The scene is framed from a slightly elevated, over-the-shoulder perspective of a person holding a smartphone, capturing a baby. The smartphone screen shows the live camera feed of the baby. The background features a light beige sofa and a softly blurred, light-colored curtain or wall. The lighting is soft and even, suggesting indoor ambient light. The camera is static. A green text overlay reads: "Let me share a mom truth:"
0:01baby chewing phone case closeup A tight close-up shot focuses on a baby's face and hands as they mouth a smartphone case. The baby's mouth is around the corner of a cream-colored phone case decorated with blue cowboy boots and stars. The baby's eyes are wide and focused slightly upward and to the right, with a curious expression. The background is blurred, showing soft, light colors, likely a blanket or clothing. Soft, natural light illuminates the scene. The camera is static. A purple text overlay below the green text reads: "kids and phones are a risky combination"
0:02baby with pink phone case The scene is a medium shot looking down at a baby sitting on an adult's lap, holding a solid pink phone case. The baby is seated against a white background, likely a pillow or blanket, and a dark gray sweater worn by the adult is visible behind them. The baby's attention is entirely on the phone case, which they hold with both hands, looking at it intently. The lighting is soft and even, highlighting the baby's features and the phone case. The camera is static. A text overlay at the bottom reads: "Sticky fingers,"
0:04baby reaching for phone case The scene is a medium close-up, focusing on a baby's hand reaching towards a patterned smartphone case resting on a light-colored, circular wooden side table. The baby's arm is outstretched, and their small fingers are about to touch the case. In the final moments of the clip, an adult hand swiftly moves into the frame and picks up the phone case, preventing the baby from grabbing it. The background features a textured brown rug and parts of the wooden floor and furniture legs, suggesting an indoor living space. The lighting is bright and clear, emphasizing the details of the phone case and the hands. The camera is static. A text overlay reads: "and somehow they always find a way to get to your phone."
0:06collection of pela cases The shot is an overhead medium shot, showcasing a collection of various Pela phone cases scattered across a warm-toned wooden table with a herringbone or chevron pattern. The cases display a variety of patterns and solid colors, including blue boots, fruit motifs, and solid light green. The light source appears to be natural, creating soft highlights and shadows on the wooden surface. The cases are arranged somewhat casually, highlighting their diversity. The camera slowly zooms out slightly, revealing more of the table. A green text overlay reads: "That's why I switched to Pela Cases for our whole family."
0:09picking up pela case A close-up shot focuses on a light-toned hand picking up one of the Pela phone cases from the wooden table. The hand, presumably female, has neatly manicured nails. The phone case has a vibrant pattern of fruits and vegetables on a light background. The wooden table with its distinct grain is visible, and in the background, a light-colored phone case (possibly white or light blue) is partially visible and out of focus. The lighting is bright and clear. The camera is static. A green text overlay reads: "Not just because they're super protective"
0:10pela website screen recording A screen recording shows the Pela website on a mobile device, likely a smartphone. The top banner mentions 'Free shipping on orders over €49' and features the Pela logo. The main content displays a product image of a 'pela canopy liquid screen protection' with text detailing a '$500 screen repair guarantee'. Below that, a customer review is partially visible. The screen is bright, showcasing the website's clean design. The camera is static, focused directly on the screen recording. A green text overlay reads: "with their $500 screen repair guarantee."
0:12discarding plastic cases An overhead shot shows several old, conventional plastic phone cases being dropped into a light blue metal mesh trash bin, which has a solid blue plastic lining at the bottom. The cases are mostly dark-colored (black, dark brown, or clear but discolored) and appear used or generic. The background is a white or very light-colored surface, possibly a countertop. The lighting is bright and even, casting minimal shadows. The camera is static. A green text overlay reads: "But because as a mom, I know what conventional plastic phone cases don't tell you:"
0:15dirty plastic case closeup A tight close-up shot of a dirty, yellowish-brown clear plastic phone case. The case has visible scratches, smudges, and discoloration, indicating heavy use and perhaps chemical degradation. It is lying flat on a bright white surface, which serves as a clean, stark background, making the imperfections of the case more prominent. The lighting is direct and bright, highlighting the texture and grime on the case. The camera is static. A green text overlay reads: "They're full of chemicals and toxins that transfer to little hands with every touch."
0:19woman showing green pela case A medium close-up shot of a smiling woman holding a solid green Pela phone case towards the camera. The woman has long blonde hair, styled in soft waves, and is wearing a dark gray knitted sweater. Her lips are painted a bright red, and she has a happy, confident expression. The background is softly blurred, showing warm, neutral tones. The lighting is soft and flattering, emphasizing her smile and the product. The camera is static. A green text overlay reads: "Pela Cases are made from plants, completely nontoxic, and BPA-free."
0:21woman showing patterned pela case A medium close-up shot of the same smiling woman, now holding a patterned Pela phone case. The case features the blue cowboy boots and stars design seen earlier. Her expression remains happy and confident as she presents the case. The background is softly blurred, maintaining the warm, neutral tones. The lighting is consistent, providing a soft and inviting glow. The camera is static. The green text overlay from the previous scene continues: "Pela Cases are made from plants, completely nontoxic, and BPA-free."
0:22baby chewing brown pela case A tight close-up shot focuses on the baby, once again mouthing a Pela phone case, this time a solid brown one. The baby's light red or ginger hair and light-toned skin are prominent. The baby's gaze is directed towards the camera, with wide, curious blue eyes. The background is blurred, showing soft, dark fabric, likely the adult's clothing. The lighting is soft and natural, emphasizing the baby's features. The camera is static. A green text overlay reads: "One less thing"
0:23baby crawling for pela case The scene is a low-angle shot, focusing on the baby crawling on a textured brown rug, reaching for a patterned Pela phone case on the floor. The baby is wearing a light sage green onesie. Their hand extends towards the case, which has a subtle, light-colored pattern. In the blurred background, an adult's leg in blue jeans and white sneakers, along with a wicker chair leg, are visible, indicating an indoor setting. The lighting is bright and warm, accentuating the texture of the rug and the baby's movements. The camera is static. A green text overlay reads: "to worry about when my baby inevitably grabs my phone during a video call."
0:26pela case composting demonstration The scene is an eye-level medium shot, demonstrating the compostability of a Pela case. A woman, wearing blue jeans and white sneakers, is kneeling on green mossy ground, next to a large bag of 'Indoor Potting Mix' and a light grey planter. She uses a small garden trowel to scoop soil into the planter, then buries a patterned Pela phone case (fruit and vegetable pattern) in the soil. Below, a split screen shows three images with text overlays: '6 weeks', '12 weeks', and '18 weeks', depicting the phone case gradually decomposing in the soil over time. The lighting is natural and bright, suggesting an outdoor or well-lit indoor setting. The camera is static, focusing on the composting process. A green text overlay reads: "And with their compostable material, I'm teaching my kids that protecting our things shouldn't come at the cost of protecting our planet."
0:32pomegranate pela case showcase A close-up shot focuses on a woman's hands as she holds and flexes a Pela phone case with a vibrant pomegranate pattern. The case is cream-colored with red and green illustrations of pomegranates and leaves. The woman, whose face is blurred in the background, is wearing a dark gray knitted sweater. Her hands gently manipulate the case, demonstrating its flexibility and durability. The lighting is soft and even, highlighting the intricate design of the case. The camera is static. A green text overlay reads: "Pela Case mom approved protection for your phone and your family."
0:36pela logo call to action The scene displays the Pela logo, a stylized 'pela' in dark gray lowercase letters, centered against a plain white background. The typography is modern and clean. Below the logo, a green text overlay provides a call to action: "Find yours at pelacase.com". The scene is brightly lit with even, neutral lighting. The camera is static. This acts as an end card for the video.
