0:00initial split screen boots present
This scene features a vertical split-screen. On the left, a medium shot shows a person from the chest down, wearing a dark brown long-sleeved button-up shirt and dark blue jeans. They are holding two sturdy, lace-up work boots in a rich, distressed brown leather (possibly suede or nubuck). The boots have dark brown laces and a classic, rugged design. The background on the left is blurred, suggesting a shallow depth of field. On the right, a medium shot captures a young adult woman with long, dark brown hair with lighter brown highlights framing her face, wearing a casual light grey button-up cardigan over a white t-shirt and dark jeans. She holds a thin, black, comb-like microphone to her mouth, speaking directly to the camera with an animated and slightly critical expression. Her hands, adorned with subtle rings and bracelets, are held together. The background on the right is a muted sage green wall with a gold-framed picture light illuminating a small, abstract landscape painting below it. White text "WORST" is overlaid horizontally across the center of the split screen, spanning both halves. The lighting is soft and even, suggesting indoor conditions.
0:01split screen boot lacing
This scene continues with a vertical split-screen format. On the left, a person's hands are shown lacing up a brown leather boot on a light wooden floor. The person is wearing dark blue jeans, cuffed to reveal grey and white patterned socks. The boot is a rich, distressed brown, with dark brown laces. The camera focuses closely on the hands and boot, emphasizing the lacing process. The background is a light wood floor with subtle reflections, and an out-of-focus second boot is visible further back. The overall lighting is soft and warm. On the right, the same young adult woman is speaking animatedly into the comb-microphone. Her expressions shift from critical to more gestural and emphatic as she talks, her hands moving to reinforce her words. She maintains the same attire: a light grey cardigan over a white t-shirt and dark jeans. The background remains the muted sage green wall with the gold-framed picture light and landscape painting. Overlays of white text appear sequentially: "DECISION" (1500-2500ms), "I BOUGHT" (2500-3500ms), and "THURSDAY" (3500-4500ms), all centered horizontally across the split.
0:04split screen boots worn and praised
This vertical split-screen scene focuses on the full impact of the boots. On the left, there's a sequence of shots featuring a person (implied male) wearing the brown leather boots with dark blue cuffed jeans and a dark brown button-up shirt. The initial shot is a medium shot showing the person standing, adjusting their shirt, then it transitions to a closer view of their feet walking and standing on a light wooden floor, with an overhead perspective briefly showing both feet. The boots are clearly visible, showcasing their sturdy construction. The environment appears to be an indoor setting with a warm, natural light. On the right, the young adult woman continues to speak directly to the camera, holding her comb-microphone. Her expressions are highly animated and positive, often gesturing expansively with her hands as she discusses the boots' impact. She is consistently dressed in her grey cardigan, white t-shirt, and dark jeans, against the muted sage green wall background with the picture light and painting. Text overlays appear sequentially and centrally: "PEOPLE" (4500-6000ms), "HIM." (6000-7000ms), "TALLER," (7000-8000ms), "AND" (8000-9500ms), and "PLANNED" (9500-11500ms).
0:11split screen boot unboxing
This vertical split-screen scene illustrates the unboxing experience. On the left, hands are seen opening a sleek, dark grey box with the white "THURSDAY BOOT CO." logo prominently displayed on the lid. The box interior is revealed to be black. Following this, the hands carefully lift one of the brown leather boots out of the box, showing its sturdy construction and rich texture. The camera then captures the boot being rotated to display its textured black rubber sole with deep treads. The background on the left is a warm-toned, tufted orange-brown couch and a patterned rug, creating a cozy, inviting atmosphere. On the right, the young adult woman continues her enthusiastic commentary, speaking into the comb-microphone. Her expressions are positive and encouraging, and she gestures with her free hand, sometimes pointing or emphasizing her words. Her attire remains the light grey cardigan, white t-shirt, and dark jeans. The background is the familiar muted sage green wall with the picture light and painting. Overlaid white text appears sequentially and centrally: "WHAT?" (11500-12500ms), "ARE TOO" (12500-13500ms), "TOO" (13500-14500ms), "GOOD-LOOKING." (14500-16500ms), and "ELEVATING" (16500-18500ms).
0:18split screen overhead walking
This scene features a vertical split-screen. On the left, an overhead shot captures a person walking forward on a patterned rug, then stepping onto a light wooden floor. The person is wearing dark blue cuffed jeans and the distinctive brown leather boots, which are clearly visible. The focus is on the movement of the boots and the pattern of the rug. On the right, the young adult woman continues to speak directly to the camera, holding the black comb-microphone. Her expression is still animated and positive, and she makes subtle hand gestures. She is wearing the same light grey cardigan, white t-shirt, and dark jeans, against the muted sage green wall. There is no overlaid text in this short segment. The lighting is soft and consistent across both panels.
0:19split screen boot lacing reprise
This scene returns to a vertical split-screen format. On the left, a close-up shot shows hands lacing up one of the brown leather boots on a light wooden floor. The person wears dark blue cuffed jeans and grey patterned socks. This shot is a repeat or very similar to an earlier lacing shot, emphasizing the detail of the boot's laces and construction. On the right, the young adult woman continues her dialogue, holding the comb-microphone. Her expression is positive and she gestures with her hand, still wearing the light grey cardigan, white t-shirt, and dark jeans against the sage green wall background. White text "BOOTS." is overlaid horizontally across the center of the split screen, spanning both halves. The scene maintains soft, indoor lighting.
0:20brand logo
This scene is a full-screen display of the brand logo. The background is solid black. In the center of the screen, a white, ornate, decorative frame with scrollwork details encloses the text "THURSDAY" in a classic, slightly serif font. Below "THURSDAY," and separated by a thin horizontal line on either side, is the smaller text "BOOT CO." also in white. The overall aesthetic is clean, sophisticated, and vintage-inspired.