0:00founder intro classic bidet
The scene opens with a medium shot of a male founder, Justin Allen, sitting comfortably on a light brown leather couch. He is positioned slightly to the right of the frame, engaging directly with the viewer. Behind him is a stylish, light blue and grey abstract patterned wallpaper. To the far left, a black professional-grade microphone is visible on a stand, hinting at a podcast or interview setting. The lighting is soft and even, suggesting indoor ambient light with possibly a key light from the front, creating minimal shadows. The overall color palette is warm and inviting, dominated by the brown of the couch, the man's white t-shirt, and the muted tones of the wallpaper. Text overlays appear: 'Justin Allen Founder' with an arrow pointing to him, and conversational captions like 'And so if you want something that's little more affordable as your first bidet'. He gestures with his right hand, explaining a point, while holding a dark grey ceramic mug in his left hand, resting on his lap.
0:03tushy classic bidet demonstration
A close-up shot focuses on a white Kohler toilet with a Tushy Classic bidet attachment. The bidet, also white, is installed on the side of the toilet bowl. A light-skinned hand with neat, unpainted fingernails is visible, reaching forward to operate the bidet's control knob, which is a round, white dial. As the hand turns the knob, a stream of water can be seen spraying into the toilet bowl from the bidet nozzle, creating small ripples on the water's surface. The background is minimalist, showing a portion of a light blue tiled wall above the toilet tank. The lighting is bright and clean, highlighting the pristine white of the toilet and bidet, giving a sense of hygiene. The dominant colors are white and light blue, conveying a fresh and sterile bathroom environment. The text overlay reads 'Tushy Classic's great for you.'
0:04founder discusses tushy wave
The scene returns to the male founder, Justin Allen, presented in a medium shot, sitting on the brown leather couch. His position and attire are identical to the previous talking head shot. The grey and light blue abstract patterned wallpaper serves as the backdrop, with the black microphone visible on the left side of the frame. The lighting remains consistent, casting soft, even illumination with subtle highlights on his glasses. The color palette is warm, featuring earthy browns and muted blues. He continues to articulate his points with animated hand gestures. A prominent text overlay 'TUSHY Wave' appears in bright blue, indicating the topic of his current discussion.
0:05tushy wave bidet spraying
This is a close-up shot looking down into a pristine white toilet bowl, revealing a Tushy Wave bidet nozzle. The nozzle, a slender white extension, emerges discreetly from beneath the toilet rim and then retracts after spraying a powerful stream of clear water into the center of the bowl. The water creates a dynamic, swirling pattern as it interacts with the still water already in the bowl. The focus is entirely on the bidet's function and the water action. The background is simply the clean white ceramic of the toilet, emphasizing the product's integration. The lighting is bright and direct, making the water sparkling and highlighting the clean, modern aesthetic. The color palette is dominated by pure white and the transparent blue-white of the water, conveying cleanliness and efficiency. The text overlay reads 'so it's a really discrete look'.
0:07man demonstrates discrete bidet
The scene shows a medium wide shot of a modern bathroom. A young Asian man is squatting next to a white toilet with a Tushy Wave bidet seat installed. He is positioned on the right side of the toilet, facing the camera but looking at the toilet. Behind him, a glass-enclosed shower stall with a black frame and white subway tiles is visible, along with black shower fixtures. A bath mat and a roll of toilet paper are on the floor near the toilet. The lighting is bright and diffused, suggesting overhead bathroom lighting, creating soft shadows. The overall color palette is clean and neutral, with whites, greys, and blacks. The man gestures with both hands towards the toilet. Text overlay: 'The bidet's in the toilet seat.'
0:09founder discusses tushy aura
The scene returns to the male founder, Justin Allen, in a medium shot on the brown leather couch. His appearance and the background remain consistent with previous talking head segments: a light blue and grey abstract patterned wallpaper and a black microphone on the left. The lighting is soft and ambient. He holds the dark grey mug and engages with his audience through direct eye contact and subtle hand movements. The color palette is warm and inviting. A text overlay, 'TUSHY Aura', in a bold blue font, identifies the product being discussed.
0:10founder split screen tushy aura
This scene employs a split-screen format. The top half features the male founder, Justin Allen, in a medium shot, identical to previous talking head segments. He is on the brown leather couch against the patterned wallpaper, holding his grey mug, and making an expressive gesture with his right hand as he talks. The bottom half displays a clean, modern white toilet with a Tushy Aura bidet seat. The bidet lid automatically lifts itself upwards, showcasing its advanced feature. The background for the toilet is a plain, light grey studio setting, highlighting the product. The lighting on the founder is consistent, while the bidet is brightly lit to emphasize its design and functionality. The color scheme combines the founder's warm tones with the bidet's sleek white and grey. Text overlays: 'you know, our Tushy Aura like the lid lifts up when you walk up to it. It's just wild.'
0:13founder on wet wipes comments
The scene features a medium shot of the founder, Justin Allen, on the brown leather couch, against the familiar patterned wallpaper. He holds his grey mug and gestures with his hands as he speaks. Initially, the scene is in full color, maintaining the warm and inviting color palette. However, when he quotes, 'Oh, like, just use a wet wipe bro!', the scene abruptly shifts to black and white, adding a dramatic emphasis to the statement. This transition back to color occurs as he finishes the quote. The lighting remains consistent throughout. This visual change underscores the perceived absurdity of the comment he is relaying, creating a slight pause and shift in tone. The text overlay reflects his speech.
0:17founder discusses adult wipes
The scene continues with a medium shot of the founder, Justin Allen, on the brown leather couch. The background of light blue and grey patterned wallpaper and the black microphone remain consistent. He continues to discuss the topic, gesturing with his hands while holding the grey mug. The lighting is soft and even. The color palette maintains the warm, inviting tones of the living room setting. The text overlay states, 'Wet wipes for adults...', setting up the argument against their use. His facial expression is serious and informative, preparing to elaborate on the issues with wet wipes.
0:20wet wipes on toilet
A close-up shot shows a hand placing a package of 'Huggies Natural Care' wet wipes onto the top of a white toilet tank. The hand is light-skinned, with short, clean fingernails. The package itself is predominantly white and green, adorned with cute, stylized animal illustrations. The background is the simple, clean white ceramic of the toilet tank. The lighting is bright and even, casting minimal shadows and highlighting the product details. The color palette is clean, dominated by white with touches of green and other pastel colors from the wipe packaging. The text overlay 'all these like effects' foreshadows the negative consequences of wet wipe use.
0:21wet wipes flushing
This extreme close-up shot focuses directly into a white toilet bowl. The water inside is agitated and swirling, indicating a recent flush. Several pieces of what appear to be flushed wet wipes are visible, swirling haphazardly within the water. The material of the wipes appears thick and somewhat resistant to breaking down, confirming the point about plumbing issues. The background is entirely the clean white ceramic of the toilet bowl. The lighting is bright and highlights the movement of the water and the texture of the wipes. The color palette is primarily white and greyish-white water, emphasizing the lack of proper disintegration. Text overlay: 'on your home plumbing,'.
0:22founder on plumbing impact
The scene transitions back to the male founder, Justin Allen, in a medium shot, sitting on the brown leather couch. The familiar light blue and grey abstract patterned wallpaper and the black microphone are in the background. He continues to speak, his expression earnest and slightly concerned, emphasizing the negative impact of wet wipes. His right hand is raised in a gentle, explanatory gesture. The lighting is soft and consistent, maintaining a calm atmosphere. The color palette features the warm tones of the couch and the muted blues of the wallpaper. The text overlay reads 'on the city's plumbing.', completing the thought about plumbing issues.
0:24doctor smiling
This is a close-up shot of a middle-aged woman, presumably a doctor, looking directly at the camera with a warm, genuine smile. She wears a crisp white lab coat, indicative of her profession. Her red-framed glasses sit comfortably on her nose, complementing her short, styled reddish-brown hair. The background is intentionally blurred, featuring bright, diffused lighting that suggests a clean, clinical environment, possibly a doctor's office or hospital. The soft lighting creates a positive and trustworthy aura around her. The color palette is dominated by the white of her coat, the red of her glasses, and the warm tones of her hair and skin, conveying professionalism and approachability. Text overlay: 'And then what we hear from our doctor friends'.
0:26doctor speaking about overuse
The scene continues with a close-up of the same middle-aged woman, the doctor, from the previous shot. She is still wearing her white lab coat and red-framed glasses. Her expression has shifted from a smile to a more serious and concerned look as she speaks, emphasizing the issue of wet wipe overuse. She occasionally nods her head slightly for emphasis. The background remains blurred with bright, diffused light, maintaining the professional and clinical setting. The soft lighting ensures a clear view of her face and expressions. The color palette is consistent with the previous shot, featuring professional whites, warm skin tones, and the pop of red from her glasses. Text overlay: 'is that people are over-using them. So like, they think the itching is cause they're dirty.'.
0:31dried skin with ice
An extreme close-up shot focuses on a segment of human skin, likely an arm or leg, which appears reddish and dry, indicative of irritation. A small, clear ice cube is being gently rubbed across the surface of the skin, leaving a slight trail of moisture. The skin shows visible signs of dryness and perhaps some flakiness, highlighted by the close framing. The background is simply the blurred skin, ensuring all attention is on the texture and action. The lighting is bright and direct, accentuating the skin's condition and the ice's interaction. The color palette is dominated by reddish-pink skin tones and the cool, transparent blue of the ice, vividly illustrating the problem. Text overlay: 'their skin is dried out.'.
0:32founder on toilet paper cost
The scene returns to the male founder, Justin Allen, in a medium shot, seated on the brown leather couch. The familiar light blue and grey abstract patterned wallpaper and the black microphone are in the background. He continues to speak, making open-handed gestures to convey his point about the cost of toilet paper. He holds the dark grey mug in his left hand. The lighting is soft and consistent, maintaining an engaging yet casual atmosphere. The color palette features the warm browns of the couch and the muted blues of the wallpaper. The text overlay reads 'We're estimating like over 400 bucks a year on toilet paper.', highlighting a significant financial statistic.
0:35founder on wiping tax
The scene remains focused on the male founder, Justin Allen, in a medium shot on the brown leather couch. The patterned wallpaper and microphone are visible behind him. He continues to articulate his argument, using expressive hand gestures to underscore the idea of a 'wiping tax'. The grey mug is still in his left hand. The lighting is soft and consistent, creating a focused and slightly dramatic mood as he introduces this concept. The color palette is warm and inviting. The text overlay reads 'It's just insane that people don't realize they're paying this wiping tax'.
0:37pregnant woman surprised on toilet
A medium shot captures a pregnant woman, appearing to be in her third trimester, sitting on a toilet. Her dark pants are pulled down around her ankles, but her torso is covered by a long-sleeved, ribbed white top. She has blonde hair tied up in a bun and a visibly surprised expression, with her mouth slightly open and eyes wide, looking towards the right side of the frame. Behind her, a blue and white patterned shower curtain adds a decorative element to the bathroom setting. The lighting is bright and direct, highlighting her expression and the clean bathroom environment. The color palette is composed of whites, blues, and skin tones. The text overlay 'this wiping tax' reinforces the idea of an unexpected burden.
0:38bidet spraying water action
An extreme close-up shot focuses directly into a clean white toilet bowl. A bidet nozzle, a slender white arm, is actively spraying a strong stream of clear water into the bowl, creating splashes and ripples on the water's surface. The movement of the water is dynamic and visually clean. The background is entirely the smooth, white ceramic of the toilet, emphasizing the bidet's function. The lighting is bright and focused on the water stream, making it appear vibrant and effective. The color palette is limited to white and the transparent blue-white of the water. The text overlay 'when they could just be getting a bidet that' continues the narrative from the previous scene.
0:39pregnant woman reacts to bidet
The scene quickly returns to the pregnant woman from earlier, captured in a medium shot while sitting on the toilet. Her attire and the bathroom background with the blue and white patterned shower curtain are consistent. Her surprised expression, with wide eyes and an open mouth, is maintained, indicating her reaction to the bidet solution. The lighting is bright and even, highlighting her facial features. The color palette remains consistent with whites, blues, and skin tones. The text overlay 'getting a bidet that' continues to build anticipation for the bidet solution.
0:40founder on bidet affordability
The scene shifts back to the male founder, Justin Allen, in a medium shot on the brown leather couch. The light blue and grey patterned wallpaper and the black microphone remain in the background. He continues his discussion, gesturing with his right hand while holding the grey mug. His expression is now more informative and confident, focusing on the affordability of bidets. The lighting is soft and consistent. The color palette maintains the warm, inviting tones of the living room. Text overlay: 'are around 100 bucks and no matter what you're saving'.
0:43founder on savings and toilet paper reduction
The scene continues with the male founder, Justin Allen, in a medium shot on the brown leather couch, against the familiar patterned wallpaper. He is holding the grey mug and using expressive hand gestures to articulate his point about long-term savings and reduced toilet paper consumption. His expression is enthusiastic and convincing. The lighting remains soft and even, highlighting his animated gestures. The color palette is consistent with the previous talking head shots, featuring warm browns and muted blues. The text overlay reads 'in one year more than you would pay for that bidet, that's gonna cut down on your'.
0:47bidet demonstration toilet paper reduction
A close-up shot of a white Kohler toilet with a Tushy Classic bidet attachment. A light-skinned hand with neat fingernails is shown turning the white control knob on the bidet, activating a stream of water that sprays into the toilet bowl and creates small ripples. The bidet itself is white and seamlessly attached to the toilet. The background features a portion of a light blue tiled wall above the toilet tank. The lighting is bright and clean, emphasizing the pristine appearance of the bidet and toilet. The color palette is dominated by white and light blue, conveying hygiene. The text overlay reads 'toilet paper use by 80%' in a bold, blue font, directly linking the bidet's action to reduced waste.
0:50founder final call to action
The final talking head segment features the founder, Justin Allen, in a medium shot on the brown leather couch. The patterned wallpaper and black microphone are visible in the background. He delivers a concluding statement, emphasizing the benefits of a bidet, with an animated and slightly exasperated gesture of his right hand, eventually touching his chin in a thoughtful manner. He still holds the dark grey mug. The lighting is soft and consistent. The color palette remains warm and inviting. The text overlay reads 'and... Just get a bidet people like- just wash your butt properly.' This serves as a direct and humorous call to action.
0:54tushy product ad outro
The scene is a full-screen animated product advertisement for Tushy Bidet, set against a vibrant, light blue background with a subtle, stylized water ripple effect. Centered in the frame is a white square that showcases a Tushy bidet product. A light-skinned hand with blue painted nails is shown turning a round, light wooden knob on the bidet, which is positioned in a shallow pool of sparkling water, creating small reflections and splashes. Four dynamic white star-shaped sparkles are animated around the product image, drawing attention to it. Below the main product image, three circular icons with text overlays are neatly arranged: a toilet icon with 'FITS 95% OF TOILETS', a water drop icon with 'FRESH AS TAP WATER', and a wrench/timer icon with '8.5 MIN DIY EASY INSTALL'. The Tushy logo is prominently displayed at the top, along with the tagline 'See why over 2.5M people love their TUSHY Bidet'. Towards the end of the scene, the text 'SHOP NOW' fades in at the bottom. The overall lighting is bright and cheerful, creating a clean and appealing aesthetic. The dominant colors are various shades of blue and white, conveying freshness and modernity.
