0:00intro product claim A male presenter with dark, curly hair and a full beard, wearing a casual black hoodie, looks directly at the camera. He has a small, bright green, round object clenched between his teeth, drawing immediate attention. The background is a modern kitchen featuring light wooden cabinets and stainless steel appliances, suggesting a home setting. The lighting is bright and even, likely from overhead kitchen lights or natural daylight. Two distinct white text overlays appear sequentially on the screen, first 'This is the #1' followed by 'looksmaxxing beard kit'. His hands are clasped loosely in front of his chest. His facial expression is neutral to slightly serious, conveying a sense of authority or conviction regarding the product. The camera maintains a steady, eye-level perspective.
0:04how to three steps This segment consists of a series of quick cuts demonstrating initial product use and setting the stage for instruction. It begins with a close-up on the presenter's lower right face, showing him diligently using a black derma roller across his mustache and cheek area. This is immediately followed by another close-up, where he uses a light-colored wooden beard brush on his right cheek beard, meticulously grooming it. The background in these quick shots is blurred. The scene then transitions to the presenter in a brightly lit bathroom, holding an orange smartphone. He raises a finger to his lips in a 'shush' gesture, then points to his beard, indicating a three-step process. He is wearing a black long-sleeved shirt. The bathroom features a light-colored wall, minimalist abstract art prints, and a small green plant. A white text overlay reads: 'How to looksmaxx your beard in 3 steps'. The overall lighting is bright and clean, consistent with a modern bathroom.
0:08beard oil application This scene initiates with an overhead shot of a neatly organized cardboard 'BEARD CLUB' kit box, revealing several black and yellow branded products nestled inside. A masculine hand reaches into the box, carefully retrieving a small, amber glass bottle labeled 'BEARD CLUB BEARD GROWTH OIL'. A white text overlay 'First you need a beard oil' appears. The focus then shifts to a close-up of the bottle firmly held in the hand, showcasing its black label with a distinctive yellow 'B BEARD CLUB' logo. Another text overlay states: 'that has these key ingredients'. Next, the presenter's hands are shown as he precisely dispenses drops of the oil from the bottle into his cupped left palm. Sequential text overlays highlight the key ingredients: 'almond oil', 'rice oil', and 'Ricinus Communis oil'. He then vigorously rubs his hands together to warm and distribute the oil, accompanied by the repeated text 'Ricinus Communis oil'. The final action in this sequence shows him applying the oil to his beard with both hands, gently massaging it into the skin and hair on his cheeks and chin. His eyes are either closed or looking down, indicating concentration. A final text overlay clarifies: 'which is specifically formulated for beard growth'. The background is a soft, blurred kitchen setting.
0:13derma roller application This scene dynamically showcases the use of a derma roller. It begins with an extreme close-up shot, highlighting a black derma roller as it glides with precision over a dense, dark beard, emphasizing the intricate texture of the facial hair and skin. A white text overlay 'Then you use a derma roller' appears. This shot is intercut with a medium shot of the male presenter, now wearing stylish black-rimmed glasses, intently using the derma roller on his right cheek. His expression is one of focused determination. The environment behind him is a brightly lit gym or fitness facility, characterized by industrial architectural elements like exposed ductwork and visible gym equipment, suggesting an active lifestyle. Another text overlay states: 'to help stimulate the follicles'. The sequence repeats, showing another extreme close-up of the derma roller in action, followed by the presenter again, ensuring the viewer understands the technique and setting.
0:17beard vitamins showcase This scene highlights the beard growth vitamins. It starts with a male hand reaching into the 'BEARD CLUB' kit box to pick up a black bottle prominently labeled 'BEARD CLUB BEARD GROWTH VITAMINS'. A text overlay 'And make sure you take vitamins like these' is displayed. This is followed by a close-up shot of the bottle as it is held up, allowing for a clear view of its black label with the distinctive yellow 'B' logo and product information. A text overlay appears: 'that have the exact minerals and nutrients'. The action then shifts to the hand tipping the bottle over a clean white surface, from which several small, elongated, beige capsules spill out and scatter. The capsules briefly bounce, indicating their solid form. Another text overlay reads: 'your beard needs to grow'. The scene concludes with a close-up of the scattered beige capsules resting on the pristine white surface, reinforcing their presence. The final text overlay states: 'and stay healthy and strong'. The background throughout is minimalist and clean, ensuring the focus remains on the product.
0:23full kit overview An overhead wide shot presents the complete 'BEARD CLUB' kit, meticulously arranged within its open cardboard box. The box rests on a black gym bench, identifiable by the 'MAJOR FITNESS' logo. A male hand enters the frame, pointing to the contents, then specifically picks up a black jar labeled 'BEARD GROWTH BALM' from the box, showcasing it briefly before carefully placing it back. The camera is positioned directly above, offering a comprehensive view of all the products inside the kit. The lighting is bright and natural, indicating either an outdoor setting or a very well-lit indoor gym environment, adding a sense of professionalism and aspirational lifestyle. A white text overlay, 'Honestly, the best thing is to just get this beard growth kit from Beard Club because it literally', begins to explain the kit's value.
0:26final product highlight and brush The male presenter, now wearing black-rimmed glasses, returns to the frame in a medium shot, holding up a small amber spray bottle, labeled 'BEARD CLUB DERMA ROLLER CLEANSING SPRAY', with both hands. He presents it directly to the camera, speaking with a confident and persuasive expression. The background is the same familiar modern kitchen from the initial scenes. A white text overlay extends from the previous scene: 'has everything you need and it's way less expensive than finding it all yourself'. After briefly showcasing the spray, he lowers it and smoothly transitions to using a light-colored wooden beard brush on his beard, maintaining eye contact with the camera. His actions are fluid and natural, reinforcing the ease of use and completeness of the kit.
0:30call to action split screen This scene employs a split-screen composition to deliver a final call to action. The top half presents an overhead shot of the complete 'BEARD CLUB' kit in its cardboard box, similar to the earlier overview, showcasing all the products. A prominent black rectangle with white text, 'CLICK TO SEE OFFER', is strategically placed at the top of this frame. The bottom half features a medium shot of the male presenter, positioned on the left side of his frame, looking directly at the camera and speaking persuasively. He has a full beard and is wearing a black shirt. His right hand gestures and points upwards towards the kit displayed in the top frame, visually directing the viewer's attention. The background behind him is a blurred kitchen setting. The camera executes a slow, subtle zoom out, enhancing the overall presentation while maintaining the split-screen effect. A text overlay emphasizes: 'Click here now because you could get this whole kit at a discount if you hurry.'
