0:00boy walking outdoors indoors The scene opens with an over-the-shoulder view of a young boy walking forward, away from the camera. He has short, light brown hair and is wearing a dark green long-sleeved shirt with a grey t-shirt underneath, and a bright blue backpack with red straps. The backpack covers most of his back. Initially, he is walking outdoors on a paved surface, with blurred green foliage and light-colored buildings in the background, suggesting a sunny day. The perspective is slightly low, looking up at the boy. As he walks, the background subtly transitions from the bright outdoors to an indoor hallway setting. The lighting is natural and bright. Overlay text at the top reads "I want to grow up in a world...", and at the bottom, "Whales don't mistake plastic for food". The colors are natural, dominated by the blue of the backpack and the greens and neutrals of the environment.
0:09boy walking hallway This scene continues the over-the-shoulder perspective of the young boy walking forward. He is now clearly inside a brightly lit school or institutional hallway. The background features light-colored walls, possibly with some visual aids or posters out of focus, and an orange accent wall on the right. The floor appears to be a light-colored tile. The lighting is bright and even, suggesting overhead fluorescent lights or large windows. The camera follows closely behind him, maintaining the same framing. Overlay text at the top continues "I want to grow up in a world...". The bottom overlay text changes from "Where bees aren't going extinct" to "Where coral is still colorful" and then to "Where polar bears still have a home", each fading in and out. The color palette is bright and clean, with dominant whites, oranges, and the blue of his backpack.
The scene shifts to a medium shot of the young boy from a slightly elevated, behind-and-to-the-left angle. He is standing still, positioned in front of a row of bright blue school lockers. His right side profile is visible, showing his ear and part of his cheek. He has fair skin and a serious, thoughtful expression. He is wearing the same dark green long-sleeved shirt, grey undershirt, and blue backpack with red straps. His right hand is seen reaching back towards the top of his backpack, perhaps adjusting it or preparing to open it. The lockers are vibrant blue with silver latches and vents, and some reflections are visible. The background consists of a bright white wall to the left and the blue lockers extending to the right. The lighting is soft and even, highlighting the boy's profile. Overlay text at the top continues "I want to grow up in a world...". The bottom overlay text reads "I want to grow up in a world where people care for the earth as much as they care about themselves".
0:34sustainability sign This is a close-up shot of a white wall, featuring a small, white rectangular piece of paper taped to it. The paper has the words "Sustainability 101" printed in simple, black sans-serif font, centered on the page. The top of the young boy's head and a small portion of his blue backpack are visible at the very bottom of the frame, moving slightly downwards as if he is walking away or bending down, revealing the sign more prominently. The lighting is even and bright, illuminating the clean white surface of the wall and the sign. The color palette is minimal, dominated by white with black text. Overlay text at the top still says "I want to grow up in a world...". The bottom overlay text reads "Because there is no planet B.", which then fades out.
0:38brand logo end card The scene displays a clean, minimalist end card against a solid, light beige background. The main focus is the "pela" logo positioned centrally. The logo consists of the word "pela" in a dark grey, rounded, sans-serif font, with a small, stylized green leaf replacing the dot of the 'p'. Below the logo, in a smaller, lighter grey font, is the text "Educate yourself this back to school season". The overall color palette is muted and natural, featuring light beige, dark grey, and a subtle green. The lighting is uniform, creating a soft, professional appearance.