0:00unboxing package
The scene opens with a close-up, high-angle shot of a hand unsealing a light blue product package. The package features text in white, including 'THIS Product is for iPad & Apple Pencil', and a small circular graphic with colorful bubbles. The hand, with light skin tone, uses a white plastic tool to cut along the edge of the package, revealing a red strip beneath. The background is softly blurred, but hints at a dark, textured surface. The lighting is bright and even, creating minimal shadows. A white text overlay at the top of the frame reads: 'Should have done this sooner...'. The overall color palette is dominated by the light blue of the package, white text, and the skin tone of the hand.
0:01peeling screen protector base
An overhead, medium shot shows two hands working on a dark gray iPad, which rests on a dark gray felt mat. The hands are peeling off a large, clear protective film from a white frame that is presumably part of a screen protector installation kit. The film covers the iPad's screen, revealing a QR code and some instructional text on a white paper beneath. The background shows hints of a wooden desk and a white keyboard in the top left corner, with a black keyboard on the top right. The lighting is bright and overhead, casting soft shadows. The white text overlay 'Should have done this sooner...' remains at the top. The color palette includes dark gray, white, and the natural skin tones of the hands.
0:03ipad screen qr code
This overhead, medium shot focuses on the iPad screen which is now displaying an interactive guide. A large QR code labeled 'Scan with your iPad' is prominent, along with text instructions like 'Scan the code to start the interactive installation guide. Step-by-step. Zero guesswork.'. Below the QR code, there's a URL 'paperlike.com/on'. The hand on the right taps the screen, interacting with the digital guide. The iPad is placed on a dark gray felt mat, with glimpses of a white keyboard to the upper left and a black keyboard to the upper right. The lighting is bright and even. The 'Should have done this sooner...' text overlay persists. The color palette is dominated by the bright white of the iPad screen, dark text, and the gray mat.
0:04ipad screen ready to install
The overhead, medium shot shows the iPad screen, which has transitioned to a new interface. The main text reads 'Ready to install PaperLike?' with a prominent 'Start' button. A colorful, abstract graphic resembling splashes of paint is visible on the bottom right of the screen. The hand is still visible briefly at the top right before moving out of frame. The iPad remains on the dark gray felt mat, with the wooden desk and keyboard elements in the background. The lighting is consistent and bright. The 'Should have done this sooner...' text overlay is still present. The color scheme is predominantly white, gray, and the vibrant colors of the on-screen graphic.
0:05cleaning ipad screen
This overhead, medium shot displays a black iPad lying flat on a dark gray felt mat. A hand, entering from the top right, uses a small white cleaning cloth to wipe down the iPad's screen in circular motions, ensuring it's free of dust or smudges. The cloth is small and square. In the top left of the frame, a white keyboard is visible, while a black keyboard is to the top right, both resting on a wooden desk surface. Bright, overhead lighting highlights the cleaning process. The 'Should have done this sooner...' text overlay remains. The dominant colors are black (iPad), dark gray (mat), white (cloth/keyboard), and the natural skin tone.
0:06positioning screen protector frame
An overhead, medium shot shows a hand carefully positioning the white frame of the screen protector installation kit onto the black iPad. The frame has small, arrow-like indicators and the 'Butterfly' logo at the bottom. The iPad is on a dark gray felt mat. The background includes parts of a wooden desk and keyboard elements. The lighting is bright and even. The 'Should have done this sooner...' text overlay is still displayed. The color palette emphasizes the black iPad, white frame, and dark gray mat.
0:07peeling first layer ipad video
The overhead, medium shot shows a hand carefully peeling off the top protective layer from the screen protector, which is now affixed to the iPad within its white frame. Simultaneously, the iPad screen displays an instructional video, showing a man demonstrating the same peeling action. The video is bright and clear on the iPad. The setup is on a dark gray felt mat with keyboard elements and wooden desk visible in the background. The lighting is bright. The 'Should have done this sooner...' text overlay is still on screen. The scene blends the real-world action with the digital guide, using whites, grays, and the colors from the video.
0:08removing air bubbles close up
A dynamic close-up shot focuses on the screen protector as a hand uses a small, purple-colored squeegee tool to smooth out air bubbles. The tool is being pushed across the surface of the screen protector, actively flattening it onto the iPad. The background is blurred, making the action on the screen protector the main focus. The lighting is bright, highlighting the texture of the protector and the moving air bubbles. There are glimpses of the iPad screen's reflection and some of the felt mat. The camera dynamically follows the squeegee's movement. The 'Should have done this sooner...' text overlay is present.
0:10squeegeeing bubbles on ipad video
This close-up shot shows a hand using a small, white plastic squeegee tool to push out air bubbles from under the screen protector. The tool is pushed horizontally across the screen, from left to right, demonstrating the removal of bubbles. The iPad's screen, visible underneath the protector, shows a blurred image of an instructional video, indicating the installation process is still ongoing. The background is the dark gray felt mat. The lighting is bright and direct. The camera follows the squeegee's movement, emphasizing the action. The 'Should have done this sooner...' text overlay remains.
0:11applying screen protector overhead
An overhead, medium shot captures both hands working to complete the screen protector installation. One hand uses a purple squeegee tool to smooth the protector, while the other hand steadily holds the iPad in place. The iPad screen still shows the instructional video. The white frame of the installation kit is prominent around the iPad. The setup is on a dark gray felt mat, with a light blue product box partially visible in the upper left background, and a white keyboard in the far upper left. Bright, even lighting illuminates the scene. The 'Should have done this sooner...' text overlay is still displayed. The color palette includes dark gray, white, purple, and light blue.
0:14dynamic bubble removal close up
This dynamic close-up shot focuses on the process of smoothing out the screen protector. A hand pushes a purple squeegee tool across the surface, and air bubbles visibly move and disappear as the tool passes over them. The reflection of some small white lights or elements is visible on the surface of the screen, creating a subtle bokeh effect. The background is heavily blurred, making the squeegee action the central element. The lighting is bright, highlighting the details of the process. The camera follows the motion of the squeegee, creating a sense of action. The 'Should have done this sooner...' text overlay is present.
0:15peeling final layer close up
A close-up shot shows a hand carefully peeling off the final protective layer (labeled '3R') from the screen protector that is now fully applied to the iPad. The small white tab '3R' is visible as the hand gently lifts and pulls the film. The underlying iPad screen is still somewhat blurred, but shows hints of the instructional video. The dark gray felt mat is visible in the background. The lighting is bright and focused. The camera remains static, emphasizing the precise peeling motion. The 'Should have done this sooner...' text overlay is visible.
0:17removing frame and final peel
An overhead, medium shot shows the completion of the screen protector installation. One hand carefully removes the white installation frame from around the iPad, while the other hand smoothly pulls off the final protective layer from the screen protector. The iPad screen shows a colorful, abstract video with dynamic motion, suggesting the successful application. The setup is on a dark gray felt mat, with a white keyboard and black keyboard on the wooden desk in the background. The lighting is bright and even. The 'Should have done this sooner...' text overlay is still present. The colors include black, white, dark gray, and the vibrant hues from the iPad screen.
0:18holding ipad with protector
A medium shot shows two hands holding the now fully protected iPad. The iPad's screen is black, reflecting some ambient light, and the screen protector is visibly applied, giving it a matte finish. The hands gently hold the sides of the iPad, showcasing the product. In the background, slightly blurred, the light blue product box is visible on the dark gray felt mat, along with hints of the wooden desk and a white object (possibly a mouse). The lighting is soft and natural. The overall mood is one of completion and satisfaction. The 'Should have done this sooner...' text overlay is absent from this point forward. The color palette is dominated by dark grays, black, and natural skin tones.
0:20stylus ready to write
A close-up shot focuses on a hand holding a light blue stylus, poised over the iPad screen. The stylus has a white tip and a soft, light blue grip around its barrel. The iPad screen is illuminated, showing a light gray interface with some subtle text at the top that hints at a calendar or note-taking application. The background is a very bright, diffused white, suggesting a well-lit environment. The lighting is soft and even, emphasizing the details of the stylus and the hand. The shot prepares the viewer for the writing action. The color palette is predominantly light blue, white, and light gray.
0:22writing on ipad with stylus
This close-up shot directly frames the iPad screen, where a hand is writing with a light blue stylus. The screen displays a note-taking application with a date 'Thursday, September 18, 2025' and a section 'TOP PRIORITIES'. The hand writes 'Run errands' in neat, handwritten script. The lines on the digital paper are visible. The background is out of focus, showing dark gray and subtle hints of a brighter area, possibly a desk or window. The lighting is bright and clear, making the writing easily legible. The colors are white, light blue (stylus), gray (text), and light skin tone.
0:23wider shot writing on ipad
A wider, medium shot captures a hand writing on the iPad with a different stylus, this one a light brown color. The iPad is lying flat on a dark gray felt mat. The scene gives a broader view of the workspace, with a bright white desk surface and a window creating soft, diffused background light. A green plant in an orange pot is subtly visible in the far background, blurred. The lighting is bright and natural, creating a clean aesthetic. The camera angle is slightly elevated, looking down at the iPad. The colors are predominantly white, dark gray, and light brown (stylus), with a pop of green and orange from the plant.
0:25close up writing prep launch
This close-up shot focuses intently on the iPad screen as a hand writes. The screen displays a ruled notepad interface. The words 'Write new script' are already visible, and the hand uses a light blue stylus to write 'Prep launch' below them. There are small circular icons and checkmarks drawn beside other listed tasks. A faint yellow line is drawn under 'Write new script'. The background is out of focus, suggesting ambient light. The lighting is very bright and clear, ensuring excellent visibility of the writing. The color palette includes white (screen), black (text), light blue (stylus), and subtle hints of yellow and red from the markings.
0:29side view writing on ipad
A side-angle, medium shot showcases a hand writing on the iPad with a light blue stylus. The iPad is resting on a dark gray felt mat. In the background, a blurred orange plant pot and a bright window are visible, indicating an indoor setting with natural light. The camera captures the writing motion from a dynamic perspective, emphasizing the interaction between the stylus and the screen. The lighting is bright, creating a clean and productive atmosphere. The color palette is dominated by dark gray, white (iPad screen), light blue (stylus), and the earthy tones of the plant pot.
0:31stylus selecting color
This close-up shot focuses on the iPad screen, where a hand with a light blue stylus is interacting with a color picker interface. A large, vibrant color wheel with a full spectrum of hues is displayed on the screen. The stylus tip is accurately positioned within the color wheel, selecting a dark blue shade. The background of the iPad screen shows a partially obscured abstract illustration with yellow, black, and blue tones. The lighting is bright and crisp, highlighting the colors on the screen and the precision of the stylus. The colors are vivid and diverse, centered around the colorful wheel.
0:33extreme close up stylus tip
An extreme close-up shot focuses directly on the white tip of the light blue stylus as it makes contact with the glossy surface of the iPad screen. The stylus has a soft blue grip around its base. The screen reflects a blurred, colorful image, likely from the previous scene's color picker or drawing. The fingers of the hand holding the stylus are visible, just out of sharp focus, above the stylus. The lighting is bright and highlights the texture of the stylus tip and the reflective quality of the screen. The color palette includes light blue, white, and the blurred reflections of various colors.
0:34drawing red heart with stylus
A close-up shot of the iPad screen as a hand uses a light blue stylus to draw a red heart. The stylus first outlines the heart in a solid red line, then fills it in with a textured, crayon-like pink color. The screen has a light gray background, mimicking paper. The stylus, with its white tip and light blue grip, moves smoothly and precisely. The background is clean and out of focus, ensuring the focus remains on the drawing action. The lighting is bright and clear. The color palette consists of light gray, bright red, soft pink, and light blue.