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Lowe’s Improvement

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Roll out a fresh new rug that you can keep clean and match with any room ✨

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Lowe’s Improvement

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Transcript

0:00can just throw this bad boy in the washing machine.

0:02This is one of our newer rugs. It's simply gorgeous.

0:05It's in our O21 brand, which leans a little more modern and here's the best part, it

0:09mixes the warm tones with the cool tones, so it can really match almost any interior.

0:14You can find this in so many other patterns in store and online at lowes.com.

Text on Screen

0:00can just throw this bad boy

0:00ORIGIN 21

0:00Machine washable rug that can fit into any room ✨🧼

0:02This is one of our newer

0:04It's simply gorgeous.

0:05It's in our O21 brand which

0:07leans a little more modern

0:09and here's the best part, it

0:10mixes the warm tones with the

0:12cool tones so it can really

0:14match almost any interior.

0:15You can find this in so many

0:15< Back

0:15Only at Lowe's

0:15Origin 21 Washable Scania Natural Tan 8 X 10 Tan

0:15Indoor Ikat Machine Washable Area Rug

0:15$199.00

0:15See credit offers today.

0:15Buy Now and Pay Later with

0:15Lowe's Pay

0:15Item #: 5348621 | Model #: 341515

0:15Common Measurement (W x L): 8 x 10

0:15Shop

0:15My Lists

0:15Cart

0:15Wallet

0:15Account

0:16other patterns in store and

0:17online at Lowes.com

Scenes (5)

0:00rug demonstration kneeling introduction

A medium shot frames a woman kneeling on a light-colored, subtly patterned area rug. She is positioned centrally, interacting with the rug. Behind her, a modern, organized white closet system with shelves, drawers, and hanging white t-shirts is visible, suggesting a home or showroom setting. A small green potted plant sits on the floor to the left. Bright, even studio lighting illuminates the scene, creating soft shadows. The overall color palette is dominated by whites and light beige from the rug and closet, contrasted by the woman's black attire. The woman speaks directly to the camera, gesturing towards the rug with her hands. A large blue rectangular overlay in the lower middle reads 'ORIGIN 21 Machine washable rug that can fit into any room' with a sparkling icon and a washing machine icon. Below this, a white speech bubble overlay says 'can just throw this bad boy in the washing machine'.

0:01rug texture close up

This scene presents a close-up shot focused entirely on the texture and pattern of the light-colored area rug. The frame is filled from edge to edge with the rug's surface, abstract patterns in shades of beige, off-white, and light grey are visible. The background elements from the previous scene are completely out of frame. The lighting remains bright and even, highlighting the soft, woven details of the rug. The dominant color palette consists of warm, neutral tones. The large blue rectangular overlay 'ORIGIN 21 Machine washable rug that can fit into any room' is still visible at the bottom. Below it, a white speech bubble overlay initially reads 'This is one of our newer' and then transitions to 'It's simply gorgeous.'.

0:05rug demonstration kneeling details

The shot returns to a medium framing of the woman, similar to the first scene. She is kneeling centrally on the area rug, engaging with the camera. Behind her, the white modular closet system with hung white shirts and various storage elements provides a clean backdrop. Bright, even studio lighting ensures a clear view of both the woman and the rug. The color palette is consistent with the neutral and black tones established earlier. The woman looks directly at the camera, talking and using expressive hand gestures to highlight features of the rug, including touching its surface and pointing. Her expression is cheerful and informative. The large blue rectangular overlay 'ORIGIN 21 Machine washable rug that can fit into any room' is present. A white speech bubble overlay states 'It's in our O21 brand which leans a little more modern and here's the best part, it'.

0:09closet wide shot rug display

A wide shot showcases the entire staged closet system setup, with the large light-colored area rug prominently displayed on the floor. The white modular shelving system extends across the background and to the right, featuring multiple hanging sections with white shirts, drawers, and various storage baskets and bins. To the far left, a small green potted plant rests on the dark floor next to the rug, while to the right, black sneakers are visible on a shoe rack. The dark grey or black floor outlines the rug, providing a stark contrast. The scene is brightly and evenly lit, emphasizing the clean, modern aesthetic. The color palette is composed mainly of whites, light beiges, and greys, with minimal accent colors. No person is present in this shot. The large blue rectangular overlay 'ORIGIN 21 Machine washable rug that can fit into any room' remains at the bottom. A white speech bubble overlay reads 'mixes the warm tones with the cool tones so it can really match almost any interior.'

0:14product app overlay demonstration

The scene begins with a medium shot of the woman kneeling on the rug, similar to previous shots. She gestures downwards with her hand while speaking. Then, an animated overlay of a mobile phone screen displaying a Lowe's product page slides up from the bottom, eventually filling the majority of the frame. The woman and the background closet setup become partially obscured. The product page, titled 'Origin 21 Washable Scania Natural Tan 8 X 10 Tan Indoor Ikat Machine Washable Area Rug,' shows the rug with multiple thumbnail images, a price of '$199.00,' and customer ratings. Options like 'See credit offers today' and 'Buy Now and Pay Later with Lowe's Pay' are also visible. The phone's navigation bar shows 'Shop,' 'My Lists,' 'Cart,' 'Wallet,' and 'Account.' The large blue product overlay is mostly hidden by the app. A white speech bubble overlay states 'You can find this in so many other patterns in store and online at Lowe's.com'.

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