0:00intro this or that The scene opens with a medium shot of a female employee standing in the produce aisle of a Sprouts Farmers Market. She is positioned centrally, holding a small mesh bag of 'ginger root' in her left hand and an orange pouch of 'turmeric root' in her right hand, both at chest height. The background features brightly lit grocery store shelves stocked with various fresh produce, including a large 'Sprouts Farmers Market' sign in green above. A festive snowman decoration with a red scarf and top hat is visible on the left side of the background, indicating a seasonal setting. Lighting is bright and even, typical of indoor retail. Overlays read 'Sprouts' School: We asked the experts, this or that?' at the top and 'This or that' at the bottom. The overall color palette is vibrant with greens, oranges, and natural wood tones. The camera is static.
0:01close up ginger root This scene provides a close-up, slightly elevated POV shot focusing on a hand holding a large, knobby piece of fresh ginger root. The ginger root has a light brown, slightly wrinkled skin. The hand is dark-skinned with bright red nail polish on the thumb. The background is blurred, but the vibrant green Sprouts Farmers Market sign and brightly lit produce shelves are still faintly visible, providing context. The lighting is soft and even, highlighting the texture of the ginger. A text overlay at the bottom reads 'Ginger root and turmeric root'. The camera slowly pans slightly to the left, showing the ginger from different angles.
0:02close up turmeric root Following the ginger shot, this scene features a close-up, slightly elevated POV shot of a hand holding a smaller, more slender piece of fresh turmeric root. The turmeric root is a rich, earthy yellow-orange color, distinct from the ginger. The hand is dark-skinned with bright red nail polish on the thumb. Similar to the previous shot, the background is blurred, showing the green Sprouts Farmers Market sign and produce shelves. The lighting remains soft and consistent. The same text overlay 'Ginger root and turmeric root' is present at the bottom. The camera slowly pans slightly to the left, showcasing the turmeric root.
0:03woman explains ginger flavor intro The scene returns to a medium shot of the female host in the Sprouts Farmers Market produce aisle. She is centered in the frame, holding the mesh bag of ginger root in her left hand and the orange pouch of turmeric root in her right hand. The background remains consistent with brightly lit shelves of organic produce and the large 'Sprouts Farmers Market' sign. The snowman decoration is still visible on the left. She maintains a friendly and informative expression, looking directly at the camera. A text overlay at the bottom begins to display 'Ginger root has a more of a citrusy,'. The camera is static, focusing on her upper body and the products.
0:04ginger root shelf display This is a close-up, slightly overhead shot of multiple mesh bags of 'Melissa's Organic Ginger Root' displayed on a wooden shelf in the grocery store. The bags are nestled together, showing their white and green labels and the pale brown ginger roots inside. The background is softly blurred but shows other produce, including several clear plastic containers of what appears to be more ginger or similar roots, and orange sweet potatoes. The lighting is bright and natural, highlighting the fresh appearance of the produce. A text overlay at the bottom concludes the sentence from the previous scene: 'spicy flavor'. The camera is static, providing a clear view of the product display.
0:05woman explains turmeric flavor intro The scene reverts to the medium shot of the female host in the produce aisle, holding the ginger and turmeric root products. She is in the same central position as before, with the bright Sprouts Farmers Market background and snowman decoration. Her expression is still friendly and informative. The text overlay at the bottom now reads: 'and turmeric has a more earthy'. She is actively speaking, continuing her explanation of the two roots. The lighting is consistent, and the camera remains static, maintaining focus on her and the products.
0:07turmeric root shelf display This is a close-up shot, slightly elevated, focusing on several orange pouches of 'Melissa's Organic Turmeric Root' displayed on a shelf. The pouches are stacked or arranged, clearly showing their branding and the description 'ADD TO JUICES, SMOOTHIES & CURRIES'. The background is blurred, featuring green bananas hanging above and smaller containers of other products on lower shelves. The lighting is bright and highlights the vibrant orange of the turmeric packaging. A text overlay at the bottom completes the previous sentence: 'and bitter flavor'. The camera is static, presenting a clear view of the turmeric product.
0:08woman explains benefits The scene returns to the medium shot of the female host in the Sprouts produce aisle. She is centrally framed, holding both the ginger and turmeric products. The background remains consistent with the well-stocked shelves and the 'Sprouts Farmers Market' sign. Her expression is enthusiastic and knowledgeable, looking directly at the camera as she explains the benefits. Two text overlays appear sequentially at the bottom: first 'Ginger is great for nausea and digestive comfort', then 'Turmeric is great for reducing inflammation and supporting joint health'. The camera is static throughout this segment, maintaining focus on her as she articulates the health advantages of each root. She uses slight hand gestures to emphasize points.
0:15close up ginger use This scene is a close-up, slightly elevated shot of a hand holding a mesh bag of 'Melissa's Organic Ginger Root'. The hand is dark-skinned with red nail polish, similar to previous close-up shots. The packaging's green and white label is clearly visible. The background is blurred but shows the vibrant colors of fresh produce on grocery shelves, consistent with the Sprouts store environment. The lighting is bright and even. A text overlay at the bottom reads: 'Ginger can be used in marinades, soups and in stir fries'. The camera slowly pans right, offering a slight shift in perspective on the product held by the hand.
0:18woman explains turmeric use intro The scene transitions back to the medium shot of the female host in the Sprouts produce aisle. She stands centrally, holding the ginger root bag in her left hand and the turmeric root pouch in her right hand. The familiar background of grocery shelves and the Sprouts sign is present. She maintains a friendly, engaging expression, looking directly at the camera. A text overlay at the bottom states: 'Turmeric on the other hand'. The camera is static, focusing on her upper body and the products as she prepares to explain the uses of turmeric.
0:20close up turmeric use This scene presents a close-up, slightly elevated shot of a hand holding an orange pouch of 'Melissa's Organic Turmeric Root'. The hand is dark-skinned with red nail polish. The vibrant orange packaging with its white and orange label is clearly visible, showing text like 'ADD TO JUICES, SMOOTHIES & CURRIES'. The background is blurred, revealing hanging green bananas and other grocery items on shelves, consistent with the store environment. The lighting is bright and highlights the product. A text overlay at the bottom finishes the thought: 'can be used in chutneys, curries and in juices'. The camera slowly pans right, adjusting the view of the product held in hand.
The final scene returns to a medium shot of the female host in the Sprouts produce aisle. She is centrally positioned, initially holding the ginger and turmeric products apart, then gracefully bringing them together in front of her. Her expression is warm and conclusive, looking directly at the camera. The background remains the same well-stocked Sprouts Farmers Market with the green sign and snowman decoration. A text overlay at the bottom summarizes her message: 'But there's no competition here, they both are great and honestly they can be used together'. The lighting is consistent. The camera is static, capturing her concluding remarks and gestures, ending the segment on a positive and informative note.
