0:00group outside building The scene opens with a medium-wide shot of five individuals, appearing to be of Asian descent and ranging in age, standing closely together in front of a brick building. All are wearing light blue disposable face masks. The building behind them is a light brown brick with 'SWEETY NOVELTY INC.' and '633' subtly visible above the entrance. The lighting is soft and natural, suggesting an outdoor setting, possibly late afternoon, with warm hues. The color palette is dominated by the brick's warm tones, the blue masks, and the varying neutral and business casual clothing of the people. White text overlays the bottom of the screen: 'Walmart is committing $250 billion to American businesses,'. A smaller disclaimer is present at the very bottom: 'Walmart's $250 billion commitment in products that support American jobs, between 2013 and 2023, is estimated to create over 1 million jobs based on estimates by Boston Consulting Group'. The camera is static.
0:01people working on computer The shot transitions to a dimly lit interior, focusing on two individuals, both appearing to be Asian women, interacting with a computer screen. The framing is a medium shot, capturing them from the waist up. One woman is seated at a desk, looking intently at the screen, while the other stands beside her, leaning in and looking over her shoulder. The environment is an office or workspace, characterized by dark walls and what appears to be a large monitor displaying content. The lighting is low-key, with some ambient light illuminating their faces from the screen. The color palette is dark and subdued, contrasting with the bright screen. The white text overlay from the previous scene, 'Walmart is committing $250 billion to American businesses,', persists on the screen, indicating a continuous narrative. There is no discernible camera movement.
0:01hand pointing at screen A close-up shot focuses on a person's right hand holding a pen, pointing towards a computer screen. The screen displays a vibrant graphic design predominantly in shades of pink, featuring abstract shapes and possibly product mockups or branding elements. The background is blurred, maintaining focus on the hand and screen. The lighting appears to emanate from the screen itself, casting a soft glow on the hand and pen. The overall color palette is a mix of the screen's bright pinks and the muted tones of the person's clothing and pen. The white text overlay 'Walmart is committing $250 billion to American businesses,' is still present at the bottom, and the smaller disclaimer text remains visible. The camera is static, providing a clear and direct view of the interaction.
0:02product branding on screen This scene provides a medium shot of a computer monitor, showcasing a full-screen graphic design for 'Sweety Ice Cream'. The design is predominantly pink and features stylized text and imagery related to the product, including illustrations of mochi and text like 'EXPERIENCE THE MAGIC OF MOCHI ICE CREAM'. The screen is bright, standing out against the dark, out-of-focus background of the office environment. The overall color palette is dominated by vivid pinks, white, and a touch of red from the 'Sweety' logo. The white text overlay 'Walmart is committing $250 billion to American businesses, like Sweety Ice Cream.' now appears at the bottom, with 'like Sweety Ice Cream.' being a new addition. The smaller disclaimer text is also present. The camera remains static, allowing a clear view of the detailed product branding and messaging.
0:04man in industrial kitchen A medium shot captures a man, appearing to be of Asian descent, standing in a dimly lit industrial kitchen or food production facility. He is wearing a light blue collared shirt and a light blue disposable face mask. To his left, several large, dark, industrial-sized mixing machines are visible, some with white covers. The scene is strongly backlit by a window on the right side of the frame, creating a dramatic silhouette effect and highlighting dust particles in the air. The overall color palette is dark and cool, with strong contrasts between light and shadow. The industrial equipment suggests a focus on manufacturing or large-scale food preparation. There is no visible camera movement.
0:05food preparation close up A tight close-up shot focuses on a pair of hands wearing black gloves, meticulously spreading a light pink, viscous substance onto a clean, metallic surface using a white plastic spatula. The substance appears to be a dough or a soft mixture, possibly a component of the mochi. The surface is reflective, hinting at a sterile and professional food preparation environment. The lighting is even and bright, illuminating the texture of the pink mixture and the precision of the hands. The color palette is dominated by the contrasting black of the gloves, the soft pink of the food product, and the cool silver of the metal surface. The action is precise and deliberate, emphasizing quality and care in the food-making process. The camera is static, allowing for clear observation of the detailed work.
The scene features a close-up of a vintage, framed photograph. The photo depicts a group of smiling individuals, primarily appearing to be of Asian descent, gathered together, likely a family. The image has a slightly faded, warm, and nostalgic tone, characteristic of older photographs. The framing of the physical photo is simple, possibly a thin dark border, and the background beyond the photo is softly blurred, keeping the focus entirely on the memory captured within the frame. The faces in the photograph convey happiness and warmth, contributing to an emotional and personal atmosphere. The color palette is dominated by sepia tones and muted colors often found in older prints. The camera remains static, holding the emotional resonance of the family image.
0:07mochi on conveyor belt This medium shot captures a continuous flow of small, perfectly round, light pink mochi candies moving along a white conveyor belt. The mochi are evenly spaced, suggesting an automated production line. In the background, out of focus, more industrial machinery or parts of the factory are visible, maintaining the theme of mass production. The lighting is bright and even, highlighting the smooth texture and consistent color of the mochi. The color palette is dominated by the soft pink of the mochi, the clean white of the belt, and the muted industrial grays in the background. The camera is slowly panning to the right, following the movement of the mochi along the conveyor belt, creating a sense of smooth, efficient progress in the manufacturing process.
0:08founders with product A medium shot frames two individuals, a man and a woman (the founders, appearing to be of Asian descent), standing side-by-side against a warm wooden panel wall. The wall is adorned with several framed, smaller photographs, similar in style to the family photo seen earlier, suggesting a personal touch. Both individuals are holding 'Sweety Ice Cream Mochi' product boxes; the man holds a red 'Strawberry Mochi' box, and the woman holds a green 'Matcha Mochi' box. They are smiling warmly at the camera, conveying confidence and pride in their product. The lighting is soft but direct, highlighting their faces and the product packaging. The color palette features the warm wood tones, the bright product packaging (red, green, white), and their complementary clothing colors. Text overlays appear sequentially: 'Made by the Lees' and then 'Made in America'. The camera is static, providing a clear and engaging portrait of the entrepreneurs and their offerings.
0:13walmart logo end card The final scene is a bright, solid blue screen. Centered horizontally and vertically is the iconic white 'Walmart' logo, accompanied by its distinctive yellow starburst icon, which emanates a subtle glow. Below the logo, a white website address is displayed: 'www.walmart.com/America'. The background is uniformly vibrant blue, characteristic of the Walmart brand. The lighting is even and bright, making the logo and text highly visible. The color palette is dominated by the bold blue, white, and yellow. This is a static shot designed as an end card to brand the content and provide a call to action through the website address. The camera is completely static.