0:00intro product discussion A medium shot features a male and female construction worker standing on a light gray concrete floor within a large, unfinished building. The ceiling above consists of exposed metal beams and ductwork, with bright, bare light bulbs hanging, casting a warm glow. Behind them, metal stud framing of future walls is visible, along with some construction equipment like a teal and white scissor lift (JLG brand) on the left. The man, on the right, gestures with his hands while speaking, occasionally looking at the woman on the left. The woman smiles and nods. White text overlays "GUYS", "WE'RE ON SITE TODAY", "WITH HANNAH BARRON", "AND I'M OBVIOUSLY ROCKING", "OUR MARIN BOOT", "WE'VE SOLD OVER A", "MILLION PAIRS OF THAT", and "OF DIFFERENT VERSIONS". The mood is casual and informative.
0:09close up female boots A medium close-up shot focuses on the lower body of the female construction worker, specifically her feet and lower legs, as she demonstrates her boots. She lifts one foot slightly, turning it to show the side and sole of her light brown Chelsea-style work boot. Her black leggings are visible, with white socks peeking out above the bootline. The concrete floor of the construction site remains the background. White text overlays "BUT HANNAH'S NEW FAVORITE", "WHAT DO YOU GOT ON THERE?", "I GOT ON THE OHMANS", "THESE THINGS ARE EASY", "FAST", "YOU SLIP THEM RIGHT ON", "THEY'RE COMFORTABLE", and "AND YOU CAN WORK IN THEM". The lighting is bright and even.
0:15product reveal discussion Returns to a medium shot of the male and female construction workers in the unfinished building. The man, on the right, holds up a single light brown work boot, presenting it to the camera and the woman. He gestures with the boot while speaking, emphasizing its features. The woman stands to his left, smiling and listening. The background remains the construction site with exposed framing, ducts, and bright lighting. White text overlays "WE'VE BEEN WORKING OVER", "THE PAST YEAR ON", "SOMETHING THAT'S GONNA", "CHANGE THE GAME", "WE'VE GOT-", "WOO", and "THE OHMAN MOC TOE".
0:25close up female boots slipon A very quick medium close-up of the female construction worker's feet wearing the light brown Chelsea-style work boots. Her black leggings are visible. The concrete floor is the primary background. The text "SHE WAS JUST TALKING" and "ABOUT IN THE OHMANS" appears. This shot quickly reinforces the slip-on feature.
0:26close up product detail A medium shot, slightly tilted, focusing on the man holding up a pair of new light brown work boots. The camera is positioned slightly below his hands, looking up at the boots. He holds them close together, displaying the soles, which are white with some red accents. The "moc toe" seam is clearly visible on the front of the boots. The woman's head and shoulder are visible on the left, smiling. The background is blurred but shows the construction site with exposed framing and lights. Text overlays "BUT IT'S GOT THAT", "MOC TOE SEAM UP" and "ON THE FRONT".
0:29close up male boots A low-angle close-up shot focuses on the man's feet as he walks slightly, demonstrating the new light brown "moc toe" work boots. The boots have a distinctive white sole. He is wearing dark brown cargo pants. The concrete floor of the construction site is the background. Text overlays "STILL GIVES YOU THAT LOOK", "WHEN YOU WEAR IT WITH PANTS", and "GOOD-LOOKING WORK BOOTS".
0:32call to action conclusion Returns to a medium shot of the male and female construction workers. The man holds the pair of light brown work boots in front of him, continuing his discussion about their features and the company's refund policy. He gestures with the boots and occasionally looks at the woman, who nods and responds. The unfinished building environment, with exposed framing and bright lights, forms the background. White text overlays "GOT ALL THE SAME FEATURES", "SAFETY FEATURES THAT COME", "IN OUR MARINS AND", "IN OUR OHMANS", "AND YOU GUYS KNOW", "THE DRILL", "YOU CAN TRY THESE ON THE JOB", "IF THEY DON'T BLOW YOU AWAY", "SEND IT BACK TO US", "FOR A FULL REFUND", "THAT'S RIGHT", "AND WHAT DO WE SAY?", "APPRECIATE Y'ALL". The interaction ends with both smiling.
