0:00generic protein powder intro A vertically framed shot features a generic black and red protein powder pouch standing upright on a pristine white, highly reflective surface. The pouch, centrally positioned, has 'PROTEIN POWDER FOR BIG GAINS' printed in white text. Below this, on a red band, '24g' and 'Natural and artificial ingredients' are visible. Above the pouch, black sans-serif text reads 'When fake falls flat'. The lighting is bright and even, casting soft, subtle reflections on the surface below the pouch. The background is a plain, clean white, creating a stark, high-key aesthetic.
0:01product reveal comparison The scene maintains a vertical frame with a clean white background and reflective white surface. On the right, the 'JUST INGREDIENTS CHOCOLATE PROTEIN POWDER' pouch stands prominently. To its left, a small, irregularly cut piece of brown cardboard, which initially stood upright, now topples over, revealing the phrase 'Real Stands STRONG' in black text. Another, identical cardboard piece, now completely flat, is partially visible from the previous scene, having displayed 'When fake falls flat'. At the top center, the 'JUST INGREDIENTS' logo, a black text in a square outline, appears with the tagline 'NOURISHING. REAL. NATURAL.' beneath it. The lighting is bright and evenly distributed, highlighting the product and props without harsh shadows.
0:03chocolate powder closeup A close-up, slightly elevated shot captures a beautifully textured mound of light brown powder, resembling cocoa or chocolate protein powder, resting on a stark white, reflective surface. Around the main pile, fine particles and small, irregular crumbs of the powder are scattered, suggesting freshness and naturalness. Above the powder, centered in the frame, black sans-serif text reads 'The realest Protein Powder you'll ever try.'. The word 'realest' is subtly highlighted with a transparent brown rectangular background. The scene is brightly lit from above, emphasizing the powder's color and granular detail, and creating gentle, soft shadows.
0:05chocolate falling The scene is a close-up, dynamically capturing numerous dark brown chocolate chunks falling and bouncing onto a pristine, reflective white surface. The chocolate pieces vary in size and shape, with some appearing as irregular shards and others as more defined broken squares. Several pieces are blurred due to motion, indicating rapid movement. The text 'Real Chocolate' in black, sans-serif font is centrally displayed against the clean white background. Bright, focused lighting enhances the texture and deep color of the chocolate, and its sharp reflections on the surface below.
0:06vanilla pods falling A close-up shot focuses on several dark brown vanilla pods falling onto and scattering across a gleaming, reflective white surface. The pods are long, slender, and slightly curved, with a textured, wrinkled appearance. Some are in mid-air with motion blur, while others have just landed. The phrase 'Real Vanilla' is displayed in a black, sans-serif font in the center of the frame. The background is a stark, clean white, providing maximum contrast. The lighting is soft and bright, emphasizing the natural color and shape of the vanilla pods and their reflections.
0:07strawberries falling This close-up shot captures vibrant red strawberries with fresh green caps falling and bouncing onto a pristine, reflective white surface. Several berries are suspended in mid-air with slight motion blur, while others have settled, creating tiny splashes or disturbances on the glossy surface. The text 'Real Strawberries' in black, sans-serif font is centrally positioned. The background remains a simple, bright white, ensuring the focus is entirely on the colorful fruit. The lighting is bright and even, enhancing the natural hues and textures of the strawberries and their reflections.
0:08final product shot with ingredients A wide shot frames the 'JUST INGREDIENTS CHOCOLATE PROTEIN POWDER' pouch, centrally placed and standing upright on a highly reflective white surface. To its immediate left, a large, segmented block of dark chocolate and several broken chocolate pieces are artfully arranged, visually connecting to the product's flavor. At the top of the frame, the 'JUST INGREDIENTS' logo in black, within a rectangular outline, is displayed, with the powerful tagline 'EVERY INGREDIENT MATTERS' beneath it. The background is a clean white, subtly textured by soft, out-of-focus vertical light streaks, suggesting light filtering through blinds. The overall lighting is bright, soft, and uniform, creating a premium and professional aesthetic.
