0:00woman petting dog eating The scene opens with a medium close-up shot focused on a golden retriever dog actively eating from a dark blue spiral-patterned bowl, positioned on a light-colored kitchen countertop. A woman's right arm and hand are visible in the upper right quadrant of the frame, gently petting the dog's head. The dog's fur is a rich golden-red, and its tongue is visible as it licks the food. To the left, a large, rectangular, red-orange product box with the 'WHOLEMADE' logo is partially visible, indicating a dog food product. The background reveals a modern kitchen with light cream upper cabinets, dark teal lower cabinets, and a black and white patterned tile backsplash. Subtle under-cabinet lighting illuminates the countertop, and a warm, inviting glow emanates from what appears to be a small candle or decorative light on the counter. The overall lighting is soft and domestic. A white text overlay at the top of the frame reads '#1 Thing I Tell New Dog Parents'. The camera is static, capturing this tender moment.
0:02woman talking head A medium close-up shot of a young woman speaking directly to the camera. She has long, straight blonde hair styled with a center part, clear blue eyes, and a bright, engaging smile. She is wearing a dark teal or navy blue top. Her facial expression is enthusiastic and friendly, conveying a sense of trustworthiness and confidence. The background is a slightly blurred continuation of the modern kitchen from the previous scene, featuring the light cream and dark teal cabinets, and the patterned tile backsplash. The red-orange product box is still partially visible over her left shoulder, establishing a continuous product presence. The lighting is soft and even, highlighting her features. A white text overlay in the center of the screen reads 'I just wanted something Healthy, Trustworthy and Easy'. The camera remains static.
0:04product box wide shot A medium shot focuses on a large, red-orange product box for 'the honest kitchen WHOLEMADE' dog food, prominently displayed on a light-colored surface, likely a kitchen counter or table. The box has a 'New Look SAME GREAT TASTE' label and features a clear window at the top, revealing the food inside. The main branding, 'the honest kitchen' logo with a cat and dog silhouette, is visible on the front and top. The background is blurred, showing a warm, inviting living space with furniture, lamps, and a fireplace, suggesting a home environment. The lighting is natural and bright, illuminating the product clearly. A white text overlay at the top says 'That is why I started using', followed by a pink rectangular graphic with two star emojis and the text 'Wholemade Dehydrated'. The camera slowly pushes in towards the box.
0:06brand logo close up A close-up shot of the 'the honest kitchen' logo on the product box. The logo features a white silhouette of a cat and a dog standing side-by-side, positioned above the words 'the honest kitchen' in a clean, sans-serif white font, all set against a vibrant red rectangular background. The edges of the logo are slightly rounded. The background is a blurred view of the red-orange product box and the domestic setting beyond. The lighting is consistent with the previous scene, providing a clear and focused view of the brand. There is no camera movement.
0:07ingredients highlighted A medium close-up shot on the front of 'the honest kitchen WHOLEMADE' product box. The box displays a large image of fresh ingredients: a substantial cut of beef, potatoes, sweet potatoes, and cranberries. Several red arrow graphics are animated to point directly at these ingredients, emphasizing the natural components of the food. The 'the honest kitchen' logo is visible at the top right of the box, and a 'QUALITY & SAFETY' badge is also highlighted. The background shows the blurred kitchen counter. The lighting is bright and clear. The camera is static, allowing the viewer to absorb the visual information and highlighted ingredients.
0:08ingredients list focus A medium close-up shot focuses on the detailed ingredients list and nutritional information panel on the side of 'the honest kitchen WHOLEMADE' product box. The text 'EVERY INGREDIENT COUNTS' is prominent. As the camera holds, animated text overlays appear, pointing to specific ingredients on the list, such as 'Beef', 'Sweet Potatoes', 'Potatoes', 'Parsley', 'Pumpkin', and 'Honey', with each ingredient displayed in a white rectangular bubble. A finger from a light-skinned hand briefly points to the ingredients list. The background is a light countertop with a glimpse of the kitchen environment. The lighting is even and bright. A white text overlay at the bottom reads 'With simple ingredients you recognize'. The camera is static, allowing for clear readability of the emphasized information.
An overhead shot shows a woman's hands scooping the dehydrated dog food from the red-orange 'WHOLEMADE' box into a dark blue spiral-patterned dog bowl, similar to the one seen in the first scene. A silver measuring scoop is used to transfer the dry, granular food. The countertop surface is light-colored and clean. The product box is positioned to the left, slightly out of focus, while the action of scooping is central. The lighting is bright and overhead, casting minimal shadows and providing a clear view of the process. A pink rectangular graphic with a spoon icon and the word 'Scoop' is overlaid at the top left. The camera is static.
A medium overhead shot of a dark blue spiral-patterned dog bowl on a light countertop. The contents of the bowl are now a wet, brownish mixture, indicating that water has been added to the dehydrated food. A light-skinned hand, holding a spoon, is actively mixing the food in the bowl. The red-orange 'WHOLEMADE' product box is still visible in the background, slightly out of focus, reinforcing the product context. The lighting is bright and even, typical of a kitchen setting. A pink rectangular graphic with a water droplet icon and the word 'Mix' is overlaid, along with 'Add warm water' below it, guiding the viewer through the steps. The camera is static.
0:12dog waiting for food A medium shot of a golden retriever dog sitting patiently on a light brown wooden floor, looking directly at the camera with an excited and expectant expression, mouth slightly open revealing its teeth. The dog is wearing a dark collar with what appears to be a name tag. The background consists of a plain light blue wall and a white baseboard, suggesting a clean and simple indoor environment. The lighting is soft and natural, illuminating the dog's fur and expressive face. A pink rectangular graphic with the text 'Wait 3 minutes' is overlaid at the top center. Below the dog, a white speech bubble with a 'WAITING!' graphic is animated, humorously depicting the dog's anticipation. The camera is static, capturing the dog's adorable patience.