0:00sale announcement Full-frame vertical video with a vibrant, sunny yellow background. At the very top, the Fossil brand logo is prominently displayed, enclosed within a black diamond outline with a thin black border. Below the logo, bold red text announces "THE SMARTWATCH SALE" spread across two lines; "THE" is smaller and positioned directly above the larger "SMARTWATCH SALE". Further down, in plain black text, it states "STARTS NOW!". A whimsical, hand-drawn-style red speech bubble or cloud shape, featuring a simple two-eyed smiley face, is perfectly centered below the main textual information. At the absolute bottom of the frame, curved black text reads "SWIPE UP TO SHOP!". The lighting is bright and evenly distributed across the entire graphic, contributing to a cheerful and energetic mood. The dominant color palette consists of bright yellow, vibrant red, and stark black, creating high contrast and visual appeal. This scene acts as a dynamic introductory announcement, utilizing clear, bold typography and a striking color scheme to immediately capture audience attention for the sale.
The scene maintains the exact vibrant yellow background from the previous segment. The Fossil brand logo, enclosed within its black diamond outline, remains static and prominently positioned at the top center of the frame. The previous text, "THE SMARTWATCH SALE STARTS NOW!", has animated out, and new bold red text has animated in to take its central position. This new text reads "$199*", indicating a specific price point. Below this large red number, smaller black text states "TOUCHSCREEN SMARTWATCHES". The distinctive whimsical, hand-drawn red smiley face graphic remains perfectly centered in the lower-middle section of the screen. Similarly, the "SWIPE UP TO SHOP!" call to action, rendered in curved black text, persists at the very bottom of the frame. The overall lighting is uniformly bright, contributing to the ad's clear and inviting presentation. The quick text transition creates a dynamic feeling despite the static background elements, drawing attention to the specific offer.
This final scene continues the consistent visual aesthetic with the bright yellow background and the Fossil logo in its established top-center position. The numerical price of "$199" and "TOUCHSCREEN SMARTWATCHES" from the previous scene has smoothly transitioned out, replaced by a new, equally bold and eye-catching offer. The new central text is large, bold red, proclaiming "25%* OFF", directly followed by "HYBRID SMARTWATCHES" in smaller black text below. The unique, hand-drawn red smiley face graphic maintains its exact position in the lower-middle of the screen, acting as a consistent visual anchor throughout the animation. The call to action, "SWIPE UP TO SHOP!", remains curved at the bottom of the frame. The lighting conditions are unchanged, providing a uniform and cheerful illumination across the entire graphic. This scene concludes the advertising sequence by highlighting a different, equally attractive discount on a specific product category, maintaining the energetic and direct tone of the ad.
