0:00woman in car looking up A medium shot, side profile, focuses on a young woman sitting in the driver's seat of a modern white car, likely a Tesla, with a large glass sunroof. She is looking upwards through the sunroof with a pleasant, curious expression, her right arm slightly raised as if to touch the glass. The car's interior is sleek with a black dashboard, black leather seats, and a grey headliner. Natural, bright light streams in from above, creating a clean, slightly cool color palette. In the bottom left corner, the white text 'How' is overlaid on the video.
0:01phone and toy on car roof A wide shot from a slightly elevated angle captures the roof of a white car, looking towards the rear. A pink-cased smartphone and a small, brown plush toy resembling a teddy bear are placed on the black glass sunroof. The background reveals a residential street with houses featuring grey brick exteriors and dark grey garage doors, suggesting a suburban setting under a partly cloudy sky. The lighting is bright and natural. The white text 'How grippy is' is overlaid on the bottom left.
0:02split screen car test A split-screen view combines two perspectives. The left side shows the young woman from the first scene, now smiling broadly and steering the car, still wearing her yellow cardigan. Her expression is joyful and confident. The right side mirrors the previous shot of the car's roof, where the pink-cased phone and the plush toy are still visible. As the video progresses, an unseen force appears to remove the plush toy from the phone, emphasizing the phone's adherence to the roof. The white text 'How grippy is your case?' is displayed at the bottom left. Bright, natural lighting is consistent across both frames.
0:03car driving phone on roof A wide, high-angle shot captures the rear and roof of a white car, driving down a suburban street. The pink-cased smartphone remains securely adhered to the black glass sunroof, even as the car is in motion. The background shows residential houses, garages, and green trees under a partly cloudy, bright sky. The camera smoothly tracks the moving car, maintaining focus on the phone's stability on the roof. The overall color palette is bright and natural, with the pink phone case standing out.
0:06office desk slide test A wide shot positioned at eye-level shows a young woman and a young man sitting opposite each other at a long, light-brown wooden conference table in a bright, modern office. Both are leaning forward, enthusiastically sliding their cased smartphones across the table towards each other. The phones move with varying degrees of resistance, highlighting a difference in grip. The background features glass office walls, revealing office furniture, plants, and other workspaces in soft focus. The lighting is bright and even, a mix of natural light from large windows and overhead office lighting. Both individuals wear casual attire and have happy, engaged expressions.
0:08close up phone slide A close-up shot focuses on a pair of hands demonstrating the grip of two different phone cases on a light-brown wooden table. On the left, a phone with a clear MagSafe-compatible case (dark phone, visible metallic ring) is pushed, sliding a significant distance. On the right, a phone with a plain light pink case is pushed, coming to a stop much sooner due to its superior grip. The background is softly blurred but shows an office environment with a large window, some studio lighting equipment, and light-colored furniture. The lighting is bright and clean, emphasizing the contrast between the cases.
0:10woman tilting whiteboard A medium shot captures a smiling young woman, seen from the waist up, tilting a large, rectangular white board upwards. A hand belonging to another person is visible at the bottom left, assisting her. A dark brown textured phone case is clearly visible, stuck firmly to the surface of the white board. The background features a modern office with a vast window overlooking a cityscape and a partly cloudy sky. The lighting is bright and natural. The woman wears a light grey cardigan and appears happy and confident in the product's demonstration.
0:12whiteboard grip test A medium shot shows a white board being tilted at an increasing angle. Two phone cases are initially placed on its surface. One, a dark brown textured case (left), remains securely stuck to the board as it tilts further upwards, demonstrating exceptional grip. The other, a clear MagSafe-compatible case with a metallic ring (right), slides down the board and off the bottom, failing to maintain its position. Green handwritten text, 'PELA vs. THE OTHER GUYS', is visible on the board. The background is a bright office with a large window overlooking a cityscape. The camera follows the sliding phone as the board continues to tilt, creating a dramatic comparison. The lighting is bright and natural.
0:16pela logo end card A static end card displaying the Pela logo and tagline. The background is a soft, muted sage green. In the center, the brand name 'pela' is displayed in a stylized, lowercase, white font. Below it, the tagline 'Grip you can trust.' is presented in a smaller, white sans-serif font. The overall aesthetic is clean, minimalist, and on-brand.