0:00customer employee interaction
The scene opens with a partial blue overlay, revealing a vibrant medium shot of a male customer and a female Lowe's employee. They are standing across from each other in what appears to be a checkout or service desk area of a Lowe's store. The background features various blue and yellow signs, including 'CALL/TEXT' and 'EMAIL' information, as well as bulletin board displays with employee photos under a 'PRO TEAM' banner. Bright, even overhead lighting illuminates the area. The overall color palette is a mix of the store's blues and yellows, complemented by the warm tones of the customer's plaid shirt and the employee's red vest. The camera initially slowly zooms out and slightly adjusts, revealing more of the environment, then remains static, capturing the friendly exchange. The woman laughs and gestures with her right hand.
0:01employee pushing cart blur transition
A rapid, blurry transition shot from an over-the-shoulder perspective, briefly focusing on the profile of an individual before quickly shifting focus to a male employee in the mid-ground. The background is an indistinct blur of a Lowe's store aisle, featuring shelves with various products. The lighting is bright and industrial, typical of a warehouse-style retail environment. The employee is seen pushing a blue cart, with a long, bright green level prominently placed on top of stacked materials on the cart. This shot acts as a quick visual bridge, implying movement and activity within the store. The camera quickly racks focus from foreground to mid-ground.
0:02employee with materials
A well-lit medium shot of a male Lowe's employee standing behind a blue cart laden with large sheets of what appear to be plywood or drywall. The background features tall, metal shelving units stocked with construction materials, including rolled black items with white text and a box labeled 'RAM BOARD'. The lighting is bright and even, casting minimal shadows and highlighting the textures of the materials. The color palette is dominated by the industrial blues and grays of the shelving, the natural wood tones of the materials, and the employee's red vest. The employee is smiling directly at the camera, conveying helpfulness. The camera remains static, capturing the scene clearly and steadily.
0:04drywall screws close up
A tight close-up shot focuses on a clear plastic container of 'DRYWALL SCREWS 6X1-1/4', with a detailed label featuring product information, a graphic of a screw, and '5,952 ct. 25 lb' text. A human hand reaches into the top left of the frame, suggesting the action of selecting or examining the product. The background is shallowly focused and indistinct, showing a beige surface and hinting at more construction materials. The lighting is bright and direct, highlighting the product details and the texture of the screws. A white text overlay 'Dedicated Pro Checkout' appears at the bottom center of the screen. The color palette is dominated by the orange and black of the label, the metallic gray of the screws, and the skin tones of the hand. The camera is static, providing a clear, detailed view of the product.
0:05customer at checkout with materials
A medium-wide shot of the male customer, previously seen, standing with a large blue cart loaded with flat construction materials, possibly plywood or drywall. He is positioned near what appears to be a dedicated checkout or service counter within the Lowe's store. In the background, there's an exit door with a 'PRO' sign above it and shelves stocked with various products. The lighting is bright and functional, creating a clear and accessible atmosphere. The 'Dedicated Pro Checkout' text overlay is prominently displayed at the bottom center of the screen. The customer is smiling warmly at the camera, indicating satisfaction or ease of service. The camera is static, maintaining a steady view of the customer and his purchase.
0:06pro loader gesturing outdoors
A medium-wide outdoor shot shows a young male employee in a high-visibility vest standing in front of a loading bay or exterior entrance of a Lowe's store. He is gesturing with both hands towards the right, as if directing attention to materials or a loading process. In the background, there are stacks of red and yellow bagged materials and other construction supplies, bathed in bright, natural sunlight that creates clear shadows. The environment suggests an active outdoor loading zone. The text 'Dedicated Pro Loaders' is displayed at the bottom center of the screen. The color palette is dominated by the bright yellow-green of the vest, the neutral tones of the building, and the clear blue sky, with pops of red and yellow from the bagged materials. The camera is static, providing a stable view of the employee's actions.
0:07pro loader loading materials
A medium shot focuses closely on the upper torso and arms of a male Lowe's employee wearing a high-visibility vest, as he actively loads long, thin pieces of wood or similar building materials onto the bed of a white pickup truck. The employee's gloved hands are clearly visible, demonstrating the careful handling of the materials. The background is slightly blurred but shows the side of the truck and hints at an outdoor loading area. Bright, warm sunlight illuminates the scene, highlighting the textures of the wood and the employee's uniform. The text 'Dedicated Pro Loaders' is superimposed at the bottom center. The color palette is dominated by the bright yellow-green of the vest, the natural wood tones, and the white of the truck. The camera slowly pans to the right, following the motion of the materials being placed.
0:08back of pickup truck
A medium shot from slightly above and behind, looking directly into the empty bed of a white pickup truck. The truck bed is clean and ready, with a textured black liner visible. The back window of the truck reflects the bright, clear sky and hints of an outdoor environment. The background is primarily the upper structure of a loading bay, with warm sunlight illuminating the scene from above and behind the truck. The text 'Dedicated Pro Loaders' is displayed at the bottom center of the screen. The color palette is clean, with the stark white of the truck contrasting with the dark black bed liner and the bright reflections. The camera is static, providing a stable, anticipatory view of the loading space.
0:09customer and loaders at truck
A wide outdoor shot captures three individuals in a bright, sunny loading area. The male customer (seen earlier) in his plaid shirt is interacting with two young male Lowe's employees, both wearing high-visibility vests. A white pickup truck is parked in the background, facing away from the camera, with its tailgate down. One employee is pushing an empty blue cart, while the other stands nearby. The customer appears to be shaking hands or engaging in conversation with one of the employees, conveying a sense of friendly interaction and successful service completion. The bright natural light casts distinct shadows. The color palette combines the earth tones of the customer's attire with the bright yellow-green of the vests and the white of the truck, set against the outdoor environment. The camera is static, offering a comprehensive view of the interaction.
0:11lowes pro branding
The scene transitions to a full-screen graphic on a solid, dark navy blue background. The main focus is the 'Lowe's PRO' logo, prominently displayed in the upper middle of the frame. The word 'Lowe's' is enclosed in a stylized yellow house outline, and 'PRO' is in bold white capital letters next to it. Below the logo, in white text, are the phrases 'In store | Online | In the app' and 'We Help. You Save.' The bottom of the screen features a small copyright notice, '©2025 Lowe's'. The lighting is uniform, highlighting the white and yellow text against the dark blue, creating a clean, professional, and trustworthy brand presentation. The camera is static, presenting a clear and unwavering display of the branding information.
