0:00making the bed
The scene opens with a close-up shot focused on a person's arms and hands as they smoothly pull a fitted white sheet over the corner of a mattress. The mattress itself is a modern design with a textured grey base visible beneath the white sheet. The background is minimalist, featuring a beige upholstered headboard against a plain, light-colored wall. The lighting is soft and even, suggesting an indoor bedroom setting. The dominant colors are whites, grays, and light beige, creating a clean and tranquil atmosphere. Text overlays appear: "Your bedroom" at the bottom center, and then "#SleepNumberPartner" below it.
0:02mattress reveal
This scene is a continuation of the previous one, showing the white fitted sheet now completely covering the mattress. The upper surface of the mattress has a distinct, subtle geometric pattern, characteristic of modern bedding. The camera remains static, providing a clear view of the bed from a slightly elevated side angle. The background continues to be the light beige headboard and wall, maintaining the clean bedroom aesthetic. The lighting is consistent with the previous shot, soft and uniform. Text overlay at the bottom reads: "might be keeping you from your best sleep. Here's how to fix that."
0:03overhead bed shot
An overhead shot captures two individuals, a man and a woman, lying side-by-side on a large bed. Both are mostly covered by pristine white duvets, suggesting a comfortable, luxurious setting. The woman, positioned on the left side of the frame, is wearing white pajamas with dark piping and is looking down at a smartphone in her hands. The man, on the right, is wearing a white t-shirt and appears to be resting with his eyes closed or looking upward. The bed features white pillows and bedding, creating a bright and serene environment. The overall color palette is dominated by whites and soft neutral tones. Text overlay at the bottom states: "I adjust my Sleep Number® setting".
0:03phone app interaction
A tight close-up shot focuses on a person's hands (likely the woman from the previous scene) interacting with a smartphone. The phone screen displays the 'Sleep Number® Setting' app, which is dark blue with white text and numbers. The primary feature visible is a large '65' (which then changes to '60') in the center, with up and down arrows for adjustment. The hands are seen tapping the screen, adjusting the 'Sleep Number' setting. The background is blurred white bedding, reinforcing the bedroom setting. The lighting is bright and even, illuminating the phone screen clearly. Text overlay at the bottom reads: "setting for the perfect firmness".
0:06bed adjustment
The camera captures a medium shot of the side profile of a bed. The main subject is a white and grey Sleep Number mattress, distinguished by its unique quilted pattern on the white top surface and a grey fabric on the sides. The mattress is shown in the process of adjusting, with the head section slowly rising upwards, showcasing the bed's 'zero gravity' capability. The bed frame is upholstered in a light beige fabric, with visible dark grey metal components of the adjustable base. In the background, two framed pieces of abstract art with light backgrounds and dark swirling lines hang on a light wall. The lighting is bright and natural, highlighting the textures of the mattress and bed frame. Text overlays appear: "and I adjust my bed to the zero gravity position." followed by "It promotes circulation and gives me more restful sleep." and a smaller disclaimer "Option available with select FlexFit™ base."
0:11full bedroom view
A wide, slightly elevated shot presents an elegantly styled bedroom. The centerpiece is a substantial four-poster bed with a light grey, possibly wooden, frame that extends upwards. The bed is meticulously made with white and light grey bedding, featuring multiple white decorative pillows and a long rectangular brown accent pillow. Two framed pieces of abstract art adorn the wall above the headboard, matching the style from the previous scene. To the right of the bed, a tall green plant in a white vase adds a touch of nature, beside a bedside lamp. A unique, drum-shaped chandelier with a grid pattern hangs from the ceiling. The room is brightly lit with natural-looking, soft lighting. The overall aesthetic is sophisticated, calming, and clean, with a neutral color palette. Text overlay at the bottom reads: "Go find the Sleep Number® smart bed for you in store or online."
