0:00man walking back view
A young man with dark curly hair, wearing a pink short-sleeved t-shirt with a detailed graphic of a human skull, intricately intertwined with blooming red and pink flowers and thorny stems, walks away from the camera on a sunny residential street. He turns his head slightly to look back over his right shoulder, offering a charming smile. The background consists of vibrant green lawns, blurred distant houses with light brown siding, and lush green foliage under bright daylight. The camera maintains a medium shot, capturing his torso and legs, showcasing the full graphic on the back of his shirt. The overall mood is casual and friendly. A white text box with black outline is overlaid at the bottom, reading "Yo cheap graphic tees are so out".
0:01man adjusting sunglasses front
The same young man is now shown in a medium close-up, facing slightly right, standing outdoors next to a dark car. He is wearing the pink/magenta t-shirt, now revealing a smaller, subtle graphic of a human skull with red and pink flowers on the left chest. He lowers dark brown, tortoiseshell-patterned sunglasses from his forehead to his eyes with his right hand, displaying a composed and slightly pensive expression. The background is a blurred expanse of green trees, bushes, and sunny foliage, typical of a suburban environment. Bright natural sunlight illuminates his hair and the contours of his face. A white text box with black outline is overlaid at the bottom, reading "Yo cheap graphic tees are so out and hand drawn graphic tees are in".
0:03man indoors with package
A medium shot of a man from the back, inside a bright, clean indoor setting. He is wearing a plain charcoal grey t-shirt. His attention is directed towards a pink t-shirt, still in its translucent plastic packaging, resting on a brown upholstered surface, likely a sofa or chair. The packaging clearly shows the black and white 'INTO THE AM' logo and text. The background features a classic white wainscoting wall, suggesting a well-maintained home or studio. Soft, even indoor lighting illuminates the scene. A white text box with black outline is overlaid at the bottom, reading "and hand drawn graphic tees are in".
0:04hands holding product packages
A close-up shot focuses on a pair of hands holding two distinct t-shirt packages. One package contains a pink t-shirt, and the other a dark grey/black one. Both translucent plastic packages prominently display the black 'INTO THE AM' logo and text. An animated, subtle golden glowing aura emanates from behind and around the packages, suggesting a special product or feature. The background is a blurred, warm brown fabric, likely a sofa, indicating an indoor setting. The lighting is soft and designed to highlight the products. A white text box with black outline is overlaid at the bottom, reading "at INTO THE AM we blend comfort with designs so bold".
0:06man smiling outdoors
A medium close-up shot of the young man, identical to the one in previous scenes, smiling broadly and looking towards his left (viewer's right). He is outdoors, standing by a dark car, wearing the pink/magenta t-shirt with the small skull and floral graphic on the left chest. His dark sunglasses are pushed up onto his curly hair. The background is a vibrant, blurred array of green trees and sunny foliage, indicating a bright day. The lighting is natural and highlights his pleasant and confident expression. A white text box with black outline is overlaid at the bottom, reading "we blend comfort with designs so bold".
0:08man cafe back view
A medium shot from behind shows a man sitting at an outdoor cafe or dining area. He is wearing the pink/magenta t-shirt, prominently displaying the large, detailed skull and floral graphic on the back, featuring a white-grey skull entwined with red and pink flowers and thorny stems. He holds a white disposable coffee cup in his left hand, appearing engaged in conversation with someone off-camera. The background features a warm-toned tiled wall, possibly part of a cafe's exterior, and hints of an indoor space. The scene is well-lit with natural light, suggesting a pleasant daytime setting. A white text box with black outline is overlaid at the bottom, reading "they practically start the conversation for you".
0:10artist drawing tablet
An over-the-shoulder shot, slightly angled, shows a person using a stylus to draw on a large digital tablet. The tablet screen glows with an orange background, displaying a black line art sketch, which is an early stage of a detailed skull and floral design. The artist's left hand, wearing a watch, moves precisely across the screen with the stylus. In the blurred background, a laptop and other desk items are partially visible, suggesting a creative workspace. The lighting is a mix of ambient room light and the tablet's screen illumination. A white text box with black outline is overlaid at the bottom, reading "the level of detail in our hand drawn designs is wild".
0:11line art design skull flowers
A clean, static close-up shot presents a detailed black and white line art illustration centered on a pure white background. The intricate design features a human skull in profile, highly detailed with visible cracks and contours, surrounded and entwined by delicate, blooming flowers, leaves, and slender, branching stems. The overall composition is visually striking and detailed, showcasing the hand-drawn quality and precision. A white text box with black outline is overlaid at the bottom, reading "the level of detail in our hand drawn designs is wild".
0:12colored art design skull flowers
This scene features a full-color version of the detailed skull and floral illustration from the previous scene, now against a solid, dark pink/magenta background, precisely matching the t-shirt color. The human skull is rendered in shades of cream, white, and grey, while the flowers and branches are in rich, deep pinks and reds, providing a vibrant and striking contrast. The design, centered and filling much of the frame, highlights the intricate details and intense color vibrancy. A white text box with black outline is overlaid at the bottom, reading "the level of detail in our hand drawn designs is wild".
0:13man walking by car back view
A medium shot captures the same young man, seen from behind, walking casually past a dark-colored car on a sunny day. He is wearing the pink/magenta t-shirt, which prominently displays the large, detailed graphic of a human skull, intricately intertwined with blooming red and pink flowers and thorny stems on the back. His dark, curly hair is visible. The setting is outdoors, with blurred green foliage and a hint of a residential street in the background. He walks with a relaxed posture, looking forward. A white text box with black outline is overlaid at the bottom, reading "be prepared for loads of compliments".
0:15mixing ink
A close-up shot shows a hand using a spatula to vigorously stir a thick, vibrant, dark red ink inside a cylindrical container with a dark grey base and maroon lid. The ink has a glossy, rich texture and appears to be of high quality, swirling smoothly within the container as it's mixed. The background is slightly blurred, hinting at an industrial or workshop setting. The lighting is bright and focused on the ink, emphasizing its deep color and smooth consistency. A white text box with black outline is overlaid at the bottom, reading "and the color stays super vibrant".
0:16screen printing process
A dynamic medium close-up shot captures a screen printing machine in full operation. A mechanical squeegee arm moves across a screen, precisely pressing a layer of bright, almost neon green ink onto a piece of black fabric, which is stretched taut on the machine's platen. The metallic components of the screen printing equipment are clearly visible, suggesting an industrial manufacturing environment. The lighting is even and functional, directly illuminating the printing process and highlighting the wet ink. This scene emphasizes the hands-on quality and precision involved in creating the t-shirt designs. A white text box with black outline is overlaid at the bottom, reading "and the color stays super vibrant even after a ton of washes".
0:18stacking tshirts
A close-up shot shows a person's hands, wearing bright blue protective gloves, carefully stacking a neat pile of freshly printed black t-shirts. The fabric of the t-shirts appears soft and uniform. In the background, other t-shirts with various colorful graphics are visible, stacked or laid out on shelves, suggesting a busy production facility or warehouse. The lighting is bright and clear, highlighting the fabric texture and the worker's precise movements. A white text box with black outline is overlaid at the bottom, reading "even after a ton of washes".
0:19man getting into car side
A medium close-up shot focuses on the lower torso and legs of the young man as he opens the door of a dark car and begins to enter. He is wearing the pink/magenta t-shirt and form-fitting blue denim jeans. His left hand is on the car door frame, and a silver bracelet or watch is visible on his left wrist. The background is a bright, sunny outdoor setting with a white car partially visible and blurred green foliage. The scene emphasizes the comfortable fit and flexibility of the t-shirt and jeans during everyday movement. A white text box with black outline is overlaid at the bottom, reading "the fabric has such a premium feel".
0:21man getting into car back
A wider medium shot captures the young man from a slightly elevated, behind-the-shoulder perspective as he leans into the open door of a dark car. He is wearing the pink/magenta t-shirt with the large, detailed graphic of a human skull, intricately intertwined with blooming red and pink flowers and thorny stems on the back. The shot captures his entire upper body and the top of his blue jeans. The setting is a bright, sunny outdoor environment with a white car in the background and blurred green foliage. This shot emphasizes the back graphic and the comfort of the shirt during natural movement. A white text box with black outline is overlaid at the bottom, reading "it's soft breathable and durable".
0:23man adjusting sunglasses pensive
A medium close-up shot of the young man, identical to the one in Scene 2, standing outdoors next to a dark car. He is wearing the pink/magenta t-shirt with the small skull and floral graphic on the left chest. He lowers his dark brown, tortoiseshell-patterned sunglasses from his forehead to his eyes, displaying a focused, pensive expression. The background is a blurred expanse of green trees and sunny foliage, indicating a bright outdoor setting. Bright natural sunlight illuminates the scene, creating distinct highlights on his hair. A white text box with black outline is overlaid at the bottom, reading "the fit is spot on".
0:25man flexing arm indoors
A medium shot of the young man, facing the camera directly, flexing his right arm and playfully pulling at the sleeve of his pink/magenta t-shirt with his left hand, highlighting the muscular fit around his bicep. He smiles confidently at the camera. He is indoors, positioned against a classic white wainscoting wall, with a tall, vibrant green potted plant visible to his right. The lighting is soft and even indoor light, flattering his features. This scene emphasizes the t-shirt's flattering fit and flexibility. A white text box with black outline is overlaid at the bottom, reading "it hugs your arms and chest just right".
0:28man pensive outdoors
A medium close-up shot of the young man, standing outdoors next to a dark car. He is wearing the pink/magenta t-shirt with the small skull and floral graphic on the left chest and dark brown, tortoiseshell-patterned sunglasses. He looks off to his left (viewer's right) with a pensive expression, his head slightly tilted. The background is a blurred, sunny expanse of green foliage. The lighting is natural and bright, highlighting the side of his face. A white text box with black outline is overlaid at the bottom, reading "but still gives you room to move".
0:30website tshirt grid 1
A screen recording of a mobile website interface, showcasing various graphic t-shirt designs. The screen displays the 'INTO THE AM' logo at the top, along with navigation icons (search, user, cart). Below that, a grid of four t-shirt products is visible, each with a high-quality image of the t-shirt on a model or flat lay, product title (e.g., 'Tidal Surge Glow-in-the-Dark Tee', 'Dark Tee'), original and discounted price, and star ratings (4.8 stars with over 14,000 reviews). The background of the website is clean white. The text "if you're looking for graphic tees that combine comfort" is overlaid in a white text box at the bottom.
0:31website tshirt grid 2
A screen recording of the same mobile website interface as the previous scene, but slightly scrolled down to reveal a different set of t-shirt designs. This grid also features four distinct graphic t-shirt products, with images (e.g., 'Sunlit Palms Vintage Tee', 'River Dawn Tee'), product title, price, and star ratings (again, 4.8 stars with many reviews). The 'INTO THE AM' logo and navigation remain at the top. The background of the website is clean white. The text "quality killer style" is overlaid in a white text box at the bottom, continuing the promotional message.
0:32man arms crossed outdoors
A medium close-up shot of the young man standing outdoors next to a dark car, facing slightly right. He is wearing the pink/magenta t-shirt with the small skull and floral graphic on the left chest and dark brown, tortoiseshell-patterned sunglasses. He has his arms crossed over his chest, looking off to his left (viewer's right) with a thoughtful expression. The background is a blurred, sunny expanse of green trees and foliage. The lighting is natural and bright, highlighting his profile. A white text box with black outline is overlaid at the bottom, reading "quality killer style".
0:33man looking down smiling
A medium close-up shot of the young man, standing outdoors by a dark car, facing slightly right. He wears the pink/magenta t-shirt with the small skull and floral graphic on the left chest and dark brown, tortoiseshell-patterned sunglasses. He is looking down and slightly to his left, with a gentle, appreciative smile on his face. His right hand is casually resting on his chest, near the graphic, further drawing attention to the design. The background is blurred green foliage under bright sunlight, creating a warm and inviting atmosphere. The overall mood is content and confident. A white text box with black outline is overlaid at the bottom, reading "INTO THE AM is the answer".