0:00intro sweater text Medium shot of a woman's torso, from just below the collarbone to mid-thigh, showcasing a relaxed and comfortable outfit. She is wearing a light beige, short-sleeved knitted sweater with a wide boat neck and loose-fitting white linen pants. Her wavy, light brown hair cascades over her shoulders and upper arms. Her hands are casually tucked into the pockets of her pants, exuding a sense of ease. The background is a plain, light greyish-beige wall, providing a clean, minimalist canvas for the attire. Soft, diffuse natural lighting illuminates the scene from the front, creating gentle shadows and highlights on the fabric. White serif text is elegantly overlaid on the sweater, reading: "If no one has told you, you NEED this sweater in your closet." The overall color palette is muted and sophisticated, focusing on neutrals, conveying a sense of understated style and comfort.
A full shot frames a female-presenting individual holding up a cream-colored, short-sleeved knit sweater, presenting its full design and length to the camera. The sweater features a subtle horizontal ribbed texture and a classic boat neckline. The woman, wearing loose white linen pants, holds the garment up with both hands, allowing it to hang freely and display its drape. The setting is a bedroom, with a neatly made bed covered in white bedding and a dark wooden headboard visible to the left. A dark-framed piece of artwork hangs on the light-colored wall above the bed, adding a touch of decor. The lighting is soft and ambient, primarily from the front, creating a comfortable, at-home atmosphere. White serif text, "This $40 sweater," is overlaid centrally on the sweater.
0:03wearing sweater adjusting A medium shot captures a woman from her upper chest to her mid-thigh, actively demonstrating the fit and comfort of her outfit. She is dressed in the same light beige, short-sleeved knit sweater with a boat neck, and loose white linen pants. She stands in front of a light-colored wall, with the edge of a bed and a dark wooden headboard subtly visible on the left side of the frame. Her hands are seen gently adjusting the waistband of her pants, then pulling downwards on the hem of the sweater, allowing the fabric to fall naturally and highlighting its comfortable, flowing silhouette. The lighting is soft, natural, and evenly distributed, illuminating the textures of her clothing. White serif text, "is my current fashion obsession," is overlaid on the sweater, emphasizing the personal endorsement.
A medium close-up focuses on a woman, framed from her waist up, as she looks directly into the camera with a radiant, genuine smile, conveying warmth and confidence. Her long, wavy brown hair, with subtle highlights, frames her face and falls over her shoulders. She is wearing the elegant light beige knit sweater and has white linen pants partially visible. She raises her right hand to lightly touch her hair, a subtle gesture that adds to her natural and approachable demeanor. The background consists of a plain light-colored wall, with a glimpse of a bed and headboard on the far left, suggesting a cozy, personal setting. The lighting is soft, bright, and flattering, illuminating her features and the texture of her sweater. White serif text, "It has this silhouette that," is overlaid, preceding further details about the garment.
0:07sweater texture close up A tightly framed close-up shot focuses on the mid-section of the light beige knit sweater worn by the woman, highlighting its intricate ribbed texture. Her hands, with neatly manicured nails, are seen gently caressing and smoothing the fabric over her chest and stomach area, drawing attention to its softness and quality. The sweater's horizontal ribbed pattern is clearly visible, suggesting a fine knit and comfortable stretch. The background is intentionally blurred, ensuring that the sweater and the tactile interaction remain the sole focal point of the scene. Bright, soft, and even lighting from the front emphasizes every detail of the fabric, enhancing its visual appeal. White serif text, "drapes beautifully," is overlaid on the sweater, describing one of its key features.
0:09accessorizing shoes bag A medium shot captures a woman from the waist up, presenting herself confidently while holding accessories that complement her outfit. She is smiling directly at the camera, wearing the same light beige knit sweater and white linen pants. In her right hand, she holds a pair of classic brown ballet flats, and in her left, a stylish textured brown hobo bag with a distinctive wide, woven strap and gold hardware. The background is a well-appointed bedroom, featuring a neatly made bed to the left with white bedding and a dark wooden headboard. To the right, a small wooden nightstand holds a cylindrical white ceramic lamp. The scene is bathed in soft, natural light, creating a bright and inviting atmosphere. White serif text, "goes with everything," is overlaid, emphasizing the versatility of the sweater.
0:10checking mirror phone A medium shot features a woman, framed from her upper chest to her mid-thigh, engaging in a candid moment as she holds a white smartphone up to her face, effectively obscuring her eyes and nose. She appears to be checking her reflection or capturing content, exuding an effortless, authentic vibe. She is wearing the light beige knit sweater and white linen pants, with the brown hobo bag draped casually over her right shoulder. The background reveals a bedroom setting, with part of the bed and a wooden nightstand visible, suggesting a personal and relatable environment. The lighting is soft and natural, contributing to the casual, everyday aesthetic. White serif text, "and easily elevates," is overlaid on the sweater, continuing the narrative about the garment's qualities.
A full shot showcases a woman, dressed in a complete ensemble, standing confidently in the center of a bedroom. She wears a light beige knit sweater, loose white linen pants, and brown ballet flats. A stylish brown hobo bag with a wide, woven strap is slung over her left shoulder. She initially smiles directly at the camera, then gracefully shifts her weight, moves her arm, and subtly adjusts the bag, demonstrating the outfit's ease of movement and versatile styling. The background is a tastefully decorated bedroom, featuring a neatly made bed with white bedding and a dark wooden headboard on the left, a framed landscape painting on the wall, and a wooden nightstand with a large white ceramic lamp on the right. A textured, patterned rug lies on the light wooden floor. Bright, soft, and even natural light fills the room, enhancing the crispness of the whites and the natural tones. White serif text, "Whether I'm headed to the office or out to dinner with friends, I always find myself," is overlaid, highlighting the sweater's adaptability for various occasions.
0:14sweater texture close up 2 A very tight close-up shot focuses intently on the upper chest area of the light beige knit sweater worn by the woman, almost identical to an earlier scene. Both of her hands are visible, gently caressing and smoothing the ribbed fabric, drawing the viewer's attention to its soft texture and subtle pattern. The short sleeves and boat neck are slightly visible at the edges of the frame. The background is completely blurred out, ensuring the sweater's material and the tactile demonstration are the absolute focal point. The lighting is bright, soft, and consistent, accentuating the fine details of the knit. White serif text, "reaching for this sweater," is overlaid, emphasizing its desirability and comfort.
0:15call to action smile A medium close-up frames a woman from her waist up, looking directly into the camera with an open, friendly, and highly confident smile. Her long, wavy brown hair, with a natural, effortless flow, frames her face. She is wearing the light beige knit sweater, which covers her torso. The background is a plain, light-colored wall, with only a slight hint of a bed and headboard on the left side, keeping the focus primarily on the woman and her message. The lighting is soft, natural, and flattering, highlighting her expressive blue eyes and the subtle texture of the sweater. White serif text, "Order yours today," is prominently overlaid on the sweater, serving as a clear and direct call to action to the viewer.
0:17brand logo end card The screen transitions to a clean, stark white background, creating a minimalist and professional aesthetic. Centered perfectly, both horizontally and vertically, is the brand name "Quince." The text is rendered in a sophisticated, elegant black serif font, suggesting quality and refinement. There are no other graphical elements or patterns, making the brand name the singular and unmistakable focal point of the end card. The stark white and black color palette is classic and bold, providing a clear and memorable brand sign-off.
