0:00intro talking head product teaser A medium shot of a woman speaking directly to the camera, positioned centrally. She is energetic, smiling, and gestures with her hands. The background is a bright, minimalist room with white walls, a light wooden ceiling fan visible at the top, and a white floating shelf in the back right with abstract framed art and a white decorative vase. The lighting is bright and even, coming from the front, creating soft shadows. Dominant colors are white, light grey, and the woman's natural skin tones, creating a clean and inviting atmosphere. There's a text overlay in white with a black outline: 'Easiest Health Habit for 2026' at eye level and 'this is the first healthy habit that I've actually stuck with' below her chin.
0:03product reveal talking head A medium close-up of the same woman, continuing to speak directly to the camera with an enthusiastic and informative facial expression. She holds a small, light cream-colored rectangular tin with 'alice mushroom chocolate' printed in black on its lid. The tin is held in both hands, prominently displayed in the center of the frame at chest level. The background and lighting remain consistent with the previous scene, maintaining a bright and clean aesthetic. Multiple text overlays appear: 'so this is Brainstorm by Alice' appears first, followed by 'NO synthetic gummies' and 'NO pills' in red text with 'X' marks on white, rectangular boxes, emphasizing key product benefits by contrasting with common alternatives.
0:08b roll product placement A low-angle shot focusing on a small, dark wooden side table with intricate carved details, covered by a cream-colored macrame-style table runner. A fair-skinned hand gently places the light cream-colored 'Alice' tin onto the table, positioning it carefully. To the right, a distinctive bright orange mushroom-shaped lamp illuminates the scene, casting a warm, inviting glow that contrasts with the cooler tones of the macrame. In the blurred background, a brown leather couch and a white textured pillow are visible, adding to the cozy, indoor setting. The lighting is warm and indirect, emphasizing the product in a comfortable home environment.
0:10b roll product details An extreme close-up of the 'Alice' product tin being held by a hand. The tin is seen from a slightly angled overhead perspective, revealing more details of its white and black design, including the phrase 'BRAINSTORM by alice enjoy daily for a cognitive boost one square suits most'. The background is composed of soft-focus green foliage, likely an indoor plant, adding a fresh, natural touch to the composition. The lighting is natural and bright, highlighting the texture of the tin and the subtle variations in the plant's leaves. The overall color palette is earthy greens, whites, and blacks, creating a clean and organic feel.
0:11talking head ingredients A medium shot of the woman speaking to the camera. She holds a partially unwrapped bar of dark chocolate in her left hand, which is segmented into squares. She points to the chocolate with her right hand while explaining its ingredients and benefits. Her facial expression is engaging and informative, conveying confidence in the product. The background and lighting are consistent with Scene 1, featuring white walls and a shelf with minimalist decor, maintaining a bright and clean aesthetic. Two text overlays appear: 'MEMORY' and 'Brain Health' in green checkmark boxes on white rectangles, visually emphasizing the specific health benefits being discussed.
0:21talking head usage benefits A medium close-up of the woman, continuing to speak directly to the camera. She holds a single square of dark chocolate delicately between her thumb and forefinger, presenting it to the camera as she explains its ease of use and low sugar content. Her expression is positive, encouraging, and highly persuasive. The background and lighting remain consistent with previous talking head shots, featuring the minimalist white room. She occasionally gestures with her free hand to emphasize points, maintaining an engaging presence. The focus is sharp on the chocolate square and her expressive face, highlighting the product's appeal.
A quick, abrupt transition shot captures the woman quickly moving out of frame to the right, leaving only the upper part of her body (her right shoulder and arm in the grey tank top) briefly visible as she disappears. The camera remains static, focused on the brightly lit, minimalist room with white walls and the floating shelf with abstract art in the background. The lighting is even and bright. This creates a moment of visual break and pattern interrupt before the next segment begins, signaling a shift in topic or a new piece of information.
0:36talking head call to action planner A medium shot of the woman speaking to the camera, holding up a black planner with a vibrant, illustrative design. The design features a large red mouth with white lines, pink and red stylized mushrooms, and yellow lightning bolts. The planner is prominently displayed, initially facing away from the camera then rotated towards it to clearly show the 'alice' brand name written inside the mouth design. She gestures emphatically with her free hand, promoting a subscription discount and the planner itself. The background and lighting are consistent with previous talking head shots, maintaining a bright and clean aesthetic. Two text overlays appear: 'LAST DAY FOR SALE!!' (at the top) and 'FREE' (in large, yellow outlined letters, centrally located), emphasizing the urgency and value of the offer.
