0:00espresso flavor split screen This scene features a vertical split-screen composition. The top half is a close-up on the lower face of a woman, showing her mouth and chin. She has warm-toned skin and a subtle, soft smile. Her lips are tinted with a warm mocha-brown color, and she is in the process of applying a white, cylindrical lip balm tube to her lower lip. Her teeth are not visible. The bottom half of the screen displays a rich, dark brown, viscous substance, likely coffee or chocolate paste, with smooth, undulating textures, resembling espresso foam or melted chocolate being gently swirled. Dominant colors are warm browns, soft peach tones, and white. The lighting is soft and even, highlighting the textures and skin. Two white text overlays are present: 'Glossier. balm dotcom' centered on a black bar, and 'Espresso: Roasted coffee with a mocha tint' centered on a white bar below it. The camera is static.
0:03birthday flavor split screen This scene also uses a vertical split-screen. The top half shows a close-up of a woman's lower face, focusing on her mouth. Her lips are a soft, light pink, and she is applying a white lip balm tube to them. She opens her mouth slightly, revealing her bottom teeth, and then smiles faintly, showing both upper and lower teeth, suggesting a positive experience. The bottom half initially shows a creamy, pale yellow substance, resembling buttercream frosting, adorned with colorful sprinkles (red, blue, yellow). This is followed by an extreme close-up of the lip balm tube's applicator as a thick, pale yellow, slightly shimmery balm is squeezed out. The overall color palette includes light pinks, yellows, and white, with vibrant sprinkles. Lighting remains bright and even. Text overlays are 'Glossier. balm dotcom' and 'Birthday: Rich buttercream with subtle sparkly shimmer'. The camera is static.
0:07mango flavor split screen This vertical split-screen scene begins with a close-up of a woman's lower face in the top half, as she applies a white lip balm tube to her natural, light peach-tinted lips. Her mouth is slightly open, and her expression is neutral. The bottom half transitions from a vibrant, thick, orange-peach substance being slowly stirred with a silver spoon, resembling mango puree, to an extreme close-up of the lip balm tube squeezing out a matching orange-hued, glossy balm. This then shifts to a product shot featuring a yellow Glossier Balm Dotcom tube lying horizontally on two rectangular yellow mango popsicles. The dominant colors are various shades of orange, peach, and yellow, along with white. The lighting is bright and clean. Text overlays display 'Glossier. balm dotcom' and 'Mango: Tropical mango with a peach tint'. The camera is static.
0:13strawberry flavor split screen This scene, utilizing a vertical split-screen, features a close-up of a woman's lower face in the top section. Her lips are tinted a natural, bright red/pink, and she applies a white lip balm tube to them. She smiles broadly, revealing her white teeth, and then laughs softly, indicating delight. The bottom section progresses from a rich, vibrant red, jam-like substance (strawberry puree or jam) being stirred with a silver spoon, to an extreme close-up of the lip balm tube extruding a thick, bright red, glossy balm. The final shot in this segment displays a pink Glossier Balm Dotcom tube positioned among fresh, whole, ripe strawberries. The dominant color palette is vivid reds, pinks, and white. Lighting is bright and even. Text overlays include 'Glossier. balm dotcom' and 'Strawberry: Strawberries and cream with a jammy tint'. The camera is static.
0:17end card call to action The final scene is an end card on a clean, stark white background. Centered on the screen is the brand name 'Glossier. balm dotcom' in black cursive text. Below this text, a subtle gray rectangular button with rounded corners reads 'Shop now' in a clean, sans-serif font. A white mouse cursor icon with a black outline moves from the left, hovers over the 'Shop now' button, and performs a click animation. The overall aesthetic is minimalist and modern, with a dominant white color palette accented by black and gray. The lighting is even and bright. The camera is static.
