0:00shopping cart approaching product display The scene opens with a first-person perspective, showcasing a hand pushing a silver metal shopping cart with distinct red plastic handles through a bright, well-lit Costco aisle. The cart occupies the lower half of the frame, with the person's hand firmly gripping the right handle. The camera moves forward, tracking towards a large, eye-catching black and yellow display unit for 'Sports Research D3 + K2' vitamins. In the background, out-of-focus warehouse shelves stocked with various products are visible, contributing to the typical retail store environment. The lighting is uniformly bright, characteristic of a large warehouse. A prominent white text overlay, 'SPORTS RESEARCH VITAMIN D3 + K2 IS NOW AT COSTCO!', appears centrally on screen, followed by a smaller line of text 'Making daily wellness simple'. The overall color palette is dominated by the yellow and black of the product display, contrasted with the silver and red of the cart and the muted tones of the warehouse.
0:02close up product display This scene offers a tight close-up of the upper section of the 'Sports Research D3 + K2' vitamin display. The framing is centered on an array of black cylindrical bottles, each with a yellow and white label, meticulously arranged on bright yellow shelves. One specific bottle at the top center is slightly elevated, drawing attention as a focal point. The background is softly blurred, hinting at additional warehouse shelving and products. The lighting is bright, even, and consistent, typical of indoor retail environments, ensuring all product details are clearly visible. A white text overlay is positioned at the top of the frame, stating 'Vitamin D3 helps your body metabolize calcium, and Vitamin K2 helps guide it to your bones*', accompanied by a small bone icon, highlighting the product's benefits. The 'SPORTS RESEARCH' brand name is distinctly visible on the labels.
0:06hand holding product front A medium close-up shot captures a male-presenting hand holding a single black bottle of 'Sports Research D3 + K2' vitamin. The bottle is held centrally in the frame, with its front label facing the camera, allowing for clear readability of the product information. The background is softly blurred, showing the familiar yellow shelves of the product display, maintaining context without distracting from the main subject. The lighting is bright and gentle, effectively highlighting the details of the product. A white text overlay, 'This is an easy way to support bone health if staying active matters to you*', is positioned at the top of the frame, offering an additional benefit-oriented message.
0:09hand holding product back This scene is a medium close-up, visually consistent with the previous shot in terms of framing and blurred background, which continues to show the yellow shelves of the product display. The key difference is that the male-presenting hand has rotated the black 'Sports Research D3 + K2' bottle to reveal its back label. The 'Supplement Facts' panel is now clearly legible, providing detailed information about the product's ingredients and composition. The lighting remains bright and even, ensuring the text on the label is easy to read. A white text overlay at the top center of the frame reads, 'It's plant-based, made with coconut MCT oil, and uses a Non-GMO Verified plant gel', highlighting specific product qualities.
0:13placing product in cart The camera captures a first-person perspective of a hand reaching into a product display to pick up a black 'Sports Research D3 + K2' bottle, then placing it into a silver shopping cart. The product display, with its bright yellow shelves densely packed with bottles, is visible on the left side of the frame. The right side is occupied by the interior of a silver metal shopping cart, featuring red plastic handles and red child safety straps. The action is fluid and purposeful, showing the user's interaction with the product. In the background, other blurred merchandise on warehouse shelves provides environmental context. A white text overlay, 'When getting enough sunlight year-round is tough, this offers a simple daily dose of the 'sunshine vitamin'*', appears at the top, accompanied by a small sun icon, emphasizing the product's utility.
0:17product in shopping cart This scene presents an overhead view looking directly down into the interior of a silver metal shopping cart. A single black bottle of 'Sports Research D3 + K2' vitamin rests on the wire mesh bottom of the cart, slightly off-center to the left. The prominent red plastic handles and red child safety straps of the cart are clearly visible, framing the product within the cart's opening. The floor of the Costco aisle can be seen through the bottom of the cart. A large red 'COSTCO WHOLESALE' logo is clearly displayed on the front edge of the cart, confirming the location. A white text overlay, 'Adults take 1 veggie softgel daily with food', provides clear usage instructions, enhancing the informative aspect of the scene.
0:19product price tag A tight close-up shot focuses on a white paper price tag for 'Sports Research Plant Based Vitamin D3 + K2 160ct'. The tag clearly displays pricing information: a regular price of '$27.99', an instant rebate of '-$6.00', and a final 'PRICE AT REGISTER' of '$21.99'. Additional details such as an item number (1674847), manufacturer's instant rebate specifics, and an expiration date (EXP. 01/19/26) are also legible. The background is blurred, showing plastic-wrapped merchandise on warehouse shelves, typical of a Costco environment. A white text overlay positioned at the top of the frame reads, 'You can find Sports Research Vitamin D3 + K2 at Costco now!', accompanied by a small shopping cart icon, serving as a direct call to action.