0:00emotional close up man A striking close-up shot of an older Black man's face, presented in a high-contrast black and white aesthetic. His head is gently tilted back, and his gaze is directed upwards and towards the right, conveying a pensive, perhaps weary or pained, expression. His eyes are slightly narrowed, and his mouth shows a subtle downturn, indicating discomfort or resignation. He features a distinguished full, salt-and-pepper beard and mustache. The lighting is dramatic, casting deep shadows and strong highlights that accentuate the contours of his face, particularly beneath his eyes and along his cheekbones, creating a somber and reflective mood. The background is a softly blurred, dark gray. Overlay text in white reads: "THINK SHINGLES CAN'T GET IN THE WAY OF WORK?". A white CVS logo with a heart icon is situated in the bottom left, and a "Funded and Sponsored by GSK" logo in orange and white is in the top right. "Actor portrayal" is visible in small print at the bottom right.
0:01close up shingles rash A detailed close-up shot, presented in full color, focusing on the lower back and flank of a person. The primary visual element is a clear, visible skin rash, consistent with shingles. The rash manifests as raised, red, and blistered patches clustered across the dark-toned skin. The individual is wearing a plain white t-shirt, pulled up to expose the affected area, and dark pants. The background is softly blurred, hinting at an indoor environment with the indistinct shape of a wooden chair back, suggesting the person is seated. The lighting is soft but sufficient to clearly highlight the texture and painful appearance of the rash. White overlay text reads: "DON'T LEARN THE HARD WAY". A white CVS logo with a heart icon is in the bottom left, and a "Funded and Sponsored by GSK" logo is in the top right.
0:03medium shot man somber A medium shot of the same older Black man featured in the first scene, again depicted in black and white. He is seated and looks directly forward, meeting the camera's gaze. His expression is profoundly somber and resigned, characterized by a slight frown and a downward cast to his eyes, effectively conveying the emotional toll of the problem. He is wearing a light-colored button-up shirt over a darker undershirt. The background is a simple, dark, and out-of-focus gray, ensuring no visual distractions. The lighting is consistent with the initial scene, dramatic and high-contrast, which accentuates his facial features and the gravity of his expression. White overlay text reads: "LIKE I DID". A white CVS logo with a heart icon is in the bottom left, and a "Funded and Sponsored by GSK" logo is in the top right. "Actor portrayal" is visible in small print at the bottom right.
0:05text overlay solution The scene begins with a completely black screen, offering a stark and minimalist aesthetic. Centered horizontally, slightly above the vertical midpoint, white text gracefully fades into view. The message reads: "THERE'S AN EASIER WAY TO LEARN ABOUT SHINGLES". The typography is clean, elegant, and highly legible, guiding the viewer's attention directly to the information. The overall mood shifts towards an informative tone, hinting at a forthcoming solution. Apart from the text, the screen remains entirely black. A white CVS logo with a heart icon is positioned in the bottom left corner, and a "Funded and Sponsored by GSK" logo is in the top right, both appearing static against the dark background.
0:06cvs logo end card The entire screen is saturated with a solid, vibrant red color, which serves as a bold and recognizable brand background. Prominently displayed and perfectly centered horizontally, positioned slightly above the vertical midpoint, is the iconic CVS logo. The logo itself is rendered in crisp white, consisting of a distinctive heart icon on the left, immediately followed by the uppercase letters "CVS" in a clear, sans-serif typeface. A small, superscript registered trademark symbol (®) is subtly placed to the upper right of the "S". The design is clean, minimalist, and highly effective in emphasizing the CVS brand identity.
