various products out of the bag one by one, placing them onto the counter or holding them briefly for the viewer. The products include a black and white jar of TGIN Butter Cream, a magenta jar of OLLY Women's Multi vitamins, a light green Eva-NYC shampoo bottle, and a gold box possibly containing hair oil. Each item's packaging is distinctly visible as it's removed. The lighting is direct and bright, making the product details clear. The overall color palette is dominated by the gray background, white bag, and the vibrant colors of the product packaging. White text overlays at the bottom state 'I'm partnering with CVS to pick out a few products to jump start this journey', with 'AD' at the top right. The camera is static.
0:11product shot eva nyc shampoo A static, medium close-up shot of a single light green bottle of 'Eva NYC Take Care Healthy Hair Shampoo With Amino Acids' standing upright on a neutral gray surface. The bottle has a minimalist design with black text. The background is a clean, uniform gray wall, providing a stark contrast to the product. The lighting is soft and even, highlighting the bottle's texture and label details. The color palette is primarily cool greens and grays. White text overlay at the bottom reads 'I experiment with styles weekly'. The camera remains static.
0:12product shot olly multi A static, medium close-up shot showcases a white-capped, dark red jar of 'OLLY Women's Multi!' gummy vitamins. The label features vibrant illustrations of raspberries and strawberries. The jar is placed squarely on a neutral gray surface, with a clean, uniform gray wall as the background, similar to the previous product shot. The lighting is soft and consistent, emphasizing the product's packaging and nutritional information. The color palette is dominated by the rich reds and magentas of the label against the white cap and gray surroundings. White text overlay at the bottom reads 'I experiment with styles weekly'. The camera remains static.
0:13woman holding hair mask A medium shot captures the woman from the previous scenes, positioned slightly to the right of the frame, facing left. She holds up a large, vibrant pink jar of 'Eva NYC Therapy Session Deep Conditioning Hair Mask' with both hands, presenting it to the camera. Her dark plum cardigan is visible, contrasting with the bright pink of the product. The background is an indoor home setting, softly blurred, featuring a white wall art and a white console table with subtle decorative items. The lighting is warm and gentle, illuminating her and the product. The color palette centers on the plum, bright pink, and warm neutral background tones. White text overlay at the bottom reads 'so a good moisture routine is so important'. The camera is static.
0:14scooping hair mask An extreme close-up shot focuses intently on a female hand scooping a generous amount of thick, white cream from the vibrant pink 'Eva NYC Therapy Session Deep Conditioning Hair Mask' jar. The product appears rich and luxurious. The background is an indistinct blur of warm, neutral tones, placing all emphasis on the action and the product's texture. The lighting is bright and direct, highlighting the creamy consistency of the mask. The dominant colors are the bright pink of the jar, the pure white of the mask, and the warm brown of the skin. White text overlay at the bottom reads 'so first up a hair mask'. The camera is static.
0:15applying hair mask close up An extreme close-up focuses on the back of a woman's head, specifically on her wet, curly hair as a hand applies and massages a hair product into it. The hair is dark brown with visible lighter brown/golden streaks, and distinct curls are forming, indicating the product is enhancing its natural texture. The scalp is also visible in parts, suggesting thorough application. The background is completely blurred, ensuring full attention on the hair and the application process. The lighting is soft but sufficient to show the product being worked through the strands. The primary colors are the dark and light browns of the hair, the skin tone, and the subtle white residue of the product. White text overlay at the bottom reads 'and this one by Eva NYC was so moisturizing'. The camera is static.
0:16hair prepped for styling A close-up shot from behind the woman's head, showing her hair slicked back and secured with several black hair clips, possibly after applying a hair mask. Her dark, textured hair is neatly gathered, and the natural wave/curl pattern is subtly visible. The back of her neck and ear are clearly in frame, showing a simple diamond stud earring. The background is an indoor setting, softly blurred with hints of white furniture and a picture frame. The lighting is even and bright. The primary colors are the dark hair, warm skin tone, and the neutral background. White text overlay at the bottom reads 'and this one by Eva NYC was so moisturizing'. The camera is static.
0:17woman holding buttercream A medium shot of the woman holding up a white jar of 'TGIN Butter Cream Daily Moisturizer For Natural Hair' with her left hand, presenting it to the camera. She is positioned slightly to the right, looking at the product. Her dark plum cardigan is visible, and the background is a softly blurred indoor home setting with a white console table and decor, maintaining a consistent aesthetic. The lighting is soft and warm. The dominant colors are the white of the product jar, the dark plum of her clothing, and the neutral background tones. White text overlay at the bottom reads 'locked it in with the TGIN Buttercream'. The camera is static.
0:19scooping buttercream An extreme close-up on a female hand scooping out a generous amount of rich, white butter cream from the white 'TGIN Butter Cream' jar. The product appears thick and creamy, ready for application. The blurred background maintains warm, neutral tones, keeping the focus entirely on the hand and the product's texture. Bright, direct lighting emphasizes the smooth consistency of the cream. The color palette is composed of the white product, the white jar, and the warm brown of the skin. White text overlay at the bottom reads 'locked it in with the TGIN Buttercream'. The camera is static.
0:19applying buttercream hair An extreme close-up captures the side of a woman's head as her hands gently apply and smooth a white product into her slicked-back, dark hair. The hair appears well-moisturized and shiny, with the product helping to create a sleek, smooth finish. The background is a soft, warm blur, focusing attention entirely on the hair care action. Soft, even lighting illuminates the process. The dominant colors are the dark hair, the warm skin tone, and the white of the product. White text overlay at the bottom reads 'locked it in with the TGIN Buttercream'. The camera is static.
0:20woman holding argan oil A medium shot shows the woman holding up a golden-yellow bottle of 'OGX Argan Oil of Morocco' in her left hand, presenting it to the camera. She is positioned slightly to the right, looking at the product. Her dark plum cardigan is visible, and the background is a softly blurred indoor home setting with a white console table and decor, maintaining consistency. The lighting is warm and gentle. The dominant colors are the rich gold of the oil bottle, the dark plum of her clothing, and the neutral background tones. White text overlay at the bottom reads 'my fave and a classic from OGX'. The camera is static.
0:21hair styling montage A rapid montage of close-up shots shows the woman's hands meticulously styling her hair. Initially, her sleek hair is shown, then her hands begin braiding a section of hair from the back. The braid is tightly woven, and the camera follows the process. Next, a shot shows her expertly wrapping a finished braid into a compact bun on the side of her head, securing it with a gold-colored hair accessory. The focus is entirely on the hands and hair, with the background remaining a soft, warm blur. The lighting is consistent and bright. The primary colors are the dark hair, the warm skin tone of her hands, and the subtle gold of the accessory. The white text overlay changes, first stating 'the winter months leave my hair so dry', then transitioning to 'so this new moisture routine is just what my hair needed'. The camera is static but jumps between angles.
0:25satisfied styled hair side view A medium close-up shot of the woman from a slightly side profile, showcasing her completed, intricate braided hairstyle. Her hair is sleek and shiny, pulled back into two elaborate braided buns on either side of her head, adorned with gold accents. She gently touches one of the buns with her hand and offers a soft, pleased smile, looking slightly off-camera. The background is a softly blurred indoor home setting, featuring a white wall art and furniture. The lighting is soft and warm, highlighting her glowing skin and the details of her hair. The color palette emphasizes the dark plum of her cardigan, her warm skin tones, and the neutral background. White text overlay at the bottom reads 'CVS made it so easy to grab everything I needed all in one place'. The camera is static.
0:26speaking to camera styled hair A medium close-up shot of the woman, now facing directly towards the camera and smiling, showcasing her perfectly styled hair. Her hair is sleek, dark, and arranged in two elaborate braided buns with gold accents on the sides of her head. She occasionally touches her styled hair, emphasizing its texture and appearance. The background is a softly blurred indoor home setting, consistent with previous scenes, featuring white wall art and light-colored furniture. The lighting is even and flattering, highlighting her radiant complexion and natural-looking makeup. The color palette focuses on the deep plum of her cardigan, her warm skin tone, and the neutral background. White text overlay at the bottom reads 'CVS made it so easy to grab everything I needed all in one place'. The camera is static.
0:28call to action smile pose A medium close-up shot of the woman, facing the camera with a bright, inviting smile. She strikes a confident pose, placing her hand gently on her chin. Her sleek, braided hair, styled into two buns with gold accents, is prominently featured. She looks at the camera, then briefly glances off to the side, then back, creating an engaging interaction. The background is the same softly blurred indoor home setting, with white wall art and furniture. The lighting is soft and natural, emphasizing her warm complexion and the sheen of her hair. The color palette is dominated by her dark plum cardigan and warm skin tones. White text overlay at the bottom reads 'check out my storefront to shop my faves'. The camera is static.
0:30cvs store exterior reprise A wide shot reprises the exterior of a CVS Pharmacy building, identical to the earlier scene. The arched entrance with 'CVS pharmacy' in red lettering and heart logo is visible. The wet asphalt parking lot and blue handicapped parking symbols on the ground are again in the foreground under an overcast sky. The color palette remains muted with beige, grays, and the red logo. White text overlay at the bottom reads 'and let me know what routines you're starting this year'. The camera remains static.
0:31outro with product bag A medium close-up shot of the woman, identical to the opening scene, smiling directly at the camera while holding the white CVS branded plastic bag with her left hand. Her sleek, braided hair, styled into two intricate buns with gold accents, is clearly visible. The background is the same softly blurred indoor home setting with white wall art and light furniture, creating a consistent and clean look. The lighting is bright and even, highlighting her joyful expression. The color palette features her dark plum cardigan, the red CVS logo, and her warm skin tone. White text overlay at the bottom reads 'and let me know what routines you're starting this year'. The camera is static, creating a loop-like ending.
