The scene opens with a vibrant, solid red background filling the entire frame. Centered horizontally and slightly above the vertical midpoint is the 'Costco Wholesale' logo. The logo features the word 'Costco' in a stylized red script outlined in white and blue, with 'WHOLESALE' in smaller blue capital letters underlined by three blue horizontal lines below 'Costco.' To the right of the logo, separated by a thin white vertical line, are the white capital letters 'SERVICES'. The overall aesthetic is clean, bold, and instantly recognizable to the brand. The lighting is even and bright, making the red pop. No camera movement.
0:02information card car icon The scene maintains a solid, bright red background. A simple, minimalist white outline icon of a car, depicted in a side profile, is centrally positioned in the upper half of the frame. Below the car icon, a block of white text is displayed in a clear, sans-serif font. The text reads: 'Did you know that Costco Members can enjoy exclusive savings on automotive services to help your life run smoothly?'. The word 'Costco' within the text is capitalized and stands out. The composition is clean and informational, using high contrast for readability. The lighting is uniform. No camera movement.
0:05couple salesperson handshake A medium shot captures three individuals in what appears to be a car showroom. On the left, a woman with dark hair and a warm smile, wearing a light orange sweater, holds onto the arm of a man in the center. The man, with dark hair and a beard, is wearing a grey turtleneck under a dark blazer and khaki pants. He is shaking hands with a salesperson on the right, who wears a tie, a dark suit jacket, glasses, and holds a black clipboard. The background is a modern, brightly lit car showroom with large windows and a partial view of a dark-colored SUV or car. A faint, semi-transparent white outline of a car icon, identical to the one from the previous scene, overlays the bottom half of the scene. Below this overlay, the text 'COSTCO AUTO PROGRAM' is visible in white. The lighting is bright and even, indicating an indoor, professional setting. The mood is positive and professional.
0:07keys exchange close up A close-up shot focuses on two pairs of hands exchanging car keys in front of a dark-colored car. On the left, a hand with a red-sleeved garment, presumably male, is passing a car key fob to a hand on the right. The hand on the right, presumably female, wears a white-sleeved garment, possibly a sweater, and has neatly manicured nails. The car's headlights are visible in the blurred background, along with a bright sun flare or reflection on the car's hood, suggesting an outdoor or well-lit setting. The lighting is natural and bright. The action signifies a transaction or handover. The text 'COSTCO AUTO PROGRAM' is visible in white in the bottom right corner of the frame.
0:08mechanic working engine A medium close-up shot captures a person's gloved hands actively working on a car engine. The hands, clad in orange and yellow-cuffed work gloves, are using a wrench to tighten or loosen a bolt within the intricate components of an engine bay. Various engine parts and hoses are visible in the foreground and background, suggesting a complex repair or maintenance task. The lighting is somewhat dim but focused on the work area, with red elements visible in the blurred background, possibly from a garage or workshop setting. The focus is sharp on the hands and tools, conveying precision and expertise. The text 'PARTS & SERVICE DISCOUNT' appears in white at the bottom right.
0:09mechanic under car A low-angle medium shot shows a male mechanic inspecting the underside of a car. The mechanic, wearing a dark cap and a dark t-shirt with blue straps on the shoulders, lies on his back on a creeper, holding a bright, long flashlight. His gaze is directed upwards, focusing intently on the car's undercarriage, which fills the top portion of the frame with its dark, metallic components. The background is a brightly lit garage or workshop, with light streaming in from the right. The focus is on the mechanic and the area he's inspecting. The overall lighting is functional and bright, highlighting the work being done. The text 'PARTS & SERVICE DISCOUNT' is visible in white at the bottom right.
0:10rv mountain lake landscape A wide shot captures a white recreational vehicle (RV) parked on the side of a road, facing a serene lake with majestic, snow-capped mountains in the background. The RV is white with black and grey accents and has two bicycles mounted on a rack at its rear. The road is asphalt, and the lake reflects the blue sky and white clouds, creating a stunning natural landscape. The sky is partly cloudy with patches of clear blue. The lighting is bright and natural, indicative of daylight. A sense of adventure and tranquility pervades the scene. The text 'RV' appears in white in the bottom right corner of the frame.
0:11father daughter by rv A medium close-up shot from behind shows a father and a young daughter sitting closely together on a wooden bench or log, with an RV partially visible in the blurred background. The man, on the left, wears a red long-sleeved shirt and a yellow baseball cap, with his arm affectionately around the girl's shoulder. The girl, facing away from the camera, has light brown hair styled in two pigtails and wears a grey hooded sweatshirt. The RV in the background is out of focus, but its white and grey color scheme and illuminated interior lights are discernible, suggesting a cozy, evening atmosphere. The lighting is soft and warm, creating a tender and familial mood.
0:12outro remember services The scene returns to the solid, vibrant red background. White capital letters, in a bold sans-serif font, are centrally displayed. The main text reads 'REMEMBER SERVICES', with 'REMEMBER' slightly above 'SERVICES'. Below this, in smaller, thinner white capital letters, is the tagline: 'MEMBER-ONLY QUALITY & VALUE... BEYOND THE WAREHOUSE.' Finally, at the very bottom, centered, is the 'Costco Wholesale | SERVICES' logo from the intro, appearing in white. The lighting is even and bright, consistent with the brand's aesthetic. The composition is clean and impactful, serving as a concluding message and call to recall the brand's service offerings.
