0:00woman approaching target A medium shot captures a young Caucasian woman from slightly behind as she walks away from the camera in a Target parking lot, then turns her head to look back at the camera and smiles. She is positioned slightly to the left of the frame's center. The background features the large, light-brown facade of a Target store with its iconic red bullseye logo prominently displayed above the entrance. Overcast sky suggests a cloudy day, providing soft, diffused lighting. The asphalt parking lot is visible in the foreground with white painted arrows indicating traffic flow. A red 'STOP' sign is visible to the far left. The overall color palette is muted with pops of red from the Target branding.
0:02walking into target overhead An overhead shot shows the woman's feet and lower legs moving across a clean, light-colored tiled floor, presumably inside the Target store. She is holding a bright red Target shopping basket with a grey handle in her left hand, which is visible in the upper left quadrant of the frame. The focus is entirely on her movement and the basket, with the background being the uniform white floor, suggesting bright, even overhead fluorescent lighting. The color palette is dominated by the bright red of the basket contrasting with the white floor and light blue jeans. No other discernible elements are visible.
0:03walking through target aisle 1 A medium shot from behind the woman shows her walking down a wide, brightly lit aisle inside Target. She is carrying the red shopping basket in her left hand, positioned centrally in the frame. The aisle is lined with tall white shelving units on both sides, stocked with various products in colorful packaging. The floor is white tile with a prominent red stripe running down the center of the aisle. Signs like 'CVS pharmacy' and price tags (e.g., '19.99') are visible in the background, indicating the health and beauty section. Other shoppers can be seen in the distance, out of focus. Lighting is bright and even, typical of a retail environment.
0:06walking through target aisle 2 This medium shot continues to follow the woman from behind as she walks deeper into the Target store, down another brightly lit aisle. The perspective is slightly lower than the previous shot. The white shelving units on either side are fully stocked with a diverse array of products, primarily health and beauty items in various colorful containers. The white tiled floor with the red stripe is still visible. The overhead fluorescent lighting is bright and casts minimal shadows, creating a clean, crisp atmosphere. There are no other shoppers visible in this specific frame. The woman walks for a few seconds before stopping and turning slightly towards a shelf on her left, still holding the red basket.
0:08woman selects product A medium shot captures the woman facing the camera, standing in a Target aisle. She is positioned slightly to the left, looking directly at the viewer with a broad, happy smile. Her right hand is extended to the shelf on her left, where she has just selected a 'first day KIDS THE MULTI' product. The background consists of brightly lit shelving units filled with various supplements and vitamins in colorful bottles. The white tiled floor is visible, creating a clean and bright retail environment. The lighting is uniform and bright, illuminating her face and the product clearly. The mood is cheerful and enthusiastic.
0:09product bottle close up A close-up shot focuses on a 'first day KIDS THE MULTI' bottle held by a female hand, rotating slowly to display different sides of its packaging. The background is blurred, showing the brightly lit, colorful shelving of a Target aisle. The bottle itself is a light blue cylinder with a light green label wrapped around the middle, featuring abstract leaf-like patterns. Text on the label reads 'first day KIDS THE MULTI' and highlights features like 'NO JUNK'. The hand has bright pink nail polish and is wearing a light-colored smartwatch. The lighting is bright and even, emphasizing the product's details. The product rotates to show 'first day TEENS THE MULTI' with similar design. The overall feel is clean and informative.
0:15placing products in basket An overhead shot shows a female hand placing two 'first day' product bottles into a red Target shopping basket. The basket is in the foreground, taking up most of the lower frame, with its perforated surface clearly visible. The bottles are carefully placed side-by-side. After placing the items, the hand lifts the basket slightly, tilting it towards the camera. The background is a blurred view of a Target aisle, with shelves stocked with products. The lighting is bright and functional, typical of a retail store. The focus is on the action of purchasing the products.
0:18leaving target parking lot A medium wide shot captures the woman from behind as she walks away from the Target store in the parking lot. She is positioned slightly to the right of the frame's center. She holds a white Target shopping bag with red logo in her left hand, swinging it gently as she walks. The parking lot is vast and grey, with numerous cars parked on either side of the paved area. In the distant background, rolling hills or mountains are visible under a cloudy, overcast sky. The overall lighting is soft and natural. The scene conveys a sense of completion after a shopping trip.
0:20picking gummy from bottle A close-up shot focuses on a female hand removing a small, star-shaped, amber-colored gummy from a light blue cylindrical 'first day' bottle. The bottle's upper part is visible, with text like 'first day KIDS' and 'NO JUNK'. The background is a blurred white subway tile wall and a clean white marble countertop. The lighting is bright and direct, highlighting the texture and shape of the gummy. Another 'first day' bottle (likely the 'TEENS' version) is partially visible and blurred in the lower right, implying both products are present. The scene emphasizes the edible product.
0:22product gummies display An overhead close-up shot displays two 'first day' product bottles positioned on a glossy white marble countertop, scattered with various small, fruit-shaped gummies. One bottle is 'first day KIDS THE MULTI' (light blue/green), standing upright in the left foreground. The other is 'first day TEENS THE MULTI' (light blue/green), tilted on its side in the upper right. Around them are amber-colored star-shaped gummies and reddish-orange spherical, textured gummies, resembling berries. The background is a slightly blurred white subway tile wall. The lighting is bright, creating subtle reflections on the marble surface and highlighting the vibrant colors of the gummies. The arrangement is visually appealing and designed to showcase the product's form and taste.
0:253in1 probiotic gummies A top-down, slightly tilted close-up shot shows a hand shaking a light blue 'first day' bottle. The bottle is open, revealing a generous amount of shiny, red, spherical gummies inside, which jiggle with the motion. The background is a light, blurry surface, possibly the same marble countertop. White text, '3-in-1 Probiotic', is overlaid at the bottom of the frame. The lighting is bright and clean, making the gummies look appealing and emphasizing the text overlay. The motion is quick and dynamic, drawing attention to the product variation.
0:26calming magnesium gummies A top-down, slightly tilted close-up shot shows a hand shaking a light blue 'first day' bottle, similar to the previous scene. This time, the bottle contains bright yellow, spherical gummies. The background is a light, blurry surface. White text, 'Calming Magnesium', is overlaid at the bottom of the frame. The lighting remains bright, and the movement of the gummies is emphasized as the bottle is shaken. The scene highlights another specific variant of the product with its key benefit.
0:28no junk multi gummies A top-down, slightly tilted close-up shot shows a hand shaking a light blue 'first day' bottle. The bottle is open, revealing reddish-orange, star-shaped and berry-shaped gummies inside. The background is a light, blurry surface. White text, '“No Junk”™ Multi', is overlaid at the bottom of the frame. The lighting is bright, making the gummies appear vibrant as they move with the shaking of the bottle. This shot emphasizes the 'Multi' product and its 'no junk' quality.
0:29target bullseye animation A white screen with a vibrant red bullseye logo at its center. The red rings of the bullseye pulsate and expand outwards, creating a dynamic visual effect. The lighting is bright, and the color palette is simple but striking, focusing on the iconic red and white. This is a short, animated brand identifier for Target.
0:29final product display cta A static wide shot features three 'first day' product bottles (WOMEN, KIDS, TEENS) arranged horizontally on a light blue background, with various fresh fruits (peaches, raspberries, grapefruit) scattered around them. The background itself transitions from white on the left to light blue on the right, with faint circular patterns. White text at the top reads 'Real results you can taste & feel.'. A prominent red rectangular button at the bottom states 'Buy 1 Get 1 Free at Target'. The lighting is bright and even, giving the products a clean, appealing look. The overall composition is a clear and engaging call to action, showcasing the product line and a special offer.
