0:00product introduction front The scene opens with a close-up, eye-level shot of a person holding up a pair of dark olive, wide-leg work pants against a plain white wall. The pants are held by the waistband, showcasing their overall shape. The person then pulls the pants up to their waist, revealing them wearing a light gray, knitted long-sleeve sweater, with their torso and legs in frame. The pants have a slight flare at the bottom. A white text overlay at the bottom left reads, 'If you want work pants that are comfier than sweat pants,'. The lighting is soft and even, suggesting indoor daylight. The overall color palette is neutral with shades of grey and olive green.
0:02product introduction back This scene shows a close-up, eye-level shot from behind the person, focusing on the back of the dark olive work pants. The person, now wearing a ribbed olive green sleeveless top, uses both hands to pull at the waistband of the pants, demonstrating their stretch and comfort. The white wall background remains consistent. A white text overlay reads, 'keep watching...'. The lighting is bright and even, highlighting the fabric texture. The colors are muted greens and neutrals.
0:03product in action black pants The scene features the person demonstrating the black version of the pants, moving against the same plain white wall background. Initially, the shot is from behind, showing the person walking away from the camera, highlighting the fit of the pants from the waist down. The camera then shifts to a side profile view as the person walks, showcasing the full length of the flared pants and their movement. The person is wearing a long-sleeve black top. White text overlays appear: 'Literally everywhere I go,' followed by 'people compliment me on these pants'. The lighting is consistent, providing a clean, bright look. The dominant colors are black and white.
0:06product comparison intro The scene returns to the initial framing, with the person holding up the dark olive, wide-leg work pants by the waistband against the plain white wall. Their torso and arms are visible, and they are wearing the light gray knitted long-sleeve sweater again. A white text overlay at the bottom reads, 'These are basically like the Spanx pants,'. The shot is eye-level and static, focusing on the product. The lighting is soft and even. The color palette emphasizes neutrals and olive green.
0:08price and comfort highlight This segment consists of two quick cuts. The first shot shows a close-up of the person's lower torso and legs, wearing the dark olive wide-leg pants and a ribbed olive green sleeveless top. They stand on a light-colored floor, and white pointed-toe shoes are visible. A white text overlay states, 'but they are less than a third of the price'. The second shot is a close-up from the front, focusing on the waistband of the black wide-leg pants. The person, now wearing a dark blue button-up cardigan, pulls at the waistband to demonstrate its stretch. White text over this shot reads, 'It's like you're wearing yoga pants,'. Both shots are static and well-lit. The color scheme shifts between olive and dark blue with black, all against a neutral background.
0:11dress pants comfort back A close-up, eye-level shot from behind the person focuses on the back of the dark olive work pants. The person is wearing a ribbed olive green sleeveless top. They pull at the waistband of the pants with both hands, emphasizing the comfortable and flexible fabric. A white text overlay at the bottom reads, 'but they're dress pants'. The background is a plain white wall. The lighting is bright and even. The color palette includes olive green and neutral tones.
0:12sophisticated look sitting This scene captures a medium shot of the person sitting elegantly on a black slatted metal bench outdoors. They are wearing the dark olive wide-leg pants and the ribbed olive green sleeveless top. Their legs are crossed, showcasing the flare and drape of the pants. White pointed-toe shoes are visible. A white text overlay at the bottom reads, 'and they look really sophisticated,'. The background features a textured light gray wall and a paved ground surface. The lighting is bright and natural, indicating an outdoor setting. The color palette is dominated by dark olive green, white, black, and light gray.
0:14polished look walking The scene shows a medium shot from behind the person as they walk away, turning slightly to their right. They are wearing the black wide-leg pants and a black long-sleeve top. Their outfit is accessorized with a metallic silver pleated clutch bag and silver pointed-toe heels. The background is a textured light brick wall and a paved ground surface, similar to the previous outdoor scene. A white text overlay reads, 'really polished and put together'. The natural outdoor lighting creates a well-defined silhouette and highlights the texture of the pants. The primary colors are black, silver, and light gray.
0:17product page showcase This segment is a rapid montage of screen recordings, displaying the product page for 'Ultra-Stretch Ponte Bootcut Pants' on an e-commerce website. The screen shows product images of the pants in various colors: navy, roasted pecan, olive, and black. Each image features a model wearing the pants, paired with different complementary tops. Below the product image, details like price ($39.90, originally $108.00), customer rating (5 stars, 2,997 reviews), and available colors are visible. Text overlays are persistent across these shots, stating: 'They're something that you can have' and 'in your wardrobe for a long time'. The camera captures the full mobile screen interface. The lighting is digital and clean. The color palette varies with each pant color shown.
0:20shipping returns highlight This scene combines two views. First, a close-up from behind, focusing on the back of the black wide-leg pants. The person, wearing a black turtleneck, uses both hands to pull at the waistband, demonstrating its stretch. A white text overlay states, 'and Quince offers free shipping'. The second shot shows the person holding up the black wide-leg pants by the waistband, presenting them to the camera. They are still wearing the black turtleneck. A white text overlay adds, 'on all orders and returns'. Both shots are static against a plain white wall. The lighting is soft and bright. The primary color palette consists of black and white.
0:23call to action pants showcase The scene begins with a full-body shot of the person standing against a plain white wall, wearing the black wide-leg pants and a dark blue button-up cardigan. White pointed-toe shoes are visible. A prominent white text overlay at the bottom reads, 'Do yourself a favor and buy these pants'. The camera then slowly zooms out, maintaining focus on the person and the pants. As the zoom continues, a new text overlay appears: 'before they sell out again'. The lighting is bright and even. The color palette is dominated by dark blue, black, and white.
The scene transitions to a plain white screen with black text. Initially, the text 'SHOP NOW' appears in the center of the screen, serving as a direct call to action. This fades to reveal the brand name 'Quince' in a elegant black serif font, also centered on the white background. The lighting is uniform and bright, characteristic of a digital graphic. The color palette is stark white and black, creating a clean and minimalist brand presentation.
