0:00geometric apple logo intro
The scene displays a stylized, multi-faceted Apple logo centered against a clean white background. The logo is composed of numerous vibrant, irregularly shaped polygons in shades of blue, green, red, yellow, and purple, creating a jewel-like, kaleidoscopic effect. Above and below the logo, soft, peach-toned, fleshy textures are visible, resembling smooth, rounded skin or anatomical curves. These textures partially frame the top and bottom edges of the white canvas, creating a subtle contrast with the sharp geometry of the logo. The lighting is even and bright, highlighting the logo's colors and the smooth, matte finish of the background, without casting significant shadows. The overall mood is modern and artistic.
0:00animated memoji with gift card and products
This scene features an animated, cartoon-like Memoji head with a light skin tone and voluminous, tightly curled, reddish-brown hair. The head is centrally placed against a soft gradient background that transitions from light blue at the top to white at the bottom. The character's facial expressions change dynamically, shifting from a curious upward gaze with a slight smile to a knowing wink. A disembodied hand, matching the character's skin tone, extends from the lower right of the head, holding a white Apple gift card. The gift card prominently displays the same multi-faceted, colorful Apple logo seen in the previous scene. Throughout the scene, various digital products and app icons, such as an Apple Watch with a blue band, a tablet displaying 'Elf' movie artwork, and the Canva app icon, float and orbit around the Memoji head. Text overlays appear sequentially: 'One card.', 'Everything they love.', and 'Right on time.' in a bold, black sans-serif font. The lighting is bright and even, giving the animation a cheerful and inviting atmosphere. The overall composition is dynamic, with elements rotating and appearing, emphasizing variety and ease.
0:04apple gift card end screen
The scene transitions to a plain white background. Centered on the screen is the text 'Apple Gift Card' in a bold, black sans-serif font. To the left of 'Gift Card', the classic solid black Apple logo is displayed. Below this main title, smaller grey text appears, providing legal disclaimers: 'Elf is available to buy or rent on the Apple TV app. © 2025 New Line Productions, Inc. All rights reserved. © 2025 Apple Inc. All rights reserved.' The lighting is uniform and bright, illuminating the clean white surface and making the black text sharp and legible. The overall aesthetic is minimalist and official, serving as a clear closing graphic for the advertisement.
