0:00man pouring water
The scene features a medium shot of a man's hands pouring a dark liquid, possibly coffee or a similar beverage, from a sleek, dark blue glass carafe into a clear, double-walled glass mug. The mug is held by his other hand on a light-colored countertop. A larger, empty clear glass pitcher is visible on the right, slightly out of focus. The background is softly blurred, suggesting an indoor setting like a kitchen or dining area, with warm, diffused lighting coming from the left, creating subtle highlights on the glassware. The overall color palette is muted with browns, grays, and the deep blue of the carafe. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Water flows through your' below it.
0:00woman and child drinking
This is a medium close-up shot of a woman and a young child sharing a moment, drinking from clear glasses. The woman, with long blonde hair, is at the top left, drinking from a ribbed clear glass, with only her mouth and chin visible. Below her, a young boy with reddish-blonde hair is seen, looking slightly downward and to the right, holding a clear glass. He appears focused on drinking. The background is softly blurred, showing an interior space with warm, natural light. The mood is intimate and familial. The dominant colors are natural skin tones, the light yellow of the child's hair, and the blue of the uniform frame. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Water flows through your family's daily routine.' below it.
0:02cleaning filter in sink
A close-up shot focuses on a white, cylindrical water filter being rinsed under a steady stream of clear water from a modern kitchen faucet. Two adult hands, with fair skin, hold the filter. One hand holds the filter vertically, while the other appears to be guiding it or rinsing the sides. The water runs into a clean, white sink basin. The background shows blurred kitchen elements, including a golden-toned faucet base and a striped dishcloth, indicating an everyday domestic setting. The lighting is bright and even, highlighting the clear water and clean surfaces. The color palette is primarily white and metallic with natural skin tones. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Water flows through your family's daily routine.' below it.
0:03split screen morning routine
This scene is a split-screen composition. The top frame shows a medium close-up of an adult woman and a young girl brushing their teeth in front of a mirror, both smiling and looking into their reflections. The woman has blonde hair and is wearing a white top, while the girl has blonde pigtails and a white top. The background is a blurred bathroom setting. The bottom frame features a close-up of a joyful baby with reddish-brown hair in a bathtub, surrounded by white, foamy bubbles, looking towards the camera with a playful expression. The background is a blurred bathroom with a window. Both frames are brightly lit, conveying a cheerful morning routine. The overall color scheme is bright, with white, pastels, and natural skin tones. The 'Culligan' logo is in white script at the top, and the text 'morning brushes' is centered between the two video frames.
0:05split screen evening routine
This scene continues the split-screen composition from the previous shot. The top frame maintains a medium close-up of an adult woman and a young girl brushing their teeth in front of a mirror, both smiling and looking into their reflections. The woman has blonde hair and is wearing a white top, while the girl has blonde pigtails and a white top. The background is a blurred bathroom setting. The bottom frame still features a close-up of a joyful baby with reddish-brown hair in a bathtub, surrounded by white, foamy bubbles, looking towards the camera with a playful expression. The background is a blurred bathroom with a window. Both frames are brightly lit, conveying a cheerful evening routine. The overall color scheme is bright, with white, pastels, and natural skin tones. The 'Culligan' logo is in white script at the top, and the text 'evening baths' is centered between the two video frames.
0:05pouring water at table
A medium close-up shot focuses on a clear glass pitcher pouring clear water into a clear glass filled with ice cubes, resting on a white table. A ceramic plate with some food crumbs and a white napkin are visible in the foreground, suggesting a mealtime setting. The lighting is soft and bright, illuminating the water and glassware. The background is softly blurred, showing an adult figure in a light blue patterned shirt, partially obscured, adding a human presence to the scene. The dominant colors are whites, blues, and the natural clear tones of water. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'every drop plays a part.' below it.
0:06girl drinking water
A close-up shot features a young girl, approximately 7-10 years old, with long dark brown hair styled into two low pigtails. She is wearing a light blue and white checkered shirt with a black bow detail on the front. She holds a clear glass of water with both hands and is actively drinking, looking slightly off-camera. Her expression is calm and hydrated. The background is blurred, showing a warm, inviting indoor kitchen or dining environment with subtle natural light. The color palette is soft, with light blues, white, and natural skin tones. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'every drop plays a part.' below it.
0:07clinking glasses
This close-up shot captures two individuals clinking clear glasses filled with water together, likely in a toast. Only their hands and forearms are visible, and the glasses are the focal point, glistening with clear water and ice. The background is softly blurred, hinting at an indoor gathering or family meal, with warm, inviting lighting. The hands are fair-skinned, suggesting different individuals. The action conveys a sense of celebration or shared moment. The color scheme is dominated by the clear, sparkling water and glass, against soft, natural background tones. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'every drop plays a part.' below it.
0:08blurred transition shots
This sequence features two very quick, blurred, and out-of-focus shots. The first shot shows an extreme close-up of a person's upper back or shoulder, wearing a blue shirt, looking downwards, highly blurred, almost abstract. This transitions quickly to a blurred wide shot of a table setting, with two clear glasses partially visible, completely out of focus, creating an impressionistic view of a domestic scene. The lighting is soft and diffused. The intent seems to be a quick visual bridge rather than detailed content. The color palette is muted, focusing on soft blues and whites. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Better water where it matters most.' below it.
0:11rinsing berries
A close-up, overhead shot shows two hands rinsing a colander full of dark, round berries or tapioca pearls under a stream of clear water from a faucet. The colander is white and plastic, filled with predominantly dark, spherical items, with a few lighter green ones mixed in. The water flows directly from the chrome faucet into the colander, creating a gentle splash. The background is indistinct, suggesting a kitchen sink area, brightly lit. The action emphasizes cleanliness and fresh preparation. The color palette features dark purples/blacks of the berries, white of the colander, and metallic gleam of the faucet, against natural skin tones. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Peace of mind in every rinse.' below it.
0:13girl drinking water again
A close-up shot features the same young girl as before, approximately 7-10 years old, with long dark brown hair styled into two low pigtails. She is wearing the same light blue and white checkered shirt with a black bow detail. She holds a clear glass of water with both hands and is actively drinking, looking slightly off-camera. Her expression is calm and satisfied. The background is blurred, showing a warm, inviting indoor kitchen or dining environment with subtle natural light, identical to the previous shot of her drinking. The color palette is soft, with light blues, white, and natural skin tones. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Peace of mind in every sip.' below it.
0:14girl in bubble bath
This close-up shot shows a young girl, approximately 5-7 years old, happily immersed in a white bathtub overflowing with fluffy white bubbles. She has dark hair and is wearing a yellow and white patterned swimsuit or top. Her eyes are closed in contentment, and a large dollop of bubbles is being placed on top of her head by an unseen hand entering the frame from the top left. Her mouth is upturned in a sweet, gentle smile. The background is entirely white with the exception of the bathtub's edge, enhancing the purity and joy of the scene. The lighting is bright and soft, creating a serene and happy atmosphere. The color palette is dominated by white bubbles and the girl's fair skin and yellow clothing. The 'Culligan' logo in white script is at the top center of the blue video frame, with the text 'Peace of mind in every soak.' below it.
0:16culligan logo blue screen
The scene displays the 'Culligan' logo in elegant white script, centered against a solid, vibrant medium-blue background. There is no other text or visual elements, making the logo the singular focus. The lighting is even and bright, ensuring clarity of the logo. The color palette is minimalist, featuring only the white logo against the deep blue, creating a clean and professional aesthetic. No characters are present.
0:18culligan logo with tagline blue screen
The scene displays the 'Culligan' logo in elegant white script, centered against a solid, vibrant medium-blue background. Below the logo, the tagline 'Water you love.' is presented in clear, white sans-serif text. The lighting is even and bright, ensuring clarity of both the logo and the text. The color palette is minimalist, featuring only the white elements against the deep blue, creating a clean, professional, and impactful aesthetic. No characters are present.
