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ARMRA

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Talking HeadText OverlayDialogue On CameraProblem SetupFounder On CameraFemale PresentLogo VisibleOn-Brand Color PaletteVoiceoverProduct DemoFeature BreakdownExpert AuthorityProduct In HandPackaging VisibleConfidentExcitedExplainerBenefit-FirstCall To ActionEnd CardProduct First Frame

Transcript

0:00How does Armra work in the gut?

0:02Armra is so unique because

0:05colostrum is the only product that is naturally equipped to target all four layers of this mucosal barrier and not just in the gut but in the entire body.

0:16Armra has a special prebiotic in it that is only found in colostrum.

0:21It's called a milk oligosaccharide, it can't be found anywhere else in nature.

0:26Milk oligosaccharides are special because while regular prebiotics feed everybody at the table, milk oligosaccharides specifically only feed the healthy population of bacteria in your microbiome.

0:39Armra is so unique because it's

0:43not myopically focused on one pathway, it comprehensively addresses all layers of the gut wall for most optimized gut health.

Text on Screen

0:00How does ARMRA work in the gut?

0:00ARMRA

0:00DR. SARAH RAHAL, MD

0:00ARMRA® FOUNDER & CEO

0:00How does ARMRA work in the gut?

0:02ARMRA is so unique because

0:02ARMRA targets the entire gut ecosystem

0:02ARMRA COLOSTRUM Health Revival

0:04colostrum is the only product

0:06that is naturally equipped to

0:08target all four layers

0:10of this mucosal barrier.

0:12And not just in the gut, but in

0:14the entire body.

0:15ARMRA has a

0:15It does what typical prebiotics can't

0:18special prebiotic in it

0:20that is only found in colostrum.

0:22It's called a milk oligosaccharide.

0:24It can't be found

0:26anywhere else in nature.

0:27Milk oligosaccharides are special

0:29because while regular

0:31prebiotics feed everybody

0:33at the table, milk oligosaccharides

0:35specifically only feed

0:37the healthy population of bacteria

0:39in your microbiome.

0:40ARMRA is so unique because it's

0:40Fortify your overall gut health with ARMRA

0:42not myopically focused

0:45on one pathway.

0:46It comprehensively addresses all

0:49layers of the gut wall

0:51for most optimized gut health.

0:53Your Revival of Health

0:53SHOP NOW

0:53ARMRA COLOSTRUM Health Revival

Scenes (5)

0:00intro talking head with question

The scene opens with a medium close-up shot of a blonde woman, identified as Dr. Sarah Rahal, MD, ARMRA® Founder & CEO, sitting on a light-colored couch. She is holding a small, blue and yellow gradient card with the ARMRA logo and appears to be reading from it. The lighting is bright and even, suggesting an indoor, professional setting. A white speech bubble overlay prominently displays the question "How does ARMRA work in the gut?" in a clear, sans-serif font. Below her, a yellow-green banner shows her name and title, and the same question appears as a subtitle. The background is softly blurred, showing hints of a warm-toned, modern interior with light walls and possibly a window, maintaining focus on the speaker. Her expression is engaged and thoughtful as she prepares to answer the question, with a slight smile on her lips. She wears a black sleeveless top and noticeable gold jewelry, including a long necklace with a circular black and white pendant and rings on her fingers. The overall color palette is bright and clean, with accents of yellow-green from the overlay.

0:02close up explanation

This scene is a close-up on the upper body and face of Dr. Sarah Rahal. Her blonde hair is visible, pulled slightly back from her face, with streaks of lighter blonde. Her blue eyes are expressive as she speaks, often looking slightly off-camera, as if addressing an unseen interviewer or audience, and occasionally making direct eye contact. She gestures gently with her right hand to emphasize points, showcasing rings on her fingers and a delicate bracelet on her wrist. The background remains a soft, out-of-focus blur of a modern indoor setting, maintaining focus on her. Overlays are dynamic: a white ARMRA Colostrum product tub appears in the bottom left, alongside a lime green banner that shifts text from "ARMRA targets the entire gut ecosystem" to "It does what typical prebiotics can't". Subtitles continuously transcribe her speech at the very bottom of the screen. The overall lighting is soft and flattering, highlighting her facial features. Her facial expressions convey enthusiasm and expertise as she elaborates on the product's unique properties, often smiling and nodding.

0:19medium shot detailed explanation

The camera pulls back slightly to a medium shot, framing Dr. Sarah Rahal from the waist up. She is seated comfortably on the light-colored couch. Her posture is upright and engaged, and she uses more expansive hand gestures to illustrate her points, often clasping her hands together or using an open-palm gesture. The background remains a blurred, warm-toned interior, suggesting a comfortable yet professional environment. The white ARMRA Colostrum product tub stays anchored in the bottom left, with the lime green banner continually displaying the text "It does what typical prebiotics can't". Subtitles are present below the banner. Her facial expressions are animated and expressive, showing a strong belief in the product's benefits. The soft, diffuse lighting illuminates her face evenly, creating a pleasant and approachable atmosphere. She looks directly at the camera for most of this segment, addressing the audience directly.

0:40medium shot conclusion

The scene maintains a medium shot of Dr. Sarah Rahal, who continues to speak with conviction and enthusiasm. She gestures broadly with her hands, palms open and facing upwards, to convey a sense of encompassing the entire system, emphasizing the comprehensive nature of the product. Her facial expressions are warm and engaging, punctuated by frequent smiles and eye contact with the camera. The background remains a softly blurred, modern indoor setting, ensuring that she is the primary focus. The white ARMRA Colostrum product tub is still visible in the bottom left, with the lime green banner now displaying the text: "Fortify your overall gut health with ARMRA." Subtitles are also present at the bottom. The lighting is consistent, providing a bright and professional appearance. She speaks with a tone of authority and reassurance, aiming to instill trust in the product's efficacy.

0:53end card call to action

The final scene is a vibrant, static end card featuring the ARMRA Colostrum product against an abstract, gradient background. The background blends soft, swirling shades of pale yellow-green and light blue, creating a dynamic yet calming aesthetic. The ARMRA Colostrum tub, identical to the one shown in previous scenes, is prominently displayed in the center, slightly angled, with its lid partially open, revealing the white powder inside. Above the product, the elegant white text "Your Revival of Health" appears, conveying a message of wellness and transformation. Below the product, a bold black button with white text "SHOP NOW" serves as a clear call to action. The overall composition is clean and modern, effectively highlighting the product and guiding the viewer to the next step. The lighting is even and bright, ensuring all elements are clearly visible. The colors of the background are consistent with the brand's aesthetic, creating a cohesive visual experience.

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