0:00opening splitscreen sparks The scene opens with a dynamic split-screen composition. The top half features a male presenter, framed from the chest up, speaking directly to the camera against a blurred background of shoe shelves in a retail store. He has a slight smile, engaging with the viewer. The lighting is bright and even. The bottom half shows a pair of light brown/tan work boots (Brunt brand) being subjected to an action that generates numerous bright, orange-yellow sparks, possibly from grinding or welding. The boots are a light brown/tan color with a white sole, and they appear durable. Text overlay "Girouard," appears in white text with an orange outline in the center of the screen, bridging the two halves. The overall mood is energetic and highlights product resilience.
0:00splitscreen boot beauty shot This scene continues the split-screen format. The top half maintains the male presenter, still speaking directly to the camera with a confident and engaging expression. The background behind him remains the shoe retail store, filled with shelves of boots, providing context for the product. The bottom half shifts to a visually appealing shot of a single dark brown work boot (Brunt brand). The boot stands upright on a dark, rocky ground, partially submerged in shallow water that creates a subtle reflection. In the background, a blurred serene landscape with mountains and water suggests durability in natural environments. The lighting is soft but highlights the texture of the boot. Text overlay "of BRUNT Workwear." appears in white with an orange outline, centered across the screen.
0:02boot stepping on wood A very close-up shot focuses on the lower part of a person's leg and foot, wearing a worn and dirty light brown work boot. The boot has a distinct moc-toe design and a thick white sole with visible dirt and scuffs, indicating heavy use. The person's foot is seen deliberately stepping onto a rough, unvarnished wooden plank. The background is shallowly out of focus, suggesting a construction or workshop environment. The lighting is functional, illuminating the textures of the boot and wood. Text overlay "people" in white with an orange outline appears towards the bottom of the frame.
A medium shot captures a single, light brown work boot standing upright on a light-colored, possibly concrete, surface. The boot is laced up, showcasing its design and texture. Thick, white, smoky mist surrounds the boot, rising from the surface and partially obscuring the background, creating a dramatic and somewhat mysterious atmosphere. The lighting is diffused, emphasizing the boot's silhouette against the smoke. Text overlay "the country" in white with an orange outline appears below the boot.
0:04boots climbing stairs A low-angle, medium close-up shot shows a person's legs, clad in dark brown work pants and light brown work boots, ascending a series of rough, unpainted wooden steps. The boots are visibly dirty, suggesting a construction site or similar rugged environment. The focus is on the movement of the feet and the interaction with the makeshift stairs. The background is blurred, maintaining attention on the action. The lighting is relatively even, highlighting the textures of the wood and the worn appearance of the boots. Text overlay "asking us" appears in white with an orange outline.
A low-angle, medium shot follows a person's legs, dressed in dark brown work pants and light brown, dirty work boots, walking across a dusty concrete floor. The boots have visible wear and tear, and specks of sawdust or debris are scattered on the floor. The camera tracks the feet as they move forward, showing the gait and the flexibility of the boots. The background is a slightly blurred, unfinished interior space, possibly a construction site, with wooden studs visible. The lighting is practical, illuminating the movement. Text overlays "try on apparel person." appear sequentially in white with an orange outline, aligning with the steps.
0:08splitscreen announcement The scene returns to the split-screen format. The top half features the male presenter, now standing with his hands clasped, delivering information directly to the camera. His expression is enthusiastic. The background remains the retail store with boot shelves. The bottom half is a graphic displaying the Brunt brand logo (a hexagonal shape with "BRUNT" inside) in orange, followed by the text "NOW AVAILABLE AT" in white, and then "Vanderloop SHOES" in a larger, stylized red font. This bottom graphic provides clear retail partnership information. Text overlay "Good news. BRUNT is" in white with an orange outline appears below the presenter.
0:10splitscreen call to action This split-screen scene maintains the male presenter in the top frame, who now points his index fingers forward in an emphatic gesture, signifying a direct address or instruction. His expression is wide-eyed and highly engaged. The retail store background is still visible. The bottom half continues to display the "BRUNT NOW AVAILABLE AT Vanderloop SHOES" graphic. Text overlay "already available at a retail store near you. If you want to get up close to our products" appears sequentially, emphasizing the accessibility of the product.
0:13splitscreen product interaction The split-screen layout persists. The top frame shows the male presenter speaking directly to the camera, his hands moving expressively as he explains the product benefits. The retail store background with shelves of boots is behind him. The bottom frame features a sequence of actions: first, the presenter (or another male) points to shelves filled with boots, then he picks up a boot, inspecting it closely with both hands. This highlights the tactile experience of the product. The lighting is consistent, bright and even. Text overlay "you can so you can feel the quality" is present, aligning with the visual cues of examining the product.
0:15splitscreen trying on boot This split-screen scene continues with the male presenter in the top frame, maintaining eye contact with the camera and using hand gestures to convey information. The retail store background is still visible, filled with products. The bottom frame shows a different male, appearing younger, sitting on a bench in what looks like a retail store changing area. He is in the process of trying on a dark work boot, lacing it up. Clothes hang on a rack nearby, and a door is visible in the background. The scene emphasizes the comfort and fit of the product. Text overlay "and experience the comfort." is visible, reinforcing the message.
0:17splitscreen boot sole detail The split-screen composition persists. The top frame shows the male presenter, still speaking to the camera, now making a gesture as if pointing or counting on his fingers, suggesting a step-by-step instruction. The retail store background is consistent. The bottom frame features an extreme close-up of the sole of a work boot. The sole is light brown/tan with a distinct textured pattern and orange accents. The Brunt logo is embossed on the sole. This shot highlights the design and quality of the boot's construction. Text overlay "Just head over to bruntworkwear.com. Click on" is present, directing viewers to online resources.
0:19splitscreen boot lacing detail The split-screen view continues. The top frame shows the male presenter speaking, his hands gesturing subtly. The retail store backdrop is visible. The bottom frame is an extreme close-up, focusing on the lacing system of a dark brown work boot. The laces are thick, braided, and dark brown, secured by a black plastic toggle with the "BRUNT" logo visible. The intricate stitching of the boot's upper leather is also prominently displayed, showcasing craftsmanship. The text overlay "the store locator" is centrally placed, providing instruction.
0:20screen recording map locator The scene transitions to a full-screen display of a website interface. The top portion features the Brunt logo (orange hexagonal "BRUNT") and the header "FIND RETAILERS NEAR YOU" in bold black text. Below that is a search bar labeled "Type a City or State" with an adjacent orange search icon. The main visual is a dynamic map of the United States, starting zoomed out to show the entire continent, then quickly zooming into a specific region, likely the western US, displaying geographic details like mountains and plains. This is a screen recording, simulating user interaction. Text overlay "to find the closest location to you." is visible at the bottom. The color palette is clean, white, black, orange, and the natural colors of the map.
