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SPANX

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HookProblem SetupSolution RevealProduct DemoBenefit-FirstTalking HeadStatic FrameText OverlayVoiceoverDialogue On CameraHappyConfidentFemale PresentCustomer PersonaProduct In HandPackaging VisibleBrand Mention SpokenValue PropositionOn-Brand Color PaletteFeature BreakdownExcitedLoop EndingCall To Action

Transcript

0:00My curvy petite girls,

0:00we deserve jeans with no back gap.

0:02And Spanx just dropped some new denim that I know you're going to love.

0:06The Authentic 360 Light Wash barrel jean 10 out of 10 across the board, no notes.

0:10Now the black straight leg denim looked so good on, and they'll pair perfect with anything in your closet.

0:16And I want you to take a peek at my personal favorite style, the Wide Leg denim.

0:20All of these jeans have stretch in them, and they feel incredible on.

0:23Not to mention, look at me.

0:26I absolutely love all of these, and you can shop them now by commenting down below.

0:31Spanx, you really did that.

0:33Spanx, you really did that.

Text on Screen

0:00My curvy, petite girls

0:01we deserve jeans

0:02with no back gap and Spanx

0:04to drop some new denim

0:06you're going to love.

0:07The Authentic 360

0:08Light Wash barrel

0:09Jean 10/10

0:10across the board.

0:11The Black Straight Leg

0:12Denim looked so good on,

0:14and they'll pair perfect

0:16in your closet.

0:17to take a peek

0:18favorite style

0:19the Wide Leg Denim.

0:20All of these jeans

0:21have stretch in them

0:22incredible on.

0:23Not to mention look at me!

0:25I absolutely love

0:27all of these

0:29and you can shop them now

0:31by commenting down below.

0:32Spanx, you really did that.

0:33Spanx, you really did that.

Scenes (3)

0:00light wash barrel jeans intro

The scene opens with a medium full shot of a woman standing centered in front of a large, light-wood built-in closet with glass and solid drawers, filled with handbags and accessories. She is wearing a form-fitting black short-sleeved bodysuit with a square neckline. She is in the process of pulling up a pair of light blue, wide-legged barrel-style jeans. Her hands are on the waistband, pulling them up over her hips, with the jeans still partially down, revealing her midriff and black bodysuit. The lighting is bright and even, likely from an overhead source, casting minimal shadows. The background closet is neatly organized, with various designer bags and hats visible on shelves. A text overlay reads 'My curvy, petite girls' and then 'we deserve jeans' followed by 'with no back gap and Spanx'. She turns slightly to her left, showcasing the fit of the jeans from a side angle, then turns back to face the camera, adjusting the waistband and smiling. The color palette is neutral with the light wood, black top, and light blue denim.

0:07black straight leg jeans

The scene transitions to the same woman, now wearing a pair of dark gray to black straight-leg jeans with the same black bodysuit. She is standing confidently in the same closet setting. She begins by holding the jeans in front of her to display them, then smoothly puts them on, fastening the button and zipper. She turns to show the fit of the jeans from the back, then faces forward again, placing her hands in her pockets and smiling. The jeans have a straight, slightly relaxed fit. Text overlays appear, first saying 'The Authentic 360 Light Wash Barrel Jean 10/10 across the board' (referring to the previous pair), then 'The Black Straight Leg Denim looked so good on,' followed by 'and they'll pair perfect with anything in your closet.' The background remains consistent, featuring the organized light-wood closet. The lighting is still bright and even, highlighting the denim's texture. The woman's movements are fluid and confident, demonstrating the comfort and style of the product. The overall color palette maintains a neutral and chic aesthetic.

0:18wide leg denim and outro

The scene continues with the woman, now showcasing a third pair of jeans: dark blue, wide-leg denim. She initially holds them up to display the style before putting them on. Once dressed, she zips and buttons them, then poses, turning to reveal the jeans' fit from the back and side, demonstrating their 'no back gap' feature. She then faces the camera, confidently placing her hands in her pockets and gesturing outward. Her facial expression is consistently happy and engaged. Text overlays include 'my personal favorite style the Wide Leg Denim,' then 'All of these jeans have stretch in them and they feel incredible on.' followed by 'Not to mention look at me!' and 'I absolutely love all of these and you can shop them now by commenting down below.' Finally, 'Spanx, you really did that.' appears as she blows a kiss. The background of the light-wood closet filled with accessories remains constant. The bright, even lighting complements the clean aesthetic of the presentation. The scene ends with her confidently posing and interacting with the camera.

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