0:00opening logo door
The scene opens in a dark, dusty interior resembling a shed or workshop. A large, bright rectangular opening on the right side of the frame acts as a doorway, through which intense daylight streams. This light silhouettes a male figure standing beside a large pickup truck parked outside. Shelves cluttered with various items are visible on the left, mostly obscured by deep shadows. Fine dust particles are illuminated by the shaft of light, adding to the rugged atmosphere. The overall color palette is dominated by dark, muted tones indoors, contrasting sharply with the bright, almost overexposed exterior. The white 'Wrangler' logo is prominently displayed, centered on the screen, adding a clean, distinct element against the raw, industrial backdrop. The shot conveys a sense of transitioning from the quiet darkness of the interior to the bright, active world outside, signifying the start of a workday.
0:02worker portrait outdoor
This is a medium shot of a young adult male, likely in his late 20s or early 30s, looking directly into the camera with a serious and determined expression. He stands centered in the frame, against a slightly blurred, rustic outdoor background. Behind him, a weathered wooden structure, possibly part of a barn or shed, is visible under a pale, overcast sky. The natural daylight is soft and diffused, highlighting the subtle contours of his face and the texture of his clothing without harsh shadows. His skin tone is warm, contrasting with the rusty orange color of his long-sleeve henley shirt. The overall mood is grounded and authentic, conveying a sense of purpose and resilience in a working environment.
0:03barn hay bales
A wide shot captures the interior of a large, rustic barn. The floor is an earthy, dirt surface scattered with hay. Dominating the central and right portions of the frame are towering stacks of tightly packed hay bales, forming an impressive wall. On the left, the massive tire of a tractor is partially visible, indicating heavy machinery. Two male figures are engaged in work: one stands atop the hay bales, looking down, while another is on the ground next to a white pickup truck that is backed up against the hay. The barn's corrugated metal roof and exposed wooden support beams are visible above. The natural light filtering in creates a somewhat dim, diffused atmosphere, highlighting the dusty environment. The color palette consists of earthy browns, the muted greens of hay, and the metallic greys of the barn structure, conveying a genuine working farm environment.
0:03close up wrangler pants
This is a close-up shot, viewed from behind, focusing on a man's lower back and legs as he is actively engaged in manual labor with hay bales. The primary subject is a pair of dark grey or black work pants, which exhibit signs of wear and dust. The man is bent slightly at the waist, indicating physical exertion. A distinctive red and black 'Wrangler' logo patch, featuring the word 'RIGGS,' is clearly visible on the right rear pocket of his pants, subtly highlighting the brand's presence. The background is a blurred, indistinct mass of hay bales, serving to emphasize the worker and his attire. The natural lighting, though somewhat muted, brings out the texture of the fabric and the details of the logo. The color palette is rich in dark greys and earthy browns, with the striking red of the logo providing a point of visual interest, underscoring the practical and durable nature of the clothing.
0:04worker on hay bales
A medium close-up shot captures a man from the chest up, positioned atop large, tightly packed hay bales. He is gazing thoughtfully towards the left side of the frame, his expression serious and slightly contemplative, suggesting a moment of quiet observation or reflection amidst his work. He is dressed in a plaid shirt layered over a grey hooded sweatshirt and wears a brown and grey baseball cap. The background features a vast, overcast sky with indistinct, blurred distant hills or mountains, creating a subdued and natural setting. The lighting is soft and even, typical of an overcast day, which provides a gentle illumination without harsh shadows. The color palette is muted, dominated by earth tones, browns, and greys, reflecting the rugged and natural outdoor environment. The scene evokes a sense of authentic, hard work and a connection to the land.
0:05worker logging wrench
A full-body shot showcases a man standing in a rugged, outdoor logging area under a bright, slightly hazy sky. He is positioned slightly to the right of center, holding a massive, industrial-sized wrench in both hands, meticulously wiping it with a red rag. The ground beneath him is dry, uneven, and dusty earth, characteristic of heavy machinery operations. In the background, large piles of cut logs are stacked high, indicating active timber harvesting. Further in the distance, abstract shapes of machinery or structures and a faint line of evergreen trees are visible under the pale sky. A large, dark green part of heavy logging equipment frames the upper left corner of the shot. The lighting is harsh daylight, creating distinct shadows and accentuating the dust in the air. The color palette is earthy and muted, dominated by browns, greens, and pale sky, with the man's dark attire and the bright red rag offering small points of contrast. The scene powerfully conveys a sense of arduous, industrial-scale outdoor labor and machinery maintenance.
0:07man dog truck bed
A medium shot captures a heartwarming scene of a man sitting comfortably on a stack of hay bales in the bed of a pickup truck. He is looking down and slightly to the left, his attention focused on a dog that is resting beside him on the bales. The dog, partially visible, seems calm and content. The background features rolling hills covered in dense trees, all set beneath a dramatic, overcast sky, indicating a rural and possibly chilly environment. The tailgate of the truck is visible at the bottom of the frame, showing a license plate with 'YTS 910'. The diffused natural light, characteristic of an overcast day, gives the scene a soft, almost painterly glow. The color palette is composed of muted greens, browns, and the subdued tones of the sky, creating a peaceful and authentic atmosphere. The scene beautifully portrays a quiet moment of companionship and respite during a workday.
0:09close up dog face
An intimate close-up shot focuses solely on a dog's face, primarily black with white markings, as it lies relaxed on a patch of short grass or stubble. The dog's fur appears slightly disheveled or damp, hinting at recent outdoor activity. Its eyes are partially closed, conveying a sense of profound calm, perhaps tiredness or contentment after a period of work or play. The background is completely blurred into soft green and brown tones, effectively isolating the dog's face and drawing all attention to its expression and texture. The lighting is soft and diffused, gently illuminating the dog's features without creating harsh contrasts. The color palette is natural and earthy, centered on the dog's black and white fur against the subtle greens and browns of the natural environment, creating a tender and authentic portrait of a working animal.
0:10man entering truck
A medium shot shows a man in the driver's seat of a pickup truck, with the driver's side door wide open. He is in the process of settling in or adjusting controls within the vehicle's cabin. His face is mostly obscured as he looks forward and slightly to the right, indicating his focus on the interior or the road ahead. Through the open window and doorway, the background reveals a working environment with stacked logs or lumber, suggesting a timber yard or construction site. The lighting is bright and natural, typical of daytime, possibly with some atmospheric haze. The truck's dark interior contrasts with the brightly lit exterior. The color palette is earthy, combining the muted greens and browns of the landscape with the dark tones of the vehicle. The scene captures the practical routine of a worker preparing to start or continue their shift.
0:11man smiling truck
A vibrant medium close-up shot captures a man smiling broadly and adjusting his baseball cap with his right hand. He appears to be seated in a pickup truck, possibly the passenger seat or the driver's seat from a flattering angle. His expression is one of genuine happiness and warmth, engaging directly with the viewer. The background, seen through the truck's window, is brightly lit and artfully blurred, hinting at an expansive outdoor environment. The interior of the truck provides a darker, contrasting frame for his brightly lit figure. The lighting is natural and strong, enhancing his smile and revealing the details of his plaid shirt. The color palette is warm and inviting, dominated by the earthy tones of his clothing and the bright, diffused background. This shot encapsulates a moment of contentment and approachable confidence amidst a demanding workday.
0:12worker logging truck
A full-body shot depicts a man walking away from the camera, moving slightly to the left, past a formidable logging truck. The truck, with its distinctive blue frame and large tires, is heavily loaded with numerous freshly cut logs, parked on the left side of the frame. The ground is dry, dusty, and uneven, characteristic of an active logging operation. In the background, more stacks of logs are visible, along with a dense line of evergreen trees and a pale, hazy sky, indicating an open, working landscape. The lighting is bright, natural daylight, casting clear shadows from the truck and the man, and highlighting the omnipresent dust. The color palette is dominated by earthy browns, the natural wood tones, and the muted sky, with the blue of the truck offering a distinct visual accent. The scene portrays the laborious and physically demanding environment of a logging site.
0:13close up woman wrangler pants
A compelling medium close-up shot, viewed from behind, focuses intently on a woman's lower back, hips, and upper thighs. She is wearing light olive-green or khaki-colored work pants that are conspicuously soiled with mud or dust, particularly across the rear and upper legs, signifying active, hands-on labor. A dark brown leather belt cinches her waist. A small, dark 'Wrangler' logo patch is distinctly visible on the upper right rear pocket of her pants, subtly showcasing the brand's presence. The background is gently blurred, suggesting an outdoor, industrial, or rural setting with vague shapes of machinery or structures. The natural and bright lighting effectively highlights the texture of the durable fabric and the grime acquired during her work. The color palette is earthy, with the greens and browns of her attire complemented by the dark brown of the belt and the logo, powerfully conveying practicality, resilience, and hard work.
0:14woman logging site
A medium shot captures a woman walking purposefully across a dusty, uneven ground at a logging site. She moves from the left side of the frame towards the right. In the background, a massive, tightly packed stack of cut logs forms a towering wall, indicating an active timber operation. In her left hand, she carries a bright red plastic gas can, while her right hand holds a rolled-up work glove or cloth against her hip. Her expression is serious and focused, conveying dedication to her task. The lighting is bright, natural daylight, casting soft, yet defined shadows. The overall color palette is dominated by the earthy browns of the logs and ground, the muted green of her shirt, and the striking red of the gas can, which provides a strong visual focal point. The scene effectively portrays a diligent and capable worker in a rugged, industrial environment.
0:16men sawmill working
A wide shot reveals the interior of what appears to be a busy sawmill or lumber workshop. Two men are actively collaborating, handling long planks of wood. The man on the left, dressed in a reddish-brown long-sleeve shirt and dark pants, is moving towards the right. The other man, positioned on the right, wears a plaid shirt and glasses, leaning over a piece of machinery or a workbench, gesturing with his right hand as if providing instruction or pointing out a detail. The atmosphere is hazy, likely from sawdust or ambient smoke, which diffuses the background but allows wooden structures, industrial equipment, and piles of lumber to be vaguely discerned. The lighting is bright and diffused, suggesting natural light filtering into the workspace, creating a soft, slightly atmospheric glow. The color palette is muted, with browns, greys, and the pale haze dominating the scene, underscoring the raw, industrial nature of the environment. The scene emphasizes teamwork and precision in a woodworking setting.
0:18man moving lumber
A medium shot intently focuses on a man actively working with a long wooden plank. He is positioned on the right side of the frame, seen from the chest up, and is engaged in pushing or guiding the plank across a flat surface, which could be a workbench or a saw table. His arms are fully extended, indicating significant physical effort, and he wears dark work gloves for protection. The background is intentionally blurred, featuring indistinct industrial structures and a hazy atmosphere, characteristic of a sawmill or busy workshop. The lighting is bright and diffused, providing an even illumination that highlights the textures of the wood and the man's attire. The color palette is dominated by earthy tones, with the natural light browns of the lumber and the man's reddish-brown shirt standing out against the muted, atmospheric background. The scene powerfully conveys dedicated manual labor and focused craftsmanship.
0:19close up power tool hands
This is a tight, extreme close-up shot that zeroes in on a person's gloved hands as they meticulously operate a light blue power tool, likely an angle grinder or rotary tool, on a metallic object. The hands, clad in tan and brown work gloves, firmly grasp the tool with precision, indicating skilled workmanship. The upper portion of a dark blue work shirt is visible at the top of the frame, featuring a prominent 'Wrangler' logo patch with a stylized 'R' and the word 'RIGGS' on the chest pocket, clearly displaying brand identity. The background is dark and entirely out of focus, ensuring that all attention remains on the detailed work being performed. The lighting is direct and focused, highlighting the textures of the gloves, the tool, and the shirt's fabric. The color palette consists of blues, tans, browns, and the subtle metallic sheen of the workpiece, creating a focused and authentic portrayal of craftsmanship and attention to detail in a demanding profession.
0:20man grinding metal
A medium shot captures a man intently focused on grinding a metal pipe with a power tool, wearing safety glasses and dark work gloves. The scene is illuminated by a dramatic burst of bright orange sparks flying vigorously from the point of contact between the tool and the metal, casting a warm, dynamic glow over the immediate area. He is bent over the metal workpiece, which is secured on a sturdy, possibly industrial, workbench or stand. The background is dimly lit and out of focus, suggesting a workshop or industrial setting where safety is paramount. The primary lighting source is the intense, flickering light from the sparks themselves, complemented by a softer, overhead light. The color palette is largely dark and subdued, allowing the brilliant orange sparks to provide a powerful and contrasting visual element. The scene vividly conveys the intense, precise, and potentially hazardous nature of metalworking.
0:21close up wrangler jeans
This is an extreme close-up shot, focusing intently on the rear right pocket of a pair of dark blue denim jeans. A distinct brown leather-like 'Wrangler' patch, featuring an embossed logo, is securely stitched onto the upper right corner of the pocket. Below this, the iconic 'W' stitching, rendered in an orange-brown thread, is prominently displayed across the pocket itself. The denim fabric exhibits subtle textures and signs of genuine wear, hinting at durability and active use. A belt loop and the edge of a dark belt are partially visible at the top of the frame. The background is blurred and dark, ensuring that the entire focus remains on the jeans and their distinctive branding. The lighting is direct, sharply highlighting the intricate stitching and the rugged texture of the denim. The color palette is dominated by the deep blue of the denim, complemented by the warm brown of the patch and the vibrant orange-brown of the stitching, creating a strong visual statement about brand identity and product quality.
0:22man carrying lumber
A medium shot captures a man walking deliberately across a dusty, open-air sawmill or construction site. He is carrying two long wooden planks balanced on his right shoulder, moving from the right side of the frame towards the left. He wears clear safety glasses and dark work gloves, essential protective gear for his task. In the background, various wooden structures, large piles of lumber, and indistinct industrial equipment are visible under a hazy, bright sky. The ground is dry, uneven, and covered in earth and wood debris. The lighting is bright, natural daylight, casting soft shadows and contributing to the slightly dusty atmosphere. The color palette is dominated by earthy browns and greys, with the natural wood tones of the planks standing out. The scene effectively portrays the physical demands and sustained effort involved in manual labor within a woodworking environment.
0:23man chainsaw logging
A full-body shot depicts a man walking purposefully across a dusty, open logging area beneath a pale, slightly overcast sky. He is carrying a chainsaw, with its distinct orange casing, slung over his left shoulder, supported by his right hand. To the left in the background, large piles of logs are stacked, hinting at recent felling activity. A line of dark evergreen trees extends across the distant horizon. The ground is rough, disturbed earth, characteristic of a timber harvesting site. The lighting is natural and bright, offering a soft, diffused illumination without harsh shadows. The color palette is muted, dominated by earthy browns and greens of the landscape, and the pale sky, with the chainsaw's bright orange color providing a prominent visual accent. The scene conveys the rugged reality of a logger's work, showing a worker either heading to or returning from a demanding task.
0:24close up wrangler jeans 2
This is an extreme close-up shot, focusing exclusively on the rear right pocket of a pair of dark blue denim jeans. A textured, brown leather-like 'Wrangler' brand patch with an embossed logo is clearly stitched onto the upper right corner of the pocket. Below it, the characteristic 'W' stitching, rendered in a contrasting orange-brown thread, is prominently displayed across the pocket itself. The denim fabric shows subtle texture and signs of wear, signifying durability and practical utility. A belt loop and the edge of a light-colored belt are partially visible at the top of the frame, with a hint of a light beige or khaki shirt tucked into the jeans. The background is blurred and dark, ensuring the entire focus remains on the jeans and their distinctive branding. The lighting is direct, sharply highlighting the intricate stitching and the rugged texture of the denim. The color palette is dominated by the deep blue of the denim, complemented by the warm brown of the patch and the vibrant orange-brown of the stitching, creating a strong visual statement about brand identity and product quality.
0:25man climbing utility pole
A wide shot captures a man in mid-climb on a tall, robust wooden utility pole, set against a clear, pale blue sky. He wears a bright red hard hat, a light-colored long-sleeved shirt, blue jeans, and specialized climbing equipment including a wide leather belt with tools and straps that secure him to the pole. Multiple power lines are visible extending across the top of the pole. In the distant background, a dense line of dark evergreen trees runs along the horizon, providing a natural contrast to the man-made structure. The lighting is bright, natural sunlight, illuminating the man and the pole distinctly. A faint contrail from an airplane is visible high in the sky. The color palette is dominated by the expansive pale blue of the sky, the warm brown of the wooden pole, and the dark green of the distant trees, with the man's red hard hat offering a striking accent. The scene powerfully conveys high-altitude, technical work requiring skill and courage.
0:26hands feeding stove
A tight close-up shot focuses intensely on a pair of gloved hands as they carefully place a piece of wood into the roaring flames of an open, dark, rustic wood-burning stove or furnace. Bright, dynamic orange and red flames vigorously consume the wood inside, casting a warm, flickering light that illuminates the interior of the stove and the piece of wood being added. wisps of smoke or steam rise from the intense fire. The hands, protected by light-colored, possibly tan, work gloves, perform the action with precision and care, suggesting experience with handling fire. The background is dark and entirely out of focus, ensuring that all attention is drawn to the action and the mesmerizing fire. The lighting is dynamic, dominated by the intense glow of the flames. The color palette is warm and vibrant, with the oranges and reds of the fire creating a strong contrast with the dark metal of the stove and the pale gloves. The scene evokes a primal sense of warmth, work, and the management of powerful forces.
0:27outro workers sunset logo
A wide shot captures a serene yet rugged rural or industrial work site during the soft light of either dawn or dusk. The sky is a blend of muted grey and warm, soft orange, with faint clouds stretching across the horizon, creating an atmospheric backdrop. In the foreground, the ground is dark, disturbed earth, hinting at the day's labor. A dark-colored pickup truck is parked centrally, and several male figures are standing around it, engaged in conversation or preparing to depart, suggesting the conclusion or beginning of a long workday. To the left, a rustic wooden shed or structure is visible, flanked by stacks of lumber. A distant line of evergreen trees punctuates the horizon. The lighting is low and ambient, providing a soft, even illumination that enhances the contemplative mood. The white 'Wrangler' logo is overlaid and centered prominently on the screen. The overall color palette is subdued, dominated by warm muted greys, soft oranges, and dark earth tones, conveying a powerful sense of hard work, dedication, and the passage of time in a working landscape.
