0:00Thermometer Warm
A close-up shot focuses on a cartoonish, paper-cutout style tree trunk, rendered in warm brown with textured edges, as if cut from cardboard. Pinned centrally to this trunk is a simple, vertical rectangular thermometer with rounded ends. The thermometer's liquid column is a vibrant red, indicating a warm temperature, and fills approximately 80% of its visible tube. The background, largely out of focus, hints at layered paper cutouts in muted blues and whites, suggesting a sky and snow, but the primary subject is the tree and thermometer. The lighting is soft and even, casting no harsh shadows, and the overall color palette is dominated by warm brown and red, contrasting with subtle cool background tones. There is no camera movement, and no text or graphics are visible.
0:00Thermometer Cold with Text Intro
The scene presents a medium shot of a stylized, paper-cutout bare tree, now revealing more of its jagged, brown branches extending against a layered background. A simple rectangular thermometer is still pinned to its trunk, but its liquid column has visibly dropped and turned blue, indicating a cold temperature, filling only about 20% of the tube. The background consists of distinct layers of paper cutouts: a dark blue sky at the top, lighter blue rolling hills in the middle ground, and white snow covering the bottom foreground, all with a subtle textured effect. The color palette shifts to predominantly cool blues and whites, with the brown tree providing a warm contrast. The text 'IT'S COLD' appears in crisp white, sans-serif, uppercase letters, animating from a blurred state to sharp focus, positioned centrally over the tree's upper trunk and branches. The lighting remains soft and diffuse, typical of overcast winter light. The camera remains static.
0:02Thermometer Cold with Full Text
This scene continues the medium shot of the paper-cutout style bare tree, firmly planted in a snowy, layered landscape. The thermometer on its trunk clearly shows a low temperature with its blue fluid. The background layers of dark blue sky, lighter blue hills, and white snow create a serene, cold-weather setting. The initial text 'IT'S COLD OUTSIDE TODAY.' is fully visible and sharp, centrally positioned over the tree. Subsequently, a second line of text, 'WHICH MEANS YOUR TIRE PRESSURE COULD BE A BIT LOWER THAN NORMAL.', appears below the first, also animating from a blurred state to sharp focus. The overall aesthetic maintains a handcrafted, whimsical feel with distinct paper textures. The color palette emphasizes cool blues, whites, and the earthy brown of the tree. The lighting is soft and even, highlighting the cutout elements. The camera remains static throughout this segment.
0:05Car on Snowy Road with Call to Action
A medium-wide shot depicts a charming, paper-cutout style snowy landscape. A dark, winding road, marked with dashed white lines, stretches from the bottom-left corner of the frame, curving slightly towards the upper-right. A small, blocky, red car, with distinct black circular wheels and white headlights, is driving slowly along this road, appearing as a two-dimensional cutout moving across the scene. In the background, layers of muted blue and purple paper cutouts form gentle hills beneath a soft blue sky. To the right of the road, a small, light blue evergreen tree, covered with white snow details, adds a touch of winter charm. Two distinct blocks of white, bold, sans-serif uppercase text appear sequentially in the upper-center of the frame: first 'GET YOUR AIR PRESSURE CHECKED AND STAY SAFE', followed by 'WITH HASSLE-FREE SERVICES FOR THE LIFE OF YOUR TIRES'. The lighting is bright and even, enhancing the crisp edges of the paper cutouts. The dominant colors are cool blues, whites, and the contrasting red of the car and black of the road. The camera remains static.
0:10Discount Tire Logo and Tagline
A medium shot reveals a charming, paper-cutout winter landscape with a clear, light blue sky at the top, featuring two soft, white, fluffy clouds. Below the clouds, layered purple and white paper cutouts depict gentle snowy hills. A small, snow-covered evergreen tree, similar to the previous scene, is visible in the bottom-right corner. The main focus is the 'DISCOUNT TIRE' logo, centrally positioned and prominent. The word 'DISCOUNT' is rendered in bold red letters with a thick black outline, while 'TIRE' is in black letters within a white, horizontally elongated oval with a black outline, placed directly beneath 'DISCOUNT'. Shortly after the logo is fully displayed, the tagline 'LET'S GET YOU TAKEN CARE OF®' appears in crisp white, sans-serif uppercase text below the logo. The visual style consistently maintains a handcrafted, layered paper aesthetic with subtle textures. The lighting is bright and even, contributing to a clean and friendly atmosphere. The camera remains static.