0:00split screen man welding boots The scene is a split-screen composition. The top half features a male talking head, framed from the chest up, speaking directly to the camera. He is standing in what appears to be a retail store or warehouse, with shelves displaying numerous pairs of boots in the background, creating a sense of an inventory or sales floor. The lighting is bright and even, highlighting the man's face and the clean store environment. The overall color palette is neutral with browns and grays from the boots and shelves, contrasted by the man's black t-shirt. The bottom half of the screen shows a close-up, low-angle shot of two work boots on a metal grate. Bright sparks from what appears to be a welding process are flying around the boots, illuminating the industrial setting. The boots are a light tan or beige color, appearing durable and rugged. The action emphasizes the harsh conditions these boots are designed for. Subtitles like "Girouard," and "of BRUNT" appear over the bottom screen.
0:02split screen man boots landscape The scene continues with a split-screen composition. The top half maintains the male talking head, framed from the chest up, speaking directly to the camera within the retail store/warehouse setting, with shelves of boots in the background. His expression remains confident and direct. The bottom half transitions to a montage of two distinct boot styles presented in contrasting outdoor environments. First, a brown, pull-on work boot is shown against a serene backdrop of water and distant mountains under a soft, diffused light, suggesting comfort and versatility. This is quickly followed by a dark brown, lace-up work boot with a thick white sole, positioned on a rocky terrain, implying ruggedness and durability. The camera frames these boots at a medium-to-close distance, emphasizing their design and material. The overall lighting in the bottom half is natural and cinematic. Subtitles like "Workwear." are present.
0:03close up boot on wood plank This is a close-up shot focused on a person's foot wearing a rugged brown work boot with a broad, flat sole, stepping onto a wooden plank. The boot is heavily soiled with dirt and mud, indicating real-world use and durability. The wooden plank, also appears rough and possibly worn, is placed on what looks like a construction site floor or unfinished wooden surface. The lighting is natural and bright, highlighting the texture of the boot and the wood. The camera is positioned at a low angle, emphasizing the boot's sturdiness and the action of walking. The dominant colors are earthy browns and grays. Subtitles show the word "people" appearing over the boot.
0:04medium shot boot in smoke A medium shot captures a single, light brown work boot standing upright on a dark, textured surface, possibly concrete or wood. Thick plumes of white smoke or vapor envelop the boot from behind, creating a dramatic and atmospheric effect, suggesting extreme conditions or a 'smoked' look for presentation. The boot itself is clean and new, contrasting with the previous scene's used boot. It features a moc-toe design, visible laces, and a white sole. The lighting is dim and focused, with the smoke catching the light to create a soft glow around the boot. The overall mood is mysterious and stylized. Subtitles show the word "country" appearing over the boot.
0:04close up boot climbing stairs The camera captures a close-up, low-angle view of a person's lower body, specifically their legs and feet, as they ascend a set of wooden stairs. The person is wearing dark brown, rugged work pants and sturdy brown work boots with moc-toe stitching and white soles, which are covered in dust and debris, suggesting a construction or renovation environment. The wooden stairs are unpainted and show signs of wear. The lighting is natural and bright, illuminating the dust and textures. The focus is on the action of climbing, highlighting the boots' performance and the wearer's activity. The color palette consists mainly of natural wood tones and earthy browns. Subtitles show the words "asking us" appearing over the boots.
0:06medium shot boot walking forward This medium shot, taken from a low-angle perspective, shows a person's legs and feet, clad in brown work pants and dirty brown work boots, walking directly towards the camera. The floor is a dusty, rough concrete surface, scattered with wood chips and debris, indicative of a construction site or workshop. In the blurred background, wooden studs of an unfinished wall structure are visible, further confirming the work environment. The lighting is bright and ambient, casting soft shadows. The camera moves backward slightly to keep the walking subject in frame, creating a sense of forward motion. The boots have a distinct moc-toe design and thick white soles. Subtitles like "try on", "apparel", "person." are displayed.
0:08man talking head store background The scene features a male talking head, framed from the chest up, speaking directly into the camera. He is in what appears to be a well-lit retail store or showroom for workwear, with rows of boots neatly displayed on wooden shelves behind him. The background is slightly out of focus, keeping the emphasis on the speaker. The lighting is bright and even, casting minimal shadows. The man has a warm, confident expression and gestures subtly with his hands as he speaks. The color palette is dominated by the browns of the boots and wooden shelves, complemented by the man's dark clothing. Subtitles show "Good news." appearing over him.
0:11split screen man graphic retailer announcement This is a split-screen scene. The top half shows the same male talking head, framed from the chest up, speaking directly to the camera in the workwear retail store setting, with shelves of boots in the background. He uses hand gestures to emphasize his points and maintains a confident, engaging demeanor. The bottom half features a clear graphic overlay with the orange 'BRUNT' logo at the top. Below the logo, large white text reads "NOW AVAILABLE AT" and then a blue rectangle with a white border contains the text "WORK 'n MORE" in a bold, rugged font. This graphic serves as a direct announcement of retail availability. The lighting on the speaker is bright and consistent. Subtitles include "BRUNT is", "at a", "retail store", and "near you."
0:13split screen man demonstrating boots The scene continues with a split-screen composition. The top half features the male speaker in a talking head shot, looking directly at the camera with an engaging expression. The background is still the retail store with shelves of boots. The bottom half presents a dynamic medium shot of the same man (the speaker) in a retail environment. He is reaching for and then picking up a brown work boot from a shelf, inspecting it. He holds the boot with both hands, turning it slightly, allowing the camera to capture details of its design and material. Behind him are racks of work apparel, adding to the retail store atmosphere. The lighting is consistent and bright across both frames. Subtitles like "If you want", "our products", and "you can" are shown.
0:17split screen man trying on boot This is a split-screen scene. The top half shows the male speaker, framed from the chest up, continuing to speak directly to the camera with a confident and welcoming expression. The retail store background with boots on shelves remains consistent. The bottom half features a medium shot of a different male individual, younger in appearance, seated on a grey upholstered bench. He is focused on trying on a black work boot. The setting appears to be a boot fitting area within a store, with a wooden-framed partition and a door in the background. The lighting is warm and inviting in the bottom frame, highlighting the activity. Subtitles include "and", and "the comfort."
0:18split screen man boot sole close up This is a split-screen scene. The top half continues to show the male speaker in a talking head shot, making a gesture with his hand as he speaks, still facing the camera with the retail store background. The bottom half features an extreme close-up of the sole of a work boot. The sole is thick, textured, and light beige in color with a distinctive tread pattern. A small orange insert or logo is visible on the heel area, and the word 'BRUNT' is molded into the sole's design. The lighting is sharp and detailed, emphasizing the quality and design of the sole. The camera appears static, providing a clear, detailed view of the boot's underside. Subtitles show "head over" appearing.
0:19split screen man boot laces close up The scene is a split-screen. The top half continues to show the male speaker as a talking head, gesturing with his hand while speaking directly to the camera, with the boot store background still visible. The bottom half features an extreme close-up of the laces and eyelets of a brown work boot. The laces are thick, braided, and have a contrasting color or texture, feeding through sturdy metal eyelets. A small black plastic toggle with a subtle 'BRUNT' logo is visible on the laces, adding a detail of branding and functionality. The lighting is focused and detailed, highlighting the texture of the leather and laces. The shot emphasizes the craftsmanship and durable components of the boot. Subtitles show "BRUNTWORKWEAR.COM" appearing.
0:20split screen man boot stitching close up This is a split-screen scene. The top half maintains the male speaker as a talking head, looking directly at the camera with the retail store background. He makes a precise hand gesture, possibly indicating something small or exact. The bottom half features an extreme close-up on the stitching of a brown leather boot. The camera slowly tracks along a line of neat, contrasting light-colored stitching on the dark brown leather, emphasizing the quality and craftsmanship of the footwear. The leather has a subtle texture, and the stitching is perfectly uniform. The lighting is soft and directional, creating a slight highlight on the thread. Subtitles show "Click on" appearing.
0:21screen recording store locator The scene transitions to a full-screen screen recording of a website interface. The website features a clean, white background with the orange 'BRUNT' logo at the very top center. Below this, the heading "FIND RETAILERS NEAR YOU" is prominently displayed. A search bar labeled "Type a City or State" is centered on the page, accompanied by an orange magnifying glass icon for search. Below the search bar, a dynamic animated map of North America is shown, initially focusing on the entire continent and then zooming in slowly over the United States, suggesting the search function in action. This visual guides the viewer on how to find a retail location. Subtitles like "locator", "location", and "to you." are present.
