0:00talking head intro A medium close-up shot features a male subject speaking directly to the camera. He possesses a confident yet engaging expression, with dark, wavy hair, a well-groomed beard, and striking blue eyes. He is wearing a light grey crewneck sweatshirt, which prominently displays a distressed circular graphic in red and black, detailing 'COLORADO ROCKY MOUNTAINS'. The background is an out-of-focus indoor setting, likely a home, characterized by a light-colored wall and a white door with a metallic silver handle. The lighting is soft and evenly distributed, suggesting a combination of natural and artificial sources, creating a bright but not harsh atmosphere. White text overlay 'To be honest...' appears at the bottom of the frame.
0:01outdoor shower happy This medium shot captures the male subject showering outdoors amidst lush, natural greenery. He is smiling widely and looking directly into the camera, conveying a sense of happiness and invigoration. Water cascades over his head and shoulders, making his dark hair and skin glisten. He is shirtless, revealing a distinctive, dark-inked tattoo of a stylized skull or bull head on his upper chest. The background is a vibrant blur of dense foliage, including broad, banana-like leaves and various trees, suggesting a tropical or wild natural environment. The scene is brightly lit by natural daylight, enhancing the fresh, outdoorsy feel. White text overlay 'it's kind of a game-changer for me' is visible at the bottom.
0:02product dispense hands A tight close-up shot focuses on a pair of clean, masculine hands. One hand holds a sleek, white pump bottle, while the other hand's palm is open beneath the dispenser. A thick, white, creamy product is being pumped out of the bottle and onto the open palm. The background is softly blurred but hints at the same lush, green outdoor environment seen in previous shots, with natural light illuminating the hands and product. The bottle itself has a minimalist design, though specific branding is not clearly legible at this angle. White text overlay 'I used to never wash my hair b/c I didn't' is displayed at the bottom of the screen.
0:03outdoor shower washing hair front A medium close-up shot shows the male subject back in the outdoor shower, with water pouring over him as he actively massages product into his hair. His eyes are closed, suggesting a moment of relaxation or focused application. He is shirtless, and his distinctive chest tattoo is clearly visible. His dark hair is wet and beginning to lather. The background remains the blurred, natural outdoor setting with vibrant green foliage, reinforcing the organic and refreshing aspect of the product use. Natural daylight provides clear and bright illumination, highlighting the water and skin. White text overlay 'want to put chemicals in it. It's not going to' is at the bottom.
0:04outdoor shower washing hair back Captured from a slightly elevated, rear-facing medium shot, the male subject is seen continuing to wash his hair vigorously under the outdoor shower. His dark hair is now fully lathered with abundant white foam, which extends down his neck and shoulders, indicating thorough cleaning. His muscular back and shoulders are visible, glistening with water. The background reveals a more expansive view of the outdoor environment, featuring intertwining tree branches against a bright, hazy sky, and hints of distant natural scenery. The natural daylight bathes the scene, creating a fresh and invigorating atmosphere. White text overlay 'dry your hair out at all. It actually promotes' is visible at the bottom.
0:06talking head explaining benefits The scene returns to the medium close-up of the male subject speaking directly to the camera, identical to the initial talking head setup. He wears the same light grey 'COLORADO ROCKY MOUNTAINS' crewneck sweatshirt. His dark hair appears damp but neatly styled, suggesting he has recently washed it. His expression is confident and informative, as he explains the benefits of the product. The background is the familiar softly blurred indoor apartment setting with a light wall and white door. Soft, even lighting maintains a consistent visual tone. White text overlay 'hair longevity & scalp health. It smells like' is displayed at the bottom.
0:08product dispense hands again This close-up shot is a near-identical repetition of the product dispensing action, reinforcing the product usage. Clean, masculine hands are shown, with one hand holding a white pump bottle labeled 'HIGHLAND THE WASH' (now clearly legible) and the other hand receiving a thick, white, creamy product into its open palm. The background is softly blurred but now shows white tiled shower walls, indicating an indoor bathroom setting rather than outdoors. The lighting is bright and clean, typical of a well-lit bathroom, highlighting the product and hands. White text overlay 'It smells like' is visible at the bottom.
0:09indoor hair styling prep A medium close-up shot captures the male subject in an indoor environment, focused on adjusting his damp, dark hair with both hands. He appears to be looking into a mirror, as his gaze is slightly off-camera. He is dressed in a dark, possibly plaid, collared shirt layered under a loose-fitting brown or khaki jacket. He runs his fingers through his hair, pushing it back, in a preparatory styling motion. The background is a softly blurred indoor space, featuring hints of a light-colored wall and some indistinct furniture. The lighting is soft and consistent, creating a clean, domestic atmosphere. White text overlay 'you're stepping into a Scandinavian spa.' is at the bottom.
0:11talking head scent cta This medium close-up returns to the male subject in the familiar talking head format, maintaining the same setting and attire as previous similar shots. He is wearing the light grey 'COLORADO ROCKY MOUNTAINS' crewneck sweatshirt. His dark hair is now noticeably styled, appearing neat and well-groomed. He speaks directly to the camera with an engaging and enthusiastic expression, transitioning to a soft call to action. The background is the consistent, softly blurred indoor apartment setting. The lighting remains soft and even. White text overlay 'Definitely check it out. Perfect to pair with the' appears at the bottom, encouraging viewer engagement.
0:14product pomade closeup A close-up shot focuses on a male hand holding a white, circular tin of 'HIGHLAND GLACIAL CLAY POMADE'. The tin is positioned prominently, allowing its black text and a distinctive yellow stylized deer logo to be clearly visible. Detailed product information such as 'SUSTAINABLY CRAFTED', 'LOW SHINE', 'MEDIUM HOLD', and 'HEALTH CONSCIOUS, BOULDER, COLORADO' is legible. The background is blurred, offering subtle hints of the indoor apartment setting. The lighting is bright and specifically illuminates the product, making its details stand out. White text overlay 'Glacial Clay Pomade from Highland.' is displayed at the bottom.
0:15talking head pomade transition The medium close-up of the male subject speaking to the camera reappears, consistent in setting and attire with previous talking head segments. He is wearing the light grey 'COLORADO ROCKY MOUNTAINS' crewneck sweatshirt. His dark hair is now clearly styled and appears well-groomed, possibly with the pomade product. His expression is engaging as he transitions to discussing the pomade. The background is the familiar, softly blurred indoor apartment setting. The lighting is consistent, soft, and even. White text overlay 'It's in my hair right now. They're both' is at the bottom of the screen.
0:16indoor applying pomade A medium shot captures the male subject in an indoor setting, seemingly looking into a mirror as he styles his hair. He is wearing the light grey 'COLORADO ROCKY MOUNTAINS' crewneck sweatshirt. With both hands, he actively applies and shapes his dark hair, pushing it back and adjusting it with a focused expression. The background consists of a plain white wall, likely part of a bathroom or bedroom, with a white door and a silver handle subtly visible. The lighting is consistent, soft, and even, providing clear visibility of his actions. White text overlay 'kind of Sandalwood scented. Packs a punch.' is displayed at the bottom.
0:18indoor styled hair reveal A medium close-up shot presents the male subject looking directly at the camera, showcasing his freshly styled, dark, and shiny hair. He exudes a confident and slightly alluring expression with his piercing blue eyes. He wears a white tank top, visible beneath an unbuttoned brown or khaki jacket. A prominent, dark chest tattoo is clearly visible below his collarbone. He subtly runs a hand through his hair near his ear, highlighting its texture and style. The background is a softly blurred indoor setting, suggesting a modern living space. The lighting is soft and flattering, emphasizing his features and the finished look. White text overlay 'Leaves you feeling & smelling fresh all' then transitions to 'day long. My boys at Highland, they came' at the bottom.
0:21talking head conclusion The scene reverts to the medium close-up of the male subject speaking directly to the camera, consistent with earlier talking head segments in terms of setting and attire. He wears the light grey 'COLORADO ROCKY MOUNTAINS' crewneck sweatshirt. His dark hair is neatly styled. His expression is friendly and conclusive, as he wraps up his message. The background is the familiar, softly blurred indoor apartment setting. The lighting remains soft and even. White text overlay 'out with this Wash right here.' is at the bottom, concluding his statement about the product.
0:22product shampoo closeup A close-up shot features a male hand holding up the white rectangular pump bottle of 'HIGHLAND THE WASH'. The bottle is clearly oriented towards the camera, showcasing its crisp white design, the brand name 'HIGHLAND', the product name 'THE WASH', and the distinctive yellow stylized deer logo. The background is softly blurred, showing hints of the indoor apartment setting. The lighting is bright and focused directly on the product, emphasizing its details and clean aesthetic. White text overlay 'out with this Wash right here.' is displayed at the bottom.
0:23product on shelf cta This close-up shot begins with a male hand carefully placing the white rectangular pump bottle of 'HIGHLAND THE WASH' onto a sleek, white marble shower shelf. The camera then performs a subtle, slow pan to the left, revealing more of the clean white subway-tiled shower wall and the elegant marble shelf. After a brief pause, the hand reappears to pick up the bottle again. The product bottle is prominently featured, with its white pump dispenser and yellow deer logo clearly visible against the pristine bathroom backdrop. The lighting is bright, clean, and highlights the modern bathroom aesthetic. White text overlay 'Click that link below to get yours today.' appears at the bottom, serving as a direct call to action.
