0:00thinning hair question
The scene is a medium close-up of a woman with long, curly, predominantly gray hair, which appears somewhat frizzy and dry. She is positioned slightly off-center to the right, looking downwards and to her left, with a concerned expression. Her hands are actively raking through and examining sections of her hair. The background is a brightly lit, modern kitchen with light-colored cabinets and a dark countertop. The lighting is bright and even, coming from above, creating minimal shadows. Overlaid text at the top reads "I am struggling with thinning hair" in a white speech bubble with a black outline. Below this, there are two white rectangular buttons with black text: "YES" on the left and "NO" on the right. A white computer mouse pointer icon is positioned near the "YES" button and then clicks it, turning the button red with a checkmark.
0:03hair thinning issue
This is a medium close-up shot of a Caucasian woman with short, wavy blonde hair, looking directly at the camera with a wide, slightly forced smile and wide eyes. She is wearing a dark, textured robe or sweater. The image has a black and white filter applied, giving it a vintage or dramatic feel. The background consists of vertical white wooden planks, creating a farmhouse aesthetic, with a decorative metal light fixture visible on the wall behind her. The lighting is soft and even. Text overlaid at the top reads "If your hair is" in white, capital letters. Below this, the word "Thinning" appears in a white rectangle with a red 'X' icon indicating a negative attribute.
0:04hair breaking issue
This is a medium close-up shot of a Caucasian woman with very short, spiky blonde hair, looking directly at the camera with a serious, almost challenging expression. She is wearing a light blue or lavender tank top, showcasing toned arms. The image is in black and white. The background is slightly blurred but appears to be a light-colored interior wall. The lighting is even, highlighting her facial features. Overlaid text at the top reads "If your hair is" in white, capital letters. Below this, the word "Breaking" appears in a white rectangle with a red 'X' icon.
0:05hair dullness issue
This is a medium shot of a Caucasian woman with medium-length, brown hair, seated in a bed, looking down and to her right with a somber expression. She is wearing light pink pajamas. The scene is in black and white, giving it a subdued and melancholic atmosphere. The background shows a dimly lit bedroom with a white headboard, a bedside table with a lamp, and a tissue box, indicating an intimate, personal setting. The lighting is soft, creating gentle shadows. Overlaid text at the top reads "If your hair is" in white, capital letters. Below this, the word "Dull" appears in a white rectangle with a red 'X' icon.
0:07shampoo chemical warning
A close-up shot focuses on a pair of hands, likely belonging to a woman, catching bright green, viscous shampoo under running water from a chrome faucet. The hands are cupped together, and the green shampoo appears sudsy and thick, coating the palms and fingers. The background consists of white subway tiles and a clean, white bathtub or sink basin. The lighting is bright and direct, making the green shampoo stand out vividly against the neutral background. Overlaid white text at the top reads: "Your drugstore shampoo may be making your hair WORSE."
0:09sulfate damage explanation
This is a close-up, overhead shot of a woman's hair, focusing on her scalp as she runs her fingers through her roots. Her hair is medium brown with lighter blonde highlights, appearing somewhat fine. Her hand, with light pink fingernails and a ring on her ring finger, is visible, gently scratching or massaging her scalp. The background is a soft, blurry indoor setting with hints of furniture and natural light. The lighting is soft and natural. Overlaid white text at the top reads: "Your drugstore shampoo may be making your hair WORSE." This transitions to a second line of text, "because it's full of sulfates that can further damage your hair," which appears below the first line.
0:11shampoo ingredients highlight
A close-up shot shows a hand holding a white and purple shampoo bottle, with the ingredient list prominently displayed on its back. Another hand holds a thin, silver tool, possibly a pen or a pointer, which is used to highlight or underline a section of the small-print text on the label. The background is a white subway tiled wall, suggesting a bathroom setting. The lighting is bright and focused on the product. Overlaid white text at the top reads: "because it's full of sulfates that can further damage your hair."
0:13removing generic shampoo
An overhead shot looks down into the corner of a white bathtub, where several colorful, generic-looking shampoo and conditioner bottles (blue, pink, yellow, clear with black pump) and a bar of orange soap are clustered. A hand reaches in and systematically removes these bottles, one by one, from the frame. The background is a white subway tiled wall, typical of a modern bathroom. The lighting is bright and even. Overlaid white text at the top reads: "Ditch your generic shampoo."
0:14shampoo bar display
An overhead shot displays an array of colorful, 'S' shaped and curved, solid shampoo and conditioner bars laid out on a clean white tiled surface, resembling small, decorative soaps. The bars come in various pastel colors: brown, pink, purple, white, orange, and green. The camera slowly zooms in on the arrangement. The lighting is bright and soft, highlighting the textures and colors of the bars. Overlaid white text at the top reads: "Try these Shampoo and Conditioner Bars."
0:17rice water bar demonstration
A close-up shot features a pair of hands holding a dark brownish-purple, 'S' shaped shampoo bar under running water, creating abundant white lather. The bar itself is textured with ridges. The hands are cupped, allowing the foamy suds to gather. The background is a blurred, light-colored tiled surface, possibly a shower wall. The lighting is bright and highlights the lather. Overlaid white text at the top reads: "Made with natural ingredients like:", and a second line appears below it: "Rice water" with a green checkmark icon.
0:19biotin bar demonstration
A close-up shot features a pair of hands holding a lavender-purple, 'S' shaped shampoo bar under running water, creating white lather. The bar is textured with ridges. The hands are cupped, allowing the foamy suds to gather. The background is a blurred, light-colored tiled surface. The lighting is bright. Overlaid white text at the top reads: "Made with natural ingredients like:", and a second line appears below it: "Biotin" with a green checkmark icon.
0:20castor oil bar demonstration
A close-up shot features a pair of hands holding a creamy white, 'S' shaped shampoo bar under running water, creating white lather. The bar is textured with ridges. The hands are cupped, allowing the foamy suds to gather. The background is a blurred, light-colored tiled surface. The lighting is bright. Overlaid white text at the top reads: "Made with natural ingredients like:", and a second line appears below it: "Castor Oil" with a green checkmark icon.
0:21tea tree oil bar demonstration
A close-up shot features a pair of hands holding a pale green, 'S' shaped shampoo bar under running water, creating white lather. The bar is textured with ridges. The hands are cupped, allowing the foamy suds to gather. The background is a blurred, light-colored tiled surface. The lighting is bright. Overlaid white text at the top reads: "Made with natural ingredients like:", and a second line appears below it: "Tea Tree Oil" with a green checkmark icon.
0:22hair washing action
A close-up shot from behind shows a woman's head as she washes her hair under a shower. Her hair is wet, dark blonde or light brown, and slicked back, with water visibly rinsing through it. Her hands are massaging her scalp. The background consists of white subway tiles in a shower. The lighting is bright and wet, creating reflections on her hair. Overlaid white text at the top reads: "to help your hair become:".
0:23fuller hair result
A medium close-up shot of a Caucasian woman with short, voluminous blonde hair, positioned outdoors against a blurred green leafy background, possibly a garden. She is smiling broadly and playfully shaking her head, causing her hair to bounce. She wears a light olive green sleeveless top. The lighting is natural and bright. Overlaid white text at the top reads: "to help your hair become:", and a second line appears below it: "Fuller" with a green checkmark icon.
0:24longer hair result
A medium close-up shot of a woman with long, flowing gray hair, positioned outdoors against a blurred green leafy background. She is looking to her right with a gentle, serene smile, and her hand is running through her long hair, showcasing its length and texture. She wears a light olive green top and a delicate gold chain necklace. The lighting is natural and bright, highlighting her hair. Overlaid white text at the top reads: "to help your hair become:", and a second line appears below it: "Longer" with a green checkmark icon.
0:26shinier hair result
A medium close-up shot of a Caucasian woman with short, voluminous blonde hair, positioned indoors against a blurred light-colored background, possibly a room with minimalist decor. She is smiling broadly and shaking her head, emphasizing the shine and movement of her hair. She wears a dark purple, possibly satin or silk, sleeveless top. The lighting is soft and even. Overlaid white text at the top reads: "to help your hair become:", and a second line appears below it: "Shinier" with a green checkmark icon. Subsequently, another text appears below it: "just like it used to be!".
0:27product placement and price
An overhead close-up shot features a pair of hands with long, sparkling pink manicured nails. The hands are carefully placing a rectangular, white soap bar with gray-brown swirls into a brown, sectioned plastic holder labeled 'SHAMPOO' and 'CONDITIONER'. Two other 'S' shaped shampoo bars, one pink and one yellow, are already in their respective compartments. The holder is placed on a light-colored, textured surface, possibly a fluffy rug or blanket. The lighting is bright and even, highlighting the products and the hands. Overlaid white text at the top reads: "And they're only $14 a Bar."
0:29before after hair comparison
This scene is a split-screen vertical comparison. On the left side, labeled 'Before', a woman with long, straight, dull gray hair is seen from the chest up, with her hair hanging loosely. Her expression is neutral. On the right side, labeled 'After', the same woman is shown with significantly more voluminous, shiny, and wavy gray hair. Her head is tilted slightly, and she has a subtle, confident smile, looking at the camera. She wears a light-colored, possibly off-white, collared shirt on the 'Before' side and a peach-colored top on the 'After' side. The lighting is soft and flattering on both sides. The background on both sides is blurred and light-toned, indicating an indoor setting. Overlaid white text at the top reads: "See results or your money-back.", which then changes to "Try them all today and see results in 90 days or your money-back."
0:33product call to action
This is a still image featuring two solid shampoo/conditioner bars floating on a calm, light blue water surface, creating subtle ripples. One bar is dark brown and 'S' shaped, positioned on the left. The other is a creamy white, curved, rainbow-like shape, positioned on the right. The background is a vibrant, clear light blue, giving a fresh and clean aesthetic, like a swimming pool or clean water. The lighting is bright and natural, reflecting off the water. Overlaid white text at the top left corner reads: "/kit·sch/". Below this, in a larger, elegant font, it says: "Shop our bundles now". A smaller white button with black text below that reads: "90-DAY RETURNS".
